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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Metricool

    Score8.2 out of 10
    Small Businesses (1-50 employees)
    Metricool is a tool to analyze, manage and measure the success of all digital content. Metricool is free to use, and can include: web analytics, blog content, Twitter, Facebook, Instagram, and publication planner.

    $25

    per month

    Webtrends Social

    Score5 out of 10
    N/AWebtrends provides web, social, and mobile analytics and other software solutions related to marketing intelligence.N/A
    Pricing
    MetricoolWebtrends Social
    Editions & Modules
    Starter
    $25
    per month
    Advanced
    $67
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    MetricoolWebtrends Social
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscount available for annual pricing.—
    More Pricing Information
    Features
    MetricoolWebtrends Social
    Publishing
    Comparison of Publishing features of Metricool and Webtrends Social
    Feature
    Metricool
    10.0
    1 Ratings
    20% above category average
    Webtrends Social
    -
    Ratings
    Content planning and scheduling10.01 Ratings00 Ratings
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    MetricoolWebtrends Social
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    Score8.1 out of 10
    Medium-sized Companies
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    Score8.9 out of 10
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    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
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    1-Social
    Score5.1 out of 10
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    User Ratings
    MetricoolWebtrends Social
    Likelihood to Recommend
    10.0
    (1 ratings)
    5.0
    (2 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    6.0
    (1 ratings)
    Usability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    MetricoolWebtrends Social
    Likelihood to Recommend
    Metricool
    Metricool is a really versatile tool if managing a business website and social media channels. It does a great job with posting and reporting (in app). It has a convenient mobile application which makes on the go review of your analytics easy to access. Love that you can use a tracking code to have some independent analytics which you can compare to your traditional reporting tools
    Incentivized
    Read full review
    Webtrends
    Webtrends Social offers social media marketers an abundance of tools needed for monitoring, managing campaigns and resolving customer issues in the social media space. In regards to the pricing, I would say it is less appropriate for small to medium-sized businesses where the social marketing aspect is an add-on or supplemental to the main marketing channels.
    Incentivized
    Read full review
    Pros
    Metricool
    No answers on this topic
    Webtrends
    • It provided strong metrics on followers, contest entries, and shares.
    • I could easily track the effectiveness of campaigns in reaching and engaging consumers. Beyond building hype around the product, it was easy to track goals metrics. I had access to every metric I needed to gauge campaign effectiveness.
    • The tools gave me fine-grained control over the look and feel making it very easy to match my company's branding.
    Read full review
    Cons
    Metricool
    No answers on this topic
    Webtrends
    • The number of platforms it manages
    • Being able to use a wider range of media types
    • Learning curve could be improved upon for the UX
    Incentivized
    Read full review
    Likelihood to Renew
    Metricool
    No answers on this topic
    Webtrends
    Unfortunately, they changed the pricing structure and simultaneously offered less support. They did offer premium support, but it was very expensive
    Read full review
    Usability
    Metricool
    Metricool is easy to set up and intuitive to use. I manage multiple companies through the app and it makes accessing my client’s data and social media calendars convenient. The usability is intuitive, the app is clean and the layout is functional. It is such a time saver reducing the headache of logging into multiple services to access the same information that Metricool gives you in a simple dashboard
    Incentivized
    Read full review
    Webtrends
    No answers on this topic
    Support Rating
    Metricool
    No answers on this topic
    Webtrends
    They were fantastic. Highly responsive.
    Read full review
    Online Training
    Metricool
    No answers on this topic
    Webtrends
    They didn't have any at the time.
    Read full review
    Implementation Rating
    Metricool
    No answers on this topic
    Webtrends
    This was a very straightforward process. First, we customized the look and feel to make it just the way we wanted it. When we were done, we notified our rep who then did some work on their side before pushing the site live. This all worked flawlessly
    Read full review
    Alternatives Considered
    Metricool
    Metricool is multiple tools; social media calendar, analytics, review tracking, etc. all wrapped up in one pretty package. It can replace multiple tools and it improves a teams workflow and communication. In comparison to many like tools, it really shines and stands out above other tools that do similar jobs
    Incentivized
    Read full review
    Webtrends
    After evaluating Webtrends Social, I'd have to say in regards to the cost and the overall capabilities of the solution that other tools such as Social Sprout offer a more competitive package. For the amount you are paying on a monthly basis you are being offered tools that can get the job done at a better price point to warrant getting a tool for the department.
    Incentivized
    Read full review
    Return on Investment
    Metricool
    No answers on this topic
    Webtrends
    • Reduced hours per week resolving customer issues
    • Increased efficiency on engagement reporting
    • Is costly to recoup ROI
    Incentivized
    Read full review
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