MarketMuse provides AI-driven content briefs to make you rank!
Victoria Hoete-Dodd | TrustRadius Reviewer
December 13, 2019

MarketMuse provides AI-driven content briefs to make you rank!

Score 8 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with MarketMuse

MarketMuse is being used by our Digital Content Specialist to help assess our existing articles for opportunities to optimize them and to help provide a skeleton draft plan for upcoming articles. The main reason for using MarketMuse is to ensure we are delivering high-quality content that answers the questions people are asking about particular topics.
  • It provides an invaluable heatmap comparing your article to top-ranking articles on the same topic.
  • It gives you an idea of how many times a particular phrase should be mentioned in an article to be considered authoritative.
  • Being nit picky, but I would love to have the AI use British English :P
  • The Connect application very rarely provides internal link suggestions that are actually relevant.
  • When you receive a Brief, MarketMuse states the expected increase in site visitors. However, I have no tangible figures to compare this to at this stage to access how accurate this prediction is.
The support I have received from all MarketMuse staff at each step of the process has been excellent. They are very friendly, quick to assist, and also provide really good training to teach you how to use their product. Additionally, their own blog is a wealth of information regarding different aspects of content marketing, from articles to video interviews.

Do you think MarketMuse delivers good value for the price?

Not sure

Are you happy with MarketMuse's feature set?

Yes

Did MarketMuse live up to sales and marketing promises?

Yes

Did implementation of MarketMuse go as expected?

Yes

Would you buy MarketMuse again?

Yes

I particularly enjoy using the various applications, Connect, Research, Questions, and Compete, to quickly run a published article and see where improvements are needed. The Compete application is very valuable in finding the highest authority articles on a particular topic. I then use these to discover if there is an aspect of the topic that I have missed or should provide a more in-depth discussion on.

MarketMuse Support

ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
Kept well informed
No escalation required
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response
None
I'm not even sure who Informite Inc is... But, if that is the name of the company behind MarketMuse then top-notch support! I accidentally ordered briefs for the same topic three times and when I emailed to see if I could cancel them and get the credits back the team responded immediately by solving the problem <3