Great tool for Growing D2C small businesses.
May 16, 2024

Great tool for Growing D2C small businesses.

Marcus Sorensen | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Growth

Overall Satisfaction with Triple Whale

We are a D2C high end cooler brand. Margins in our category are not massive so its critical we manage our digital marketing spend very accurately across a variety of platforms and spends. TripleWhale is the tool we use to do that. It provides us invaluable insight we use to make decisions on a daily basis.

Pros

  • Integrate data from multiple platforms into one location.
  • Provide easy to use and customizable dashboards.
  • Help with additional attribution methods and accuracy.

Cons

  • Amazon data is difficult to integrate.
  • Shipping costs by channel and avg./unit cost - if possible.
  • Better tutorials to understand all the tools available.
  • Helps us balance our FB and Google spend.
  • Know when to scale spend.
  • Know when to back of spend.
The triple whale is a more holistic consolidated view of the ad spend and sales picture.

Do you think Triple Whale delivers good value for the price?

Yes

Are you happy with Triple Whale's feature set?

Yes

Did Triple Whale live up to sales and marketing promises?

Yes

Did implementation of Triple Whale go as expected?

Yes

Would you buy Triple Whale again?

Yes

This is only useful for businesses engaged in D2C marketing at scale. The cost would not be justified otherwise. You also need to have a certain level of in-house expertise to set up and use the tool accurately to ensure your data is accurate and reliable.

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