MatchCraft AdVantage vs. Quantum - PPC Automation Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MatchCraft
Score 10.0 out of 10
N/A
MatchCraft Advantage is a search engine marketing (SEM) platform for managing many paid advertising campaigns at once, ideally for agencies managing campaigns for a number of small to midsize businesses with their local marketing efforts. To that end it automates many elements of running Google Adwords and Bing Ads campaigns and offers bidding suggestions via Matchcraft's proprietary algorithms. AdVantage Display is a built in set of tools for targeted display ads, and AdVantage Remarketing…N/A
Quantum - PPC Automation Platform
Score 0.0 out of 10
N/A
Quantum is a specialized SaaS platform designed for Pay-Per-Click (PPC) automation within the Google Ads ecosystem. It serves professional media buyers and digital marketing agencies by streamlining complex campaign management tasks through advanced API integrations. The platform focuses on eliminating repetitive manual labor, allowing specialists to maintain granular control over large-scale advertising accounts without the associated time overhead. Key Features and…
$9
per month
Pricing
MatchCraft AdVantageQuantum - PPC Automation Platform
Editions & Modules
No answers on this topic
Solo Plan
$9
per month per user
Pro Plan
$19
per month per user
Agency Plan
$99
per month
Offerings
Pricing Offerings
MatchCraftQuantum - PPC Automation Platform
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsThis prices are actual for only first 100 active users
More Pricing Information
Community Pulse
MatchCraft AdVantageQuantum - PPC Automation Platform
User Ratings
MatchCraft AdVantageQuantum - PPC Automation Platform
Likelihood to Recommend
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
MatchCraft AdVantageQuantum - PPC Automation Platform
Likelihood to Recommend
Matchcraft
If you have multiple campaigns running at the same time, you need your campaign setups to be quick and easy, or you have multiple users managing campaigns, then MatchCraft Advantage is right for you. It also performs well with both small and large budgets. If you want to do re-targeting but don't want/know how to implement the tag, MatchCraft has built-in features for that. However if you want to run video campaigns and campaigns in specific mobile apps, then for now MatchCraft will not work for you
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Quantum - PPC Automation Platform
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Pros
Matchcraft
  • Automated bid adjustments for PPC campaigns. Manual bid strategies can be tedious to manage. MatchCraft's bidding system helps improve click throughs while keeping the click costs pretty low.
  • The report generation features of the platform MatchCraft platform are easy to use and provide actionable data from campaigns. PDF reports require only a few clicks and there is also an interactive dashboard that gives all the key metrics in a graphical format. Both features are customizable.
  • User management is a breeze in the MatchCraft platform. You can add, edit, activate, deactivate, and change the permissions as needed.
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Quantum - PPC Automation Platform
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Cons
Matchcraft
  • Not all Google/Bing features are available through the MatchCraft platform. Since they are limited to what is available in the API some features like video campaign management and specific app targeting are missing.
  • Customized report scheduling is not yet available for each campaign and the automated reports can only be sent to one email address. Additional recipients have to be sent their's manually.
  • Reports can take a little time to be generated. Not more than 1 minute but it can slow you down if you have multiple reports to send.
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Quantum - PPC Automation Platform
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Alternatives Considered
Matchcraft
The interface on MatchCraft is much easier to get started with than the native PPC provider interfaces. MatchCraft finds ways of maximizing ROI within current spend target rather than recommending 'increased budget' as the fix for all issues. the reporting dashboard is also easier to use and report generation takes only a few clicks. The main downside is that MatchCraft is limited to what the PPC providers allow through the APIs
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Quantum - PPC Automation Platform
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Return on Investment
Matchcraft
  • It has allowed the company to handle a higher volume of campaigns at the same time.
  • Click costs have been reduced across almost all campaigns while click rates have increased.
  • Budget management (under/overspending) has been improved.
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Quantum - PPC Automation Platform
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ScreenShots

Quantum - PPC Automation Platform Screenshots

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