Item: Nosto Visual UGC, powered by Stackla
Rating: 8
Author: Nate Casimiro

Overall Satisfaction with Stackla

Use Cases and Deployment Scope

My organization used Stackla in the past in a number of ways, primarily by our Marketing department. We displayed a Stackla event wall on four monitors in our office lobby, which employees could post to using a company hashtag or via a GoConnect form on the website. We also aggregated our brand's social content on the company website with Stackla, and occasionally created event walls for industry trade shows we exhibited at.

Pros and Cons

Pros

GoConnect feature lets you upload to a feed without using social media.
A number of display options including an email embed code, website widgets and event walls.

Cons

The UI can generally be confusing, and there are roughly four steps with detailed settings that don't feel intuitive to create one widget.

Return on Investment

In some situations, including Stackla event walls in a sponsorship package has increased our bottom line for an event we plan.
Stackla saves you quite a bit of time when creating social media albums to display on your website.

Alternatives Considered

CrowdRiff

Minimal experience with CrowdRiff, but the user interface is generally a little more friendly. Stackla was chosen after a thorough R&D process and the potential to partner with our company and industry.

Support Rating

Support has been a positive experience with quick response times and an extensive knowledgebase and ticketing system.

Key Insights

Do you think Nosto Visual UGC, powered by Stackla delivers good value for the price?

Yes

Are you happy with Nosto Visual UGC, powered by Stackla's feature set?

Yes

Did Nosto Visual UGC, powered by Stackla live up to sales and marketing promises?

Yes

Did implementation of Nosto Visual UGC, powered by Stackla go as expected?

Yes

Would you buy Nosto Visual UGC, powered by Stackla again?

Yes

Likelihood to Recommend

If people are regularly sharing your product favorably across social media, this tool