TrustRadius: an HG Insights company

Nosto Shoppable UGC vs. Triple Whale

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Nosto Shoppable UGC

    Score8 out of 10
    N/AA solution to discover, curate, rights manage, and display visual user-generated content (UGC) across online experiences—from websites and emails to social media, and ads. Nosto acquired Stackla in June of 2021.N/A

    Triple Whale

    Score9.3 out of 10
    N/ATriple Whale is a marketing analytics solution that enables users to visualize data in one central dashboard, generate reports, and track profit. Upgrading to its attribution plan provides additional data and analytic capabilities. The "Full Whale" plan adds the company's Creative Cockpit and FinHub products which enable analysis by content type, tracks creative performance, and adds additional trend analysis.

    $129

    per month

    Pricing
    Nosto Shoppable UGCTriple Whale
    Editions & Modules
    No answers on this topic
    Growth
    $129
    per month
    Pro
    $199
    per month
    Enterprise
    $279
    per month
    Offerings
    Pricing Offerings
    Nosto Shoppable UGCTriple Whale
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Discount available for annual pricing (16.6%).
    More Pricing Information
    User Ratings
    Nosto Shoppable UGCTriple Whale
    Likelihood to Recommend
    8.0
    (1 ratings)
    10.0
    (2 ratings)
    Usability
    -
    (0 ratings)
    7.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Nosto Shoppable UGCTriple Whale
    Likelihood to Recommend
    Nosto
    If people are regularly sharing your product favorably across social media, this tool will help you automate, segment and display that social content across websites, emails and events. Products as big as destinations can benefit from Stackla all the way down to merchandise such as clothing. Stackla can not benefit your product if your product is not very visual or if people aren't talking about your product.
    Incentivized
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    Triple Whale
    For paid social accounts where demand generation, storytelling, and advanced attribution are necessary, this can help visualize that story and track a customer's journey in ways that you just otherwise wouldn't be able to do in a paid social platform. It does it so quickly that you're hardly taking any time to actually create these really advanced visualizations, which can help validate some of the thoughts or ideas you have on what the data is saying. In some cases, it can redirect you towards new thoughts or paths of what might or might not be happening that you otherwise wouldn't have thought of. Think of it almost like another expert on your team that just is a genius with data
    Incentivized
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    Pros
    Nosto
    • GoConnect feature lets you upload to a feed without using social media.
    • A number of display options including an email embed code, website widgets and event walls.
    Incentivized
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    Triple Whale
    • Integrate data from multiple platforms into one location.
    • Provide easy to use and customizable dashboards.
    • Help with additional attribution methods and accuracy.
    Incentivized
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    Cons
    Nosto
    • The UI can generally be confusing, and there are roughly four steps with detailed settings that don't feel intuitive to create one widget.
    Incentivized
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    Triple Whale
    • Amazon data is difficult to integrate.
    • Shipping costs by channel and avg./unit cost - if possible.
    • Better tutorials to understand all the tools available.
    Incentivized
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    Usability
    Nosto
    No answers on this topic
    Triple Whale
    Without Moby, I'm not sure how much I would use Triple Whale. It feels a little intimidating, even to someone who is an expert in the field. Just because we're an expert at paid social or paid search doesn't mean we're an expert at attribution. There is a level of hand-holding necessary if we didn't have that AI integration to be able to use more plain language to unearth the golden nuggets that live within Triple Whale. Moby brings that to life.With Moby, it's a 10. It's amazing. Without Moby, it's probably a six. I'm sure all of the amazing nuggets still exist, but it's just hard to dig them up
    Incentivized
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    Support Rating
    Nosto
    Support has been a positive experience with quick response times and an extensive knowledgebase and ticketing system.
    Incentivized
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    Triple Whale
    No answers on this topic
    Alternatives Considered
    Nosto
    Minimal experience with CrowdRiff, but the user interface is generally a little more friendly. Stackla was chosen after a thorough R&D process and the potential to partner with our company and industry.
    Incentivized
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    Triple Whale
    The triple whale is a more holistic consolidated view of the ad spend and sales picture.
    Incentivized
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    Return on Investment
    Nosto
    • In some situations, including Stackla event walls in a sponsorship package has increased our bottom line for an event we plan.
    • Stackla saves you quite a bit of time when creating social media albums to display on your website.
    Incentivized
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    Triple Whale
    • Helps us balance our FB and Google spend.
    • Know when to scale spend.
    • Know when to back of spend.
    Incentivized
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