Mutiny vs. Picreel

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Mutiny
Score 9.7 out of 10
N/A
Mutiny is a no-code AI platform that helps marketers convert their top of funnel demand into revenue, without engineers. Mutiny gives marketers data and analytics, as well as AI-powered recommendations and content writing. Mutiny states they are backed by Sequoia Capital, YCombinator and CMOs from tech companies including AngelList, Carta, Gong, Hopin, Salesforce and Snowflake.N/A
Picreel
Score 9.1 out of 10
N/A
Automated marketing technology that provides an opportunity to extract value from abandoning visitors. Picreel is a solution that aims to make it easy to add exit Popups, website Overlays, onsite messages , nano bars & surveys to a website. It is based on automated customer capture technology called exit intent. Picreel is a marketing tool that helps in increasing site retention, reduce shopping cart abandonment,…
$0
Pricing
MutinyPicreel
Editions & Modules
No answers on this topic
Free Plan
$0
5,000 visitors/month
Business Plan
$9.99
10,000 visitors/month
Offerings
Pricing Offerings
MutinyPicreel
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Best Alternatives
MutinyPicreel
Small Businesses
Kameleoon
Kameleoon
Score 9.3 out of 10
Convert Experiences
Convert Experiences
Score 9.5 out of 10
Medium-sized Companies
Dynamic Yield
Dynamic Yield
Score 9.2 out of 10
Contentsquare
Contentsquare
Score 8.6 out of 10
Enterprises
Dynamic Yield
Dynamic Yield
Score 9.2 out of 10
Contentsquare
Contentsquare
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MutinyPicreel
Likelihood to Recommend
10.0
(1 ratings)
9.1
(6 ratings)
User Testimonials
MutinyPicreel
Likelihood to Recommend
Mutiny
B2B website optimization is where Mutiny shines. However, you would need a certain level of traffic to justify the investment. Mutiny currently does not support outside the web like in-app and it's also not made for B2C. There are other experimentation tools out there that are a better fit for those areas.
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Picreel
Onboarding and success managers are available only in some plans. I hope they offer a successful manager on every plan in the future.
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Pros
Mutiny
  • B2B Personalization. Many out-of-the-box audience segmentation options as well as integration options with tools like 6sense, Clearbit, Salesforce, Marketo, HubSpot, and Segment.
  • No need for engineering resources. Their simple, yet powerful visual experience editor as well as out-of-the-box functionalities like banners, side pops, survey modals and exit-intent modals let you create experiences without engineering.
  • Segment analyzer. They automatically suggest to you which segments have a high potential for improvement and recommend you a playbook from another Mutiny client to execute on successful use cases.
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Picreel
  • The A/B testing feature is a godsend.
  • It has helped me determine what popup designs and copy work better to get results.
  • The huge number of templates sorted in various categories helps create amazing popups quickly.
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Cons
Mutiny
  • The reporting functionalities are limited and it's hard to do a deep dive.
  • Occasional bugs but nothing too major. Their support team is great to help resolve issues quickly.
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Picreel
  • A/B testing is good but the analytics and comparison feature when we A/B test the popups to check the campaign results need improvements.
  • As an e-commerce owner, leads are everything for our marketers to run campaigns and boost conversions. Picreel proved to be a great lead generation tool as we targeted website visitors with interactive pop ups at the right time. This helped us in reducing cart abandonment rates and we also witnessed an increase in our newsletter subscribers.
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Alternatives Considered
Mutiny
Mutiny makes it much simpler to execute personalization activities and A/B tests compared to big names out there like Optimizely and Adobe Target. The Mutiny team specifically tackled that hurdle that many marketers face when using these kinds of tools. They honed in on executing the "without the need for engineering" pieces. Note that Optimizely and Target both have WYSIWIG functionalities as well, it's just that Mutiny makes it easier to make changes, even with some AI-suggested copy recommendations. That being said, Optimizely and Adobe Target have more advanced features for A/B testing and AI/ML decision-making.
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Picreel
Picreel is working fine for me as it is but could include the scope for a more detailed self-help guide or FAQ section. This would reduce my need to contact the customer service panel for issues that are slightly more complex.
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Return on Investment
Mutiny
  • Leads for our biggest target segment has more than doubled on the homepage.
  • We were able to add 100+ leads per month through their out of box banner feature.
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Picreel
  • A positive is it helps me to boost my conversion rate on the website.
  • Needs to improve in dashboard
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ScreenShots

Picreel Screenshots

Screenshot of Picreel Popup BuilderScreenshot of Picreel : Template ExampleScreenshot of Analytics DashboardScreenshot of Popup Customization