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MutualMind (discontinued) vs. Redtail CRM

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    MutualMind (discontinued)

    Score5.6 out of 10
    N/AMutualMind was an enterprise listening platform with engagement and publishing features and analytics, that is now discontinued after the company's acquisition in 2016.

    $1,000

    per month

    Redtail CRM

    Score9.6 out of 10
    N/ARedtail CRM is a cloud-based CRM soluton specifically for financial advisors. Redtail is offered as a subscription service and, unlike most of the other CRM providers available, is priced per database, rather than per user, allowing up to 15 database users for one monthly subscription cost.

    $20

    per month

    Pricing
    MutualMind (discontinued)Redtail CRM
    Editions & Modules
    No answers on this topic
    Starter
    $20
    per month
    Basic
    $30
    per month
    Pro
    $50
    per month
    Offerings
    Pricing Offerings
    MutualMind (discontinued)Redtail CRM
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    MutualMind (discontinued)Redtail CRM
    Small Businesses
    Mention
    Score8 out of 10
    No answers on this topic
    Medium-sized Companies
    Mention
    Score8 out of 10
    No answers on this topic
    Enterprises
    Social Suite by Reputation.com
    Score9.4 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MutualMind (discontinued)Redtail CRM
    Likelihood to Recommend
    7.3
    (1 ratings)
    8.0
    (8 ratings)
    Likelihood to Renew
    8.2
    (1 ratings)
    10.0
    (1 ratings)
    Usability
    6.4
    (1 ratings)
    9.0
    (2 ratings)
    Availability
    7.3
    (1 ratings)
    8.0
    (1 ratings)
    Performance
    7.3
    (1 ratings)
    8.0
    (1 ratings)
    Support Rating
    7.3
    (1 ratings)
    8.5
    (2 ratings)
    In-Person Training
    7.3
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.2
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    -
    (0 ratings)
    7.0
    (1 ratings)
    User Testimonials
    MutualMind (discontinued)Redtail CRM
    Likelihood to Recommend
    Discontinued Products
    No answers on this topic
    Orion Advisor Tech
    It is extremely well suited to client management in the insurance and financial services industries. I think it would not be nearly as useful in a retail setting as many of the features would be irrelevant.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • MutualMind gives us a view into the reach of social content we produce on behalf of our advertisers and the engagement that content generates with shoppers.
    Read full review
    Orion Advisor Tech
    • Redtail CRM gives the capability to have a place to store all client-related documents in a readily accessible, yet secure, location.
    • Redtail CRM has a feature to input notes and comments on particular clients in order to keep track of communications with and steps taken for those clients. Those notes can be easily accessed across the firm.
    • Redtail CRM allows all email communications to be stored in a safe and secure manner as well as making those communications accessible on demand.
    Incentivized
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    Cons
    Discontinued Products
    • MutualMind gauges sentiment around social conversations but does so with the standard margin of error found in most social analytics products. The nature of human conversation makes it difficult for a machine to categorize sentiment with 100% accuracy. MutualMind gets sentiment right between 50% to 70% which is within acceptable industry averages for this type of product. With additional tuning (which MutualMind provides) the accuracy levels will increase.
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    Orion Advisor Tech
    • I would like to see the ability to push annuity business into Redtail like brokerage accounts.
    • I would like to be able to attach documents to specific notes instead of just contacts in general.
    • Those are the only two cons that I have.
    Incentivized
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    Likelihood to Renew
    Discontinued Products
    Reliability and flexibility (MutualMind's willingness to jointly produce new functionality)
    Read full review
    Orion Advisor Tech
    The platform is easy to use and train on. It is a one stop shop with all the information needed to maintain a clean client relationship. We recently had our scheduled audit done and Redtail was helpful in pulling the different reports we needed to produce for the audit
    Incentivized
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    Usability
    Discontinued Products
    As a company that's only 3 years old, MutualMind's toolset is quite usable but it could use some tweaks in the user interface, which they are constantly working on.
    Read full review
    Orion Advisor Tech
    Was good and still is good. Seems like when a company acquires another they try to squeeze out more profit and forget what made them successful in the first place. Reducing staff and support seems inevitable, even though the number of users has increased significantly over the past 10 years
    Incentivized
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    Reliability and Availability
    Discontinued Products
    During a recent upgrade period, MutualMind had a small window of unavailability. I am confident they have addressed the root cause and do not foresee any future issues.
    Read full review
    Orion Advisor Tech
    Generally speaking, Red Tail has been available whenever needed. there was a time period however where it was down and not available, giving 500 errors when trying to log in. They explained that it was due to upgrades they were making and it has virtually disappeared. Has now been available 99% of the time.
    Incentivized
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    Performance
    Discontinued Products
    The product's performance has improved greatly in the last year and we anticipate seeing additional improvements in coming months based no planned infrastructure changes.
    Read full review
    Orion Advisor Tech
    Overall general performance is quite satisfactory. Some of the automation factors that other products have available are slowly migrating to Red Tail. When these add ons are available and fully implemented, it greatly increases the power and usability of the CRM. Occasionally there are products that will not intergrade due to the nature of how they are set up
    Incentivized
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    Support Rating
    Discontinued Products
    MutualMind has always been quick to address any issues or questions we have.
    Read full review
    Orion Advisor Tech
    We use the HELP section of Redtail often. If it is taking you more than 5 minutes to figure out than go to the HELP desk. We have had only great experiences when reaching out for help. We also LOVED the Redtail University we attended.
    Incentivized
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    Implementation Rating
    Discontinued Products
    Not really...MutualMind was very professional and helped with all stages of our setup and implementation.
    Read full review
    Orion Advisor Tech
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    As mentioned before, Radian6 and Sysomos Heartbeat.
    Read full review
    Orion Advisor Tech
    Quite honestly, I have visibility into a number of CRM systems and Redtail stands alone as the strongest contender. It has the most thorough and customizable interface of any I have encountered. There are few other tools that offer the unmatched flexibility and the depth that any business could stand to profit from.
    Incentivized
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    Scalability
    Discontinued Products
    No answers on this topic
    Orion Advisor Tech
    The biggest problem seems to have been with the email module. connection issues, sync issues, compliance updates, etc. The concept is great however there seems to be issues in getting it to work consistently. When it works, it works well. It seems that the frequency of downtime had been greatly reduced however.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • By showing increases in engagement and share of voice (defined as the amount of content generated for our advertisers versus the amount of content generated for their competitors over time) we are able to correlate content to incremental sales data provided by our advertisers.
    Read full review
    Orion Advisor Tech
    • Redtail makes it easy to log customer interactions for compliance related fields.
    • With Redtail, you don't have to worry about losing information. Just pull up the customer's profile and make some notes on what is going on. You can never be too detailed in the advisor industry.
    • The integration ability at Redtail really saves us heaps of time. You can feed information over from the custodian straight over to another 3rd party. API is game changing!
    Incentivized
    Read full review
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