Narvar vs. Ocular

If you're not on a platform that has a branded post-purchase landing page or in-email estimated delivery date script, Narvar provides this experience. It's a nice-to-have for any brand that wants to provide a seamless, branded shopping experience for their customers. Narvar's grown rapidly and it seems they are increasing costs, which may be prohibitive and hard to justify for smaller companies.

Incentivized

• Narvar offered us a turn-key solution that we had up and running in less than a month.
• Narvar offered several out of the box widgets (solutions) to help build/customize content (calendar view, milestone icons, SMS messaging and personalize content based on items purchased).
• Narvar's solution is scalable/expandable to include returns (once we are ready).

• Pricing is much more expensive than competitors.
• UI Design is often lacking.

Incentivized

Once it's set up, it doesn't require much support. We used to have quarterly or bi-annual touch bases with an account person to review our rating and customer usage but haven't heard from them in a while - either because we're too small or they got rid of this interaction. Can't say we miss it though because we can see our rating and feedback, and there is only so much you can do within the confines of the platform without adding on new functionality.

Incentivized

At the time, Narvar had no other competitors to my knowledge. We looked at building this functionality in house which had a 3 month estimate. Everyone involved happily welcomed the tool.

• Not sure we could attribute ROI to this tool.

Incentivized