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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    MindFire Studio

    Score6.5 out of 10
    N/AMindFire Studio is a marketing automation platform built specifically for agencies and marketing service providers. Features include contact management, multi-channel campaign management, personalized campaigns, SMS messaging, microsites, direct mail, and social media publishing.N/A

    Selligent

    Score8 out of 10
    N/ASelligent is a cross-channel marketing cloud platform. The technology provides actionable insights that help companies to deliver more personalized and valuable consumer engagements, resulting in compelling experiences across all channels.N/A
    Pricing
    MindFire StudioSelligent
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    MindFire StudioSelligent
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Features
    MindFire StudioSelligent
    Email & Online Marketing
    Comparison of Email & Online Marketing features of MindFire Studio and Selligent
    Feature
    MindFire Studio
    4.0
    1 Ratings
    64% below category average
    Selligent
    -
    Ratings
    WYSIWYG email editor2.01 Ratings00 Ratings
    Ability to test dynamic content3.01 Ratings00 Ratings
    Landing pages4.01 Ratings00 Ratings
    List management5.01 Ratings00 Ratings
    Triggered drip sequences6.01 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of MindFire Studio and Selligent
    Feature
    MindFire Studio
    5.3
    1 Ratings
    40% below category average
    Selligent
    -
    Ratings
    Lead nurturing automation5.01 Ratings00 Ratings
    Lead scoring and grading6.01 Ratings00 Ratings
    Data quality management5.01 Ratings00 Ratings
    Automated sales alerts and tasks5.01 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of MindFire Studio and Selligent
    Feature
    MindFire Studio
    5.0
    1 Ratings
    41% below category average
    Selligent
    -
    Ratings
    Calendaring6.01 Ratings00 Ratings
    Event/webinar marketing4.01 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of MindFire Studio and Selligent
    Feature
    MindFire Studio
    4.0
    1 Ratings
    62% below category average
    Selligent
    -
    Ratings
    Social sharing and campaigns4.01 Ratings00 Ratings
    Social profile integration4.01 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of MindFire Studio and Selligent
    Feature
    MindFire Studio
    6.0
    1 Ratings
    22% below category average
    Selligent
    -
    Ratings
    Dashboards6.01 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of MindFire Studio and Selligent
    Feature
    MindFire Studio
    4.3
    1 Ratings
    56% below category average
    Selligent
    -
    Ratings
    API4.01 Ratings00 Ratings
    Role-based workflow & approvals5.01 Ratings00 Ratings
    Customizability4.01 Ratings00 Ratings
    Best Alternatives
    MindFire StudioSelligent
    Small Businesses
    Vbout
    Score9.9 out of 10
    Listrak
    Score10 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Sailthru
    Score5.3 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Listrak
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MindFire StudioSelligent
    Likelihood to Recommend
    5.0
    (1 ratings)
    8.8
    (2 ratings)
    User Testimonials
    MindFire StudioSelligent
    Likelihood to Recommend
    MindFireInc
    Mindfire is good when using direct mail pieces. You are able to analyze the web and print pieces together. However, it doesn't allow for good scalability of campaigns. While the templates are decent, you do need some coding knowledge to make these campaigns web compliant.
    Incentivized
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    Zeta Global
    Message Studio/Selligent is great for reliably sending high volumes of both manual and automated email. The intuitive user interface promotes fast turnaround times. Aside from some data integration issues, it's the best email service provider I've used for sending large volumes of email.
    Incentivized
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    Pros
    MindFireInc
    • Mindfire provides a direct correlation to a print piece.
    Incentivized
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    Zeta Global
    • StrongMail does open and click tracking very well. The detailed level of data they provide is exceptional.
    • StrongMail does failure data and bounce codes extremely well. The granularity of the information is invaluable to our business and used by us every day.
    • StrongMail's Message Studio EAS is a widely user friendly platform for technical and non-technical users alike.
    Incentivized
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    Cons
    MindFireInc
    • The UI is dated and needs to be updated. The ability to delete elements after publishing and going back to edit mode. Better UX needs to be implemented.
    Incentivized
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    Zeta Global
    • Better data integration
    • Friendlier user interface
    • Easier guides and instructions
    Incentivized
    Read full review
    Alternatives Considered
    MindFireInc
    Mindfire wasn't my choice. The only reason it is being used is because it correlated with direct mail.
    Incentivized
    Read full review
    Zeta Global
    We did not evaluate other products exactly. We upgraded from an inferior production to StrongMail based on demos and other people's reviews.
    Incentivized
    Read full review
    Return on Investment
    MindFireInc
    • It has been a neutral experience
    Incentivized
    Read full review
    Zeta Global
    • Increased employee efficiency due to content blocking
    • Lower rate of errors/apology emails due to technical errors
    Incentivized
    Read full review
    ScreenShots