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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Magnolia

    Score9.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Founded in Switzerland in 1997, Magnolia is a CMS used to build composable digital experiences. Magnolia helps create fully integrated customer experiences and speeds up digital delivery of content. Magnolia boasts 480 enterprise customers, thousands of Community Edition deployments, and more than 200 certified Magnolia Partners around the world. They further state that their enterprise customers include Sanofi, Generali, the Atlassian, The New York Times, Harley Davidson, and Union…

    $3,500

    per month

    Unity

    Score10 out of 10
    N/AUnity Technologies headquartered in San Francisco offers the Unity real-time 3D and 2D development platform.

    $200

    per person/per month

    Pricing
    MagnoliaUnity
    Editions & Modules
    DX Core
    $3500
    per month
    DX Cloud
    $6000
    per month
    Enterprise
    $200
    per person/per month
    Plus
    $399
    per person/per year
    Pro
    1,800
    per person/per year
    Personal
    Free
    Offerings
    Pricing Offerings
    MagnoliaUnity
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    MagnoliaUnity
    Considered Both Products
    Magnolia
    No answer on this topic
    Unity Technologies
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    58 Answers
    100%
    Would buy again
    7 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    49 Answers
    100%
    Delivers good value for the price
    7 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    58 Answers
    100%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    39 Answers
    100%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    98%
    Implementation went as expected
    53 Answers
    100%
    Implementation went as expected
    7 Answers
    Features
    MagnoliaUnity
    Security
    Comparison of Security features of Magnolia and Unity
    Feature
    Magnolia
    8.1
    69 Ratings
    2% below category average
    Unity
    -
    Ratings
    Role-based user permissions8.169 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Magnolia and Unity
    Feature
    Magnolia
    8.1
    68 Ratings
    4% above category average
    Unity
    -
    Ratings
    API8.561 Ratings00 Ratings
    Internationalization / multi-language7.761 Ratings00 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Magnolia and Unity
    Feature
    Magnolia
    8.0
    74 Ratings
    2% above category average
    Unity
    -
    Ratings
    WYSIWYG editor8.565 Ratings00 Ratings
    Code quality / cleanliness8.465 Ratings00 Ratings
    Admin section8.070 Ratings00 Ratings
    Page templates8.972 Ratings00 Ratings
    Library of website themes7.01 Ratings00 Ratings
    Mobile optimization / responsive design8.563 Ratings00 Ratings
    Publishing workflow7.573 Ratings00 Ratings
    Form generator6.958 Ratings00 Ratings
    Web Content Management
    Comparison of Web Content Management features of Magnolia and Unity
    Feature
    Magnolia
    7.5
    69 Ratings
    0% below category average
    Unity
    -
    Ratings
    Content taxonomy7.663 Ratings00 Ratings
    SEO support7.263 Ratings00 Ratings
    Bulk management7.657 Ratings00 Ratings
    Availability / breadth of extensions7.962 Ratings00 Ratings
    Community / comment management6.951 Ratings00 Ratings
    Best Alternatives
    MagnoliaUnity
    Small Businesses
    Umbraco CMS
    Score7 out of 10
    No answers on this topic
    Medium-sized Companies
    Square Online
    Score7.7 out of 10
    No answers on this topic
    Enterprises
    RWS Tridion Sites
    Score9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MagnoliaUnity
    Likelihood to Recommend
    8.1
    (78 ratings)
    10.0
    (11 ratings)
    Likelihood to Renew
    8.1
    (9 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (68 ratings)
    8.0
    (2 ratings)
    Performance
    8.5
    (67 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (3 ratings)
    9.1
    (4 ratings)
    Online Training
    8.2
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    MagnoliaUnity
    Likelihood to Recommend
    Magnolia
    Magnolia is a very capable DXP, that provides client with lots of flexibility in composing its own stack. While the core of the platform is a content management system, the open architecture of Magnolia DXP allows it to connect to any platform, allowing client to extend the capabilities. One scenario would be a centralized content hub - where through a single platform, content authors can choose which channel to distribute what content. For example, long form content for consumers viewing on a laptop, short form content for those using a mobile browser. This allow the client to personalized the experience based on channels. Another scenarios would be leveraging on GenAI - using Magnolia's built-in connector to ChatGPT. If that is not the service that one desire, you can always connect to another AI service such as Google Gemini. With GenAI, connected, content author can use AI as co-pilot to help them scale up their content production.
    Read full review
    Unity Technologies
    Unity is excellent for 2D and 3D games and educational experiences. It is well-suited for VR and AR development. It is also a great platform for mobile games. It is less-suited for non-game purposes (although it can certainly be used for those as well), or educational experiences. It is also less-suited for AR experiences that are highly complex, where you will probably want to write the native code in Android Studio or Xcode, as the case may be. It is theoretically less-suited for cases where performance is a huge concern as well, although, in my experience, performance has never been a problem.
    Incentivized
    Read full review
    Pros
    Magnolia
    • Speed of development - time to delivery from zero to MVP was excellent
    • Ease of use - the authoring experience is very easy to build and train
    • PAAS/SAAS - the managed service platform removed the traditional overhead of running in-house technologies, meaning we could focus on value add, with less time spent keeping the lights on.
    Read full review
    Unity Technologies
    • Unity is a multiplatform game engine. It has more than 20 options for exporting your game, ranging from desktop, mobile, console, web and, lately, VR and AR. Unity was one of the first game engines able to export games playable on internet browsers and it helped to cement the World Wide Web as a place fit for gaming.
    • Unity has a very smooth learning curve for beginners. It is easy to start and soon you are seeing some tangible results of your efforts. The game engine has all sorts of helpers and shortcuts to facilitate some frequent tasks in game development.
