MarketMuse vs. Surfer

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MarketMuse
Score 9.2 out of 10
N/A
MarketMuse is a search engine marketing platform built around features such as site auditing, content quality grading, and content analysis.
$0
per month
Surfer
Score 9.0 out of 10
N/A
Surfer is a data visualization suite from Golden Software in Colorado for oil and gas companies, or other entities in other industries requiring geological or environmental data.N/A
Pricing
MarketMuseSurfer
Editions & Modules
Free
$0.00
per month
Standard
$149.00
per month
Premium
$999.00
per month
No answers on this topic
Offerings
Pricing Offerings
MarketMuseSurfer
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
MarketMuseSurfer
Considered Both Products
MarketMuse
Chose MarketMuse
We did not look into other programs as this was highly recommended by our clients.
Chose MarketMuse
Unlike other competitors, MarketMuse has a robust backend integration feature that makes it to connect with a wide range of external applications and APIs. Also, MarketMuse has all SEO tools included to meet marketing procedures in one secure solution.
Surfer

No answer on this topic

Best Alternatives
MarketMuseSurfer
Small Businesses
Adobe Express
Adobe Express
Score 8.8 out of 10

No answers on this topic

Medium-sized Companies
Adobe Express
Adobe Express
Score 8.8 out of 10

No answers on this topic

Enterprises
Adobe Express
Adobe Express
Score 8.8 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
MarketMuseSurfer
Likelihood to Recommend
8.7
(7 ratings)
9.5
(2 ratings)
Support Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
MarketMuseSurfer
Likelihood to Recommend
MarketMuse
As I am a content marketer, every day I have to fight to get top-ranked for my articles. So, SEO should be perfect. For my content side of SEO, MarketMuse is a lifesaver to me. It helps me to plan my content, get the score of my content, and the suggestion to optimize my articles. It saves my time and money too.
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Golden Software
Surfer has been excellent for us, a small company, to process the electrical resistivity, refraction microtremor, and MASW data collected in the field. There are an increasing number of programs capable of assisting in this geophysical analysis but Surfer is the most advanced. The ability to create both 2D and 3D figures in the program while managing data is a huge help. It also greatly improved report quality and helped clients better understand what the results were for a study.
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Pros
MarketMuse
  • Availability of content inventory on MarketMuse makes it easy to measure the quality of the content before uploading or updating it.
  • With AI-generated content, I am able to write and upload content like a pro that has high-ranking keywords.
  • Identifying key topics and subtopics while creating content to upload on the blog saves a lot of time.
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Golden Software
  • The interface is simple and easy/quick to learn, so that not much experience is needed to start generating maps.
  • The map layouts are easy to manipulate, change colors, scale, labels, contour interval, etc...
  • Simple but functional mathematical and logical functions allow for the calculation and manipulation of grids.
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Cons
MarketMuse
  • Would be nice if the connect feature was domain swappable
  • A better way to save and import queries would be nice
  • Having some writing tool integrations would be nice
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Golden Software
  • The user interface can be tricky at first. It's a little rough around the edges and takes a little time to get the hang of.
  • Not an ideal application for older employees. There are too many things with the interface that make it not worthwhile to train employees with less computer experience.
  • Manipulating data within Surfer is difficult because you have to do things in a certain order. Not terrible if you get the hang of it but certainly frustrating at first.
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Support Rating
MarketMuse
The support I have received from all MarketMuse staff at each step of the process has been excellent. They are very friendly, quick to assist, and also provide really good training to teach you how to use their product. Additionally, their own blog is a wealth of information regarding different aspects of content marketing, from articles to video interviews.
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Golden Software
No answers on this topic
Alternatives Considered
MarketMuse
MarketMuse is more cost-effective than BrightEdge and does more for writers and editors that are strictly focused on content. It keeps people in one system after their first draft. Writers and editors do not need to go into multiple tools to look things up manually, saving valuable time. This enables them to produce more content more quickly.
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Golden Software
Surfer is very unique with respect to its capabilities. I am not aware of any other mapping software that is at the same time flexible, has a friendly interface, and creates such nice-looking maps.
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Return on Investment
MarketMuse
  • Competitor research and keyword research has enabled us to determine the best content to improve our SEO.
  • Improving the brand of our agency on search engines has enabled us to reach more buyers.
  • Creating high-ranking SEO content has improved digital marketing in the cloud that turns prospects into buyers.
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Golden Software
  • The worst thing about Surfer is the cost. My company can only afford one license at the moment which means only one employee gets to use it regularly. Not so great when someone is sick or you have a huge wave of projects.
  • The user interface is a little rough but younger employees have been great at catching on quickly and producing great images.
  • There's nothing else quite like Surfer. It's versatile and not to difficult to use so, though the licenses are expensive, it is an excellent program that has done wonders for our company!
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ScreenShots

MarketMuse Screenshots

Screenshot of MarketMuse Research allows you to plug in topics you want to rank for and extracts powerful data points like volume, seasonality trends, CPC, topic variants, current distribution, and suggested distribution so you know exactly what you need to do to win in the SERP.Screenshot of MarketMuse Compete delivers a heat map of your competitors' coverage of any given topic so you can locate hidden opportunities and take advantage of their blind spots.Screenshot of MarketMuse Inventory (Topics View) gives you a bird's-eye view of your competitive advantage and tells you your personalized difficulty score, so you can action on your ripest opportunities and make progress with relative ease.