Nielsen Compass Planner vs. SAS 360 Plan
Nielsen Compass Planner vs. SAS 360 Plan
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Nielsen Compass Planner | N/A | Nielsen Compass Planner optimizes media budgets by combining clients’ data with their media allocation plans. Using machine learning algorithms and ROI norms sourced from Nielsen's global clientele, customers are able to maximize ad dollars in their media plan, and better predict future campaign performance. | N/A | |
SAS 360 Plan | N/A | Formerly SAS Marketing Operations Management, a solution to integrate and manage all marketing processes for greater consistency, efficiency and effectiveness – from marketing strategy development and planning to content creation, campaign execution and post-campaign analysis. | N/A |
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Nielsen Compass Planner | SAS 360 Plan |
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| Nielsen Compass Planner | SAS 360 Plan | |
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| Small Businesses | Agency Analytics Score 9.1 out of 10 | Adobe Marketing Cloud Score 9.2 out of 10 |
| Medium-sized Companies | Supermetrics Score 9.8 out of 10 | Brandfolder Score 7.9 out of 10 |
| Enterprises | Alteryx Platform Score 9.1 out of 10 | Adobe Marketing Cloud Score 9.2 out of 10 |
| All Alternatives | View all alternatives | View all alternatives |
| Nielsen Compass Planner | SAS 360 Plan | |
|---|---|---|
| Likelihood to Recommend | - (0 ratings) | 8.0 (1 ratings) |
| Nielsen Compass Planner | SAS 360 Plan | |
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| Pros | ![]() Nielsen No answers on this topic | ![]() SAS
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| Cons | ![]() Nielsen No answers on this topic | ![]() SAS
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