    • Another of Unity's advantage is the access to Assets Store from within the game engine, allowing the user to import instantly objects, scripts and textures from the store into their projects. Such easy access to these elements from inside a project greatly enhances speed production and is particularly helpful to beginners.
    Incentivized
    Read full review
    Cons
    Magnolia
    • The documentation provides samples that are often out of context, and difficult to know where the provided example code should be implemented. More tutorials providing the full project or step-by-step instructions on how to implement subject material would help greatly. Baeldung is a resource I would consider the gold standard in how this is done in other spaces.
    • The use of JCR and Nodes makes object serialization/deserialization painful. Jackson compatibility or similar would be a welcome enhancement to the developer experience. Maybe leveraging code-gen from light modules to build model classes when possible could help accomplish this.
    • Modifying the home layout from light modules is frustrating. It seems that any configuration overrides made merge with the default rather than overwriting, which makes for a difficult combination of guess-and-check while referencing the documentation to see what should be in each row/column when making changes.
    • Including "mark all as read" or "delete all" in the notifications app would be a great quality of life improvement. It seems that by default, users have to individually select messages and operate them.
    Incentivized
    Read full review
    Unity Technologies
    • The Linux version of the Unity editor can be improved.
    • There are some aspects in the development process that Unity is not as good as Unreal Engine.
    • Some of the core functions of the tool, like the Mecanin State Machines could have some improvements to match the competition.
    Incentivized
    Read full review
    Likelihood to Renew
    Magnolia
    We have invested a lot of time and energy into tailoring a solution that works for the company.
    We think the new features in v6.2 will help us get to the next level
    We also don't have the resources to rebuild a website platform from scratch even if we wanted to
    Incentivized
    Read full review
    Unity Technologies
    No answers on this topic
    Usability
    Magnolia
    We've shown it to a number of users both clients and our own team and despite initial apprehensions, they "get it" very quickly. It's intuitive and friendly and quick to perform daily tasks. We once had a client tell us "Using Magnolia makes me smile" which says it all for us.
    Incentivized
    Read full review
    Unity Technologies
    It is good for beginners compared to other software. There is a lot of documentation and a huge community of developers, so it is easy to find the support and information you might need, especially if you are just starting out with the software. Plus, it is free to start.
    Incentivized
    Read full review
    Performance
    Magnolia
    I gave [it] 7/10 only because of the loading time of pages. Otherwise, I think it deserves an 8. Normally this is not an issue per [se] but considering the rating matrix and as I have been asked to honestly write about it. Yes, the page loading times could be improved.
    Read full review
    Unity Technologies
    No answers on this topic
    Support Rating
    Magnolia
    You always get an answer based on your SLA. But you always get a solution. That's the successfactor in this case. To often i was frustrated about people in a company without even a clue what there product is about or how to solve a problem. Magnolia's Support Team does a very good job and try to help you in most of the cases
    Read full review
    Unity Technologies
    The support of unity is what distinguish its from other platforms. You can download any assets and that asset library will guide you and if its still not work for you then you can ask in their community where there are tons of professional developer waiting to answer your query. So yah Unity support staff is what impress me the most and I would give it the 10/10.
    Read full review
    Alternatives Considered
    Magnolia
    I've used several CMSs like AEM and EpiServer, and comparatively, they all excel at different things. Magnolia is the best to develop for/against. Episerver has the best/most fluid UI in terms of content editing, and the overall admin experience AEM is just all around sucks.
    Incentivized
    Read full review
    Unity Technologies
    We love utilizing unreal engines but we seem to have a better use case for the architectural visualization side of things. This has given us the ability to find better more photo-realistic assets from not only the marketplace but 3rd party sites that have a unity bases file to work off of.
    Incentivized
    Read full review
    Return on Investment
    Magnolia
    • Magnolia has brought about positive impacts. For instance, we need not outsource web design and marketing services because thanks to this software, we can handle most work inhouse
    • The software is affordable with no compromises on capabilities and therefore it is gives us value for money.
    • The templates makes the whole process easy
    Incentivized
    Read full review
    Unity Technologies
    • Unity has allowed us to serve customers which we would otherwise not be able to serve, which has brought in new markets and along with it helped us achieve our business goals of providing top-notch AR and VR experiences.
    • Unity has also allowed us to rapidly produce educational materials which we use for teaching VR and AR to students, so that's been a big win.
    • There have been no negative impacts from Unity besides the initial upfront cost of learning the software, although the learning curve was very accessible. Our investment of time in learning this tool and putting it into practice has paid off in our ability to provide rich, immersive AR and VR experiences for our clients.
    Incentivized
    Read full review
    ScreenShots

    Magnolia Screenshots

    Screenshot of the Magnolia App Launcher, used to switch between workspaces and manage pagesScreenshot of the customer experience. This brings together content and audiovisual digital assets to form more compelling digital experiences.Screenshot of global search that brings relevant content, no matter where it resides.Screenshot of customizing the ecommerce experience.Screenshot of Magnolia Orchestratem where users can manage and track campaignsScreenshot of the WYSIWYG page editor