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Meiro CDP vs. Forma, now part of Snapchat

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Meiro CDP

    Score8.9 out of 10
    Enterprise companies (1,001+ employees)
    Meiro is a composable Customer Data Platform for Private Installations on Cloud & On-Premise—built for enterprises that require full control over their customer data and infrastructure. Unlike traditional SaaS CDPs that store customer data in their own cloud environments, Meiro is deployed privately—within the company's own infrastructure—on any major cloud platform or on-premise, anywhere in the world. This ensures data remains compliant, secure, and under the…

    $4,500

    per month per installation

    Forma, now part of Snapchat

    Score8 out of 10
    N/AForma was used to build photorealistic avatars, aiming to put the customer directly at the center of the shopping experience with a single photo, with the goal of grabbing their attention and helping them build confidence before buying. Forma was acquired and is now part of Snapchat.N/A
    Pricing
    Meiro CDPForma, now part of Snapchat
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Meiro CDPForma, now part of Snapchat
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
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    Meiro CDPForma, now part of Snapchat
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    User Ratings
    Meiro CDPForma, now part of Snapchat
    Likelihood to Recommend
    8.9
    (3 ratings)
    8.2
    (1 ratings)
    User Testimonials
    Meiro CDPForma, now part of Snapchat
    Likelihood to Recommend
    Meiro
    - personalization (The platform helps us with execution of several triggers - abandoned shopping cart, shopping intention etc. We are not bounded by capability of platform - anything can be executed on our own.) - CDP + ETL (Platform offers two products Meiro Integrations and Meiro Business Explorer - first one is sort of ETL tool using which, we can create custom data pipelines, connect to various data sources, build own connectors and schedule very complicated jobs. Second tool is more related to creating the custom segments, schedule regular export to another marketing platforms. I like how these two worlds are split. It just make sense to work with it.) - predictive modelling (There is huge potential for data engineering and data science teams to fully operate the platform - running CLV models, recommendation engines, creating complicated data pipelines from various data sources bringing them on one place. I thing about Meiro as amazing execution platform for such teams - running CLV modelling on data marts and use outputs in Meiro.) - platform enabling collaborative work (Platform offers various departments an environemnt, where they can work productively.)
    Read full review
    Snap, Inc. (Snapchat for Business)
    Very good for smaller stores, very easy to start and expand. Swimwear is a good use case, people want to know what they look like in swimwear. Also it works best on phones so it's good if customers shop on mobile. Not good if you are not on Shopify, it won't work. Also maybe not good for very high-end luxury brands, users who upload photos use their camera phones and not beautiful like models.
    Read full review
    Pros
    Meiro
    • By being able to include segmentation operations within our customer management, it is no longer necessary to opt for the use of GDPR software, as Meiro and its end-to-end solution system is enough to cover the entire data matching quota, to properly define which salesperson is best suited to each customer (that's why we use this tool).
    Incentivized
    Read full review
    Snap, Inc. (Snapchat for Business)
    • Keep customers on my site for longer
    • Easy to try and expand, they use my existing product photos
    • Free unless you want a special design
    • Good support
    Read full review
    Cons
    Meiro
    • We do not agree with the derogatory opinion about our experience using Meiro, as the service proved to maintain a quite positive quality level, so we are satisfied with the investment made in the use of Meiro and with the results, it has shown us when modeling information.
    Incentivized
    Read full review
    Snap, Inc. (Snapchat for Business)
    • Takes a couple days to add products. Would be better if it were instant.
    • Only on Shopify. I told a friend who sells on Woo Commerce and it wouldn't work.
    Read full review
    Alternatives Considered
    Meiro
    We started with Meiro. There was nothing here previously.
    Read full review
    Snap, Inc. (Snapchat for Business)
    We heard of 3D Look but needs 3D cameras, too expensive so didn't really try. True Fit is what many bigger companies use but it's expensive and doesn't work well
    Read full review
    Return on Investment
    Meiro
    No answers on this topic
    Snap, Inc. (Snapchat for Business)
    • Very big impact on session time
    • Helps with getting store visitors. But I use the virtual fitting room in marketing
    • Any new business is good since it's free
    Read full review
    ScreenShots

    Meiro CDP Screenshots

    Screenshot of Native Email Channel—This is used to create and automate dynamically personalized email campaigns with a custom HTML or no-code visual editor. The email solution enables the user to pick any SMTP provider of choice.Screenshot of Customer Journey Orchestration — A drag-and-drop interface that allows marketers to design, manage, and execute complex, multi-step omnichannel campaigns. Streamlining campaign orchestration enhances marketing efficiency and ensures consistent, personalized customer experiences across all channels.Screenshot of Web/Pop up Banners — This is used to create a static image or HTML Web/Mobile banners, and set conditions to display banners to certain segments, on certain pages, or upon certain events, enabling personalization.Screenshot of No-code audience segmentation — Used to create and refine targeted customer groups through a no-code interface, enhancing personalization and boosting campaign effectiveness without SQL knowledge or IT support.Screenshot of Native Mobile Push — Activates customer segments with personalized app notifications directly from Meiro’s interface.

    Forma, now part of Snapchat Screenshots

    Screenshot of Forma-enabled product pageScreenshot of Customer can choose from a diverse set of models, or upload their own photo - without leaving merchant's websiteScreenshot of Forma's admin dashboard to add tryon-enabled prodcuts, or to turn on or off any individual productScreenshot of Free and 1min to onboard! 5-star reviews on Shopify