Easy tool to implement great SEO content quickly
July 12, 2022

Easy tool to implement great SEO content quickly

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with MarketMuse

MarketMuse was instrumental in a few of our divisions for refining their content. The primary objective of the software was to improve on-page keywords for SEO. MarketMuse was used to discover keywords used by competitors in similar content and monitor the number of instances of a key word or phrase in the document they were editing. MarketMuse does a great job visualizing these data, including important words and phrases not used that should be or not used enough. Through colors and links to competing/similar content, the content creators were able to pivot as they were refining their drafts. In some cases, the tool helped writers and editors discover additional angles to the stories or articles they were writing.
  • keyword discovery
  • competitive analysis
  • Visualization of data
  • Connecting directly to your CMS
  • Interface
  • Surfacing features more easily
  • keyword discovery
  • content analysis
  • competitive analysis
  • Article discovery in search engines
  • positive ROI based on traffic / discovery
MarketMuse is more cost-effective than BrightEdge and does more for writers and editors that are strictly focused on content. It keeps people in one system after their first draft. Writers and editors do not need to go into multiple tools to look things up manually, saving valuable time. This enables them to produce more content more quickly.

Do you think MarketMuse delivers good value for the price?

Yes

Are you happy with MarketMuse's feature set?

Yes

Did MarketMuse live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of MarketMuse go as expected?

I wasn't involved with the implementation phase

Would you buy MarketMuse again?

Yes

This tool is extremely powerful for comparing your content to competitors. Additionally, as mentioned previously, the tool is also helpful for finding additional angles or elements to include in content as-you-write.