nopCommerce vs. Optimizely Configured Commerce

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
nopCommerce
Score 10.0 out of 10
Mid-Size Companies (51-1,000 employees)
nopCommerce is an open-source eCommerce solution that is iASP.NET (MVC) based with a MS SQL 2008 (or higher) backend database. The vendor says their shopping cart solution is uniquely suited for merchants that have outgrown existing systems.N/A
Optimizely Configured Commerce
Score 8.0 out of 10
N/A
Optimizely Configured Commerce is a SaaS, headless, and composable e-commerce platform that helps manufacturers and distributors scale e-commerce growth using as much or as little out-of-the-box functionality as they prefer; saving organizations time to deploy meaningful buying experiences.N/A
Pricing
nopCommerceOptimizely Configured Commerce
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
nopCommerceOptimizely Configured Commerce
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeRequired
Additional DetailsIt's an open-source and free product
More Pricing Information
Community Pulse
nopCommerceOptimizely Configured Commerce
Features
nopCommerceOptimizely Configured Commerce
Online Storefront
Comparison of Online Storefront features of Product A and Product B
nopCommerce
8.7
10 Ratings
11% above category average
Optimizely Configured Commerce
7.4
12 Ratings
5% below category average
Product catalog & listings9.110 Ratings7.312 Ratings
Product management9.110 Ratings8.012 Ratings
Bulk product upload7.79 Ratings7.612 Ratings
Branding9.110 Ratings7.211 Ratings
Mobile storefront9.110 Ratings7.69 Ratings
Product variations9.19 Ratings00 Ratings
Website integration9.19 Ratings7.511 Ratings
Visual customization9.19 Ratings7.010 Ratings
CMS6.89 Ratings7.112 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
nopCommerce
8.2
10 Ratings
7% above category average
Optimizely Configured Commerce
8.2
11 Ratings
7% above category average
Abandoned cart recovery8.29 Ratings8.110 Ratings
Checkout user experience8.110 Ratings8.211 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
nopCommerce
9.1
10 Ratings
9% above category average
Optimizely Configured Commerce
8.7
12 Ratings
4% above category average
eCommerce security9.110 Ratings8.712 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
nopCommerce
8.0
10 Ratings
4% above category average
Optimizely Configured Commerce
7.2
12 Ratings
6% below category average
Promotions & discounts9.19 Ratings7.110 Ratings
Personalized recommendations6.49 Ratings7.312 Ratings
SEO8.610 Ratings7.111 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
nopCommerce
8.8
10 Ratings
9% above category average
Optimizely Configured Commerce
7.7
12 Ratings
4% below category average
Multi-site management8.78 Ratings7.48 Ratings
Order processing9.110 Ratings8.212 Ratings
Inventory management8.29 Ratings7.211 Ratings
Shipping9.19 Ratings8.310 Ratings
Custom functionality9.19 Ratings7.511 Ratings
Best Alternatives
nopCommerceOptimizely Configured Commerce
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
nopCommerceOptimizely Configured Commerce
Likelihood to Recommend
9.1
(10 ratings)
6.4
(12 ratings)
Usability
-
(0 ratings)
7.1
(12 ratings)
Support Rating
10.0
(1 ratings)
7.5
(12 ratings)
Implementation Rating
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
nopCommerceOptimizely Configured Commerce
Likelihood to Recommend
Nop Solutions, Ltd.
nopCommerce is an ideal solution for businesses that want to tailor the customer journey for discovering and purchasing products. The nopCommerce solution is designed to adapt to you, not the other way around. The platform works best when you partner with a solution provider like ourselves. It also works well if you have a team of in-house .NET developers. A one-person shop will likely find less value in a platform like this if they're looking to spin up a small ecommerce site with just a few button clicks.
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Optimizely
The eCommerce catalog side has a lot of benefits to it and has been much easier to work with and customize than the CMS side. It is this integration and using both for a branded marketing website that has the user journey from browsing and leading into the eCommerce side that has been the bigger challenge, outside of the overall stability of the releases with the bugs we have encountered. I think the solution is well suited if you are mainly a catalog site. We, however, sell machinery and solutions that are not sold via the eCommerce site and we need to showcase them on the website. However, we have a core industrial catalog of consumable products that support the machine and solutions purchases which are very well suited for the eCommerce catalog. It is the CMS/Catalog integration that has caused a need for more customizations to the platform and as a result increased costs to maintain, lowering our overall ROI from the solution. We are also a bit hamstrung by having to rely on our development partner to make changes that our digital agency is better suited to do for us in the CMS. It is requiring extra cost and resources as a result. If more functionality could be surfaced, it would be much better.
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Pros
Nop Solutions, Ltd.
  • As I came from Microsoft .Net technical experience with more than 15 years in IT industry, the nopCommerce .Net based open sourced framework is the best eCommerce framework in terms of architectural perspective - such as incorporating with Entity Framework code first approach, Domain Driven Architecture, using ASP.Net MVC, Unit Testing, ...etc.
  • When my client asked for an eCommerce portal, the whole team was struggling from designing a database to identifying the requirements. nopCommerce has everything we need. All the industrial standard eCommerce features are included. It saves hours of database design, application design and also the client's requirements are easily fit into nopCommerce's features.
  • The cost of nopCommerce- the last time we paid was a $200 one time cost for using the production site. It was ridiculously cost effective. As it is opened source, the whole community is supporting and constantly making this framework better and better.
  • I set up a web site within a week using nopCommerce to sell my own products online. It was so easy to use, deploy, and set up.
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Optimizely
  • Integration Jobs/Connections - Providing a good out-of-the-box solution to hook into ERPs and common endpoints.
  • Design and Development Partner Network to work with - If you have customizations in mind, the Optimizely partner network will give you the chance to find a suitable partner to meet your needs.
  • Good layout/flow/settings breakdown - There are a lot of "redundant" settings, but the more management access, the better.
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Cons
Nop Solutions, Ltd.
  • More community templates would be great.
  • Some of the pricing can be a bit tricky, especially configured items... there is a likelihood of mispriced items with the current structure
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Optimizely
  • Need the ability to look at more of our user data
  • Need the ability to refresh our sandbox environment with production data in quicker, more efficient ways
  • Classic CMS is very limited in ways end users like myself can edit widget content
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Usability
Nop Solutions, Ltd.
No answers on this topic
Optimizely
Quite flexible and easy to use for daily marketing user tasks, like updating page listings, promotions, and copy. More in-depth tasks like managing product attributes, rearranging product taxonomy placement, and CMS editing are not user-friendly and require a careful and detailed process to follow.
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Support Rating
Nop Solutions, Ltd.
I have asked numerous questions and the team treats my random questions as if they are critical to the continued success of their product. They really take each users' questions to heart and strive to solve them. I cannot commend them enough on how fast they respond to questions as well as the follow-through given to things thay may or may not even be a part of their platform.
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Optimizely
It's a mixed bag. The team has been very nice, but there has been an underlying feeling of condescension because we have complained or "caused trouble" over the inadequacy of the CMS component. Also, support for modifications or UI changes has been terribly slow. Understandably, COVID has made life hard for everyone, but there is an expectation that we complete our work immediately, but their team will "put it in queue" when we have a request or find a bug. Further, we certainly feel that we were sold a list of capabilities that we have not seen come to fruition. Finally, the change of ownership 3 times (Insite -> Epi -> Opti) over our implementation period has been both confusing and disruptive.
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Implementation Rating
Nop Solutions, Ltd.
Go for a plugin based development if you would like to extend nopCommerce. This approach will make it easier for you to upgrade the software.
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Optimizely
No answers on this topic
Alternatives Considered
Nop Solutions, Ltd.
NopCommerce offers you more flexibility where it comes to customization and scaling your application. The customization and extension is easy as well as the theme and plugin structure adds a large value to the overall system. The API's introduced by nopCommerce makes it more efficient when it comes to integrations and developing a mobile application on top of your eCommerce platform. The customer owns 100% of the source code without any extra fee.
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Optimizely
I was not very involved with this process. It has been 3 years since we made a decision and I can't even remember the name of the other companies we were considering. I was in a different role then so I was less involved with the eCommerce department. I do remember really liking the people we were working with. That played a huge role in our selection since we would be working with them for years on the site.
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Return on Investment
Nop Solutions, Ltd.
  • It has been our sole platform for developing online stores for the last 9 years and our business have been growing year to year.
  • The disadvantage of nopCommerce is that it is not as well known as other competitors, which makes it more difficult to sell.
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Optimizely
  • Automation of updates and integration with ERP has saved time and provides reliable data for the website in sync with ERP
  • Integration with external PIM has saved time and provides reliable sync with content data for the website. Changes and improvements have been slow and difficult.
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ScreenShots

nopCommerce Screenshots

Screenshot of

Optimizely Configured Commerce Screenshots

Screenshot of Catalog and Content Management for simplified purchasing.Screenshot of Customer-specific pricing for seamless re-ordering.Screenshot of Personalized promotions and recommendations for customer engagement.Screenshot of Robust targeting and segmentation to drive continuous purchasing.Screenshot of Payment gateways for seamless customer checkout.Screenshot of Embedded Product Information Management for organizing and harmonizing product data.