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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Magnolia

    Score9.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Founded in Switzerland in 1997, Magnolia is a CMS used to build composable digital experiences. Magnolia helps create fully integrated customer experiences and speeds up digital delivery of content. Magnolia boasts 480 enterprise customers, thousands of Community Edition deployments, and more than 200 certified Magnolia Partners around the world. They further state that their enterprise customers include Sanofi, Generali, the Atlassian, The New York Times, Harley Davidson, and Union…

    $3,500

    per month

    Pimcore

    Score8.5 out of 10
    Mid-Size Companies (51-1,000 employees)
    Pimcore is an open-core Product Experience Management (PXM) platform designed for enterprise organizations that require consolidation of product data, digital assets, and customer experience delivery within a unified infrastructure. Founded in 2013 and headquartered in Salzburg, Austria, the platform serves as a centralized ecosystem for managing multi-channel data operations. Pimcore solutions at a glance A consolidated platform built around six integrated solution…

    $0

    Pricing
    MagnoliaPimcore
    Editions & Modules
    DX Core
    $3500
    per month
    DX Cloud
    $6000
    per month
    Community Edition
    $0
    Professional Edition
    9,900
    per year per installation
    Enterprise Edition
    29,900
    per year per installation
    PaaS Edition
    From 39,900
    per year per installation
    Offerings
    Pricing Offerings
    MagnoliaPimcore
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details——
    More Pricing Information
    Community Pulse
    MagnoliaPimcore
    Considered Both Products
    Magnolia
    No answer on this topic
    Pimcore
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    58 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    49 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    58 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    39 Answers
    No answers on this topic
    Implementation went as expected
    98%
    Implementation went as expected
    53 Answers
    No answers on this topic
    Features
    MagnoliaPimcore
    Security
    Comparison of Security features of Magnolia and Pimcore
    Feature
    Magnolia
    8.1
    69 Ratings
    2% below category average
    Pimcore
    -
    Ratings
    Role-based user permissions8.169 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Magnolia and Pimcore
    Feature
    Magnolia
    8.1
    68 Ratings
    4% above category average
    Pimcore
    -
    Ratings
    API8.561 Ratings00 Ratings
    Internationalization / multi-language7.761 Ratings00 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Magnolia and Pimcore
    Feature
    Magnolia
    8.0
    74 Ratings
    2% above category average
    Pimcore
    -
    Ratings
    WYSIWYG editor8.565 Ratings00 Ratings
    Code quality / cleanliness8.465 Ratings00 Ratings
    Admin section8.070 Ratings00 Ratings
    Page templates8.972 Ratings00 Ratings
    Library of website themes7.01 Ratings00 Ratings
    Mobile optimization / responsive design8.563 Ratings00 Ratings
    Publishing workflow7.573 Ratings00 Ratings
    Form generator6.958 Ratings00 Ratings
    Web Content Management
    Comparison of Web Content Management features of Magnolia and Pimcore
    Feature
    Magnolia
    7.5
    69 Ratings
    0% below category average
    Pimcore
    -
    Ratings
    Content taxonomy7.663 Ratings00 Ratings
    SEO support7.263 Ratings00 Ratings
    Bulk management7.657 Ratings00 Ratings
    Availability / breadth of extensions7.962 Ratings00 Ratings
    Community / comment management6.951 Ratings00 Ratings
    Best Alternatives
    MagnoliaPimcore
    Small Businesses
    Umbraco CMS
    Score7 out of 10
    No answers on this topic
    Medium-sized Companies
    Square Online
    Score7.7 out of 10
    No answers on this topic
    Enterprises
    RWS Tridion Sites
    Score9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MagnoliaPimcore
    Likelihood to Recommend
    8.1
    (78 ratings)
    9.7
    (3 ratings)
    Likelihood to Renew
    8.1
    (9 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (68 ratings)
    -
    (0 ratings)
    Performance
    8.5
    (67 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (3 ratings)
    -
    (0 ratings)
    Online Training
    8.2
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    MagnoliaPimcore
    Likelihood to Recommend
    Magnolia
    Magnolia is a very capable DXP, that provides client with lots of flexibility in composing its own stack. While the core of the platform is a content management system, the open architecture of Magnolia DXP allows it to connect to any platform, allowing client to extend the capabilities. One scenario would be a centralized content hub - where through a single platform, content authors can choose which channel to distribute what content. For example, long form content for consumers viewing on a laptop, short form content for those using a mobile browser. This allow the client to personalized the experience based on channels. Another scenarios would be leveraging on GenAI - using Magnolia's built-in connector to ChatGPT. If that is not the service that one desire, you can always connect to another AI service such as Google Gemini. With GenAI, connected, content author can use AI as co-pilot to help them scale up their content production.
    Read full review
    Pimcore
    Pimcore is especially suitable for an organization that has a complex data model and processes that cannot be met easily with out of the box systems. It is especially helpful where data is lying in multiple legacy systems and needs complex integrations with these systems. It may not be the best choice for someone looking for and out of the box system with predefined features.
    Read full review
    Pros
    Magnolia
    • Speed of development - time to delivery from zero to MVP was excellent
    • Ease of use - the authoring experience is very easy to build and train
    • PAAS/SAAS - the managed service platform removed the traditional overhead of running in-house technologies, meaning we could focus on value add, with less time spent keeping the lights on.
    Read full review
    Pimcore
    • PIM - Production Information Management
    • CX - Customer Experience and Customer Data Platform
    • MDM - Master Data Management
    • DAM - Digital Asset Management
    • CMS - Content Management System
    • Digital Commerce
    Incentivized
    Read full review
    Cons
    Magnolia
    • The documentation provides samples that are often out of context, and difficult to know where the provided example code should be implemented. More tutorials providing the full project or step-by-step instructions on how to implement subject material would help greatly. Baeldung is a resource I would consider the gold standard in how this is done in other spaces.
    • The use of JCR and Nodes makes object serialization/deserialization painful. Jackson compatibility or similar would be a welcome enhancement to the developer experience. Maybe leveraging code-gen from light modules to build model classes when possible could help accomplish this.
    • Modifying the home layout from light modules is frustrating. It seems that any configuration overrides made merge with the default rather than overwriting, which makes for a difficult combination of guess-and-check while referencing the documentation to see what should be in each row/column when making changes.
    • Including "mark all as read" or "delete all" in the notifications app would be a great quality of life improvement. It seems that by default, users have to individually select messages and operate them.
    Incentivized
    Read full review
    Pimcore
    • Can have a better UI.
    • The data delivery channel sometimes breaks.
    • Analytics and reporting could be improved.
    Incentivized
    Read full review
    Likelihood to Renew
    Magnolia
    We have invested a lot of time and energy into tailoring a solution that works for the company.
    We think the new features in v6.2 will help us get to the next level
    We also don't have the resources to rebuild a website platform from scratch even if we wanted to
    Incentivized
    Read full review
    Pimcore
    No answers on this topic
    Usability
    Magnolia
    We've shown it to a number of users both clients and our own team and despite initial apprehensions, they "get it" very quickly. It's intuitive and friendly and quick to perform daily tasks. We once had a client tell us "Using Magnolia makes me smile" which says it all for us.
    Incentivized
    Read full review
    Pimcore
    No answers on this topic
    Performance
    Magnolia
    I gave [it] 7/10 only because of the loading time of pages. Otherwise, I think it deserves an 8. Normally this is not an issue per [se] but considering the rating matrix and as I have been asked to honestly write about it. Yes, the page loading times could be improved.
    Read full review
    Pimcore
    No answers on this topic
    Support Rating
    Magnolia
    You always get an answer based on your SLA. But you always get a solution. That's the successfactor in this case. To often i was frustrated about people in a company without even a clue what there product is about or how to solve a problem. Magnolia's Support Team does a very good job and try to help you in most of the cases
    Read full review
    Pimcore
    No answers on this topic
    Alternatives Considered
    Magnolia
    I've used several CMSs like AEM and EpiServer, and comparatively, they all excel at different things. Magnolia is the best to develop for/against. Episerver has the best/most fluid UI in terms of content editing, and the overall admin experience AEM is just all around sucks.
    Incentivized
    Read full review
    Pimcore
    PIMCore is Digital Platform making it single source of truth for many upstream and downstream system. Akeneo is just PIM and its doing PIM job properly but PimCore is much more than this. AEM is too costly and can't be affordable for many small and mid size companies
    Incentivized
    Read full review
    Return on Investment
    Magnolia
    • Magnolia has brought about positive impacts. For instance, we need not outsource web design and marketing services because thanks to this software, we can handle most work inhouse
    • The software is affordable with no compromises on capabilities and therefore it is gives us value for money.
    • The templates makes the whole process easy
    Incentivized
    Read full review
    Pimcore
    • With the customers we have worked with, Pimcore has quite a positive impact on ROI.
    • Pimcore systems have helped customers not only integrate their data but also improved data quality, greatly reduced their time to market and turn around time.
    Read full review
    ScreenShots

    Magnolia Screenshots

    Screenshot of the Magnolia App Launcher, used to switch between workspaces and manage pagesScreenshot of the customer experience. This brings together content and audiovisual digital assets to form more compelling digital experiences.Screenshot of global search that brings relevant content, no matter where it resides.Screenshot of customizing the ecommerce experience.Screenshot of Magnolia Orchestratem where users can manage and track campaignsScreenshot of the WYSIWYG page editor

    Pimcore Screenshots

    Screenshot of Pimcore offers integrated Digital Asset Management (DAM) functionality to centrally manage all types of digital assets like images, videos, documents, and graphics. Users can enrich these assets with custom metadata and categorize them using flexible tagging. This tagging system enhances searchability and organization across all connected content. Metadata structures can be tailored to meet business-specific requirements, enabling precise control and contextual enrichment of assets throughout their lifecycle.Screenshot of Pimcore PIM offers flexible product data modeling that supports complex and scalable data structures tailored to any business need. Its graphical data modeling interface enables the creation of custom classes, attributes, and entity relationships without coding. Pimcore supports data inheritance, allowing child products to automatically inherit attributes from parent items, reducing redundancy. With data perspectives, users can define role-specific views for streamlined editing. Strong data relation capabilities further enrich product information by linking related entities like accessories or manuals, ensuring consistency, efficiency, and reusability across all channels.Screenshot of Pimcore supports data quality management through configurable validation rules, completeness checks, and structured data models. Businesses can define mandatory fields, set formatting or value constraints, and apply rule-based validations across data types. Dashboards and custom widgets highlight data quality metrics in real time. These capabilities ensure consistent, accurate, and reliable data, reduce errors in downstream systems, and support compliance with internal and external data standards.Screenshot of Pimcore’s batch editing functionality for assets empowers users to manage and update multiple digital files simultaneously. This feature streamlines administrative tasks by enabling the mass assignment of metadata, tags, or classifications across selected assets in just a few clicks. It reduces manual workload and ensures consistency in data quality, which is vital for large enterprises managing thousands of media files. For users, it enhances productivity and accelerates time-to-market by minimizing repetitive actions and improving operational workflows.Screenshot of Pimcore offers search and filtering capabilities across all content types - assets, data objects, and documents. Users can perform full-text searches, apply advanced filters, and configure faceted navigation to quickly locate relevant data. The system supports attribute-based filtering, role-specific search masks, and customizable grid views. These tools enhance user efficiency, reduce time spent on manual browsing, and ensure data accessibility and precision in high-volume environments.Screenshot of Pimcore’s Digital Experience Platform (DXP), which integrates content management and personalization to deliver tailored digital experiences across channels. It enables real-time content and product personalization based on user behavior, segmentation, or contextual data. With built-in tools for targeting, rule-based personalization, and multichannel publishing, businesses can serve dynamic content and product views adapted to individual preferences. This leads to increased engagement, improved conversion rates, and a consistent brand experience across all digital touchpoints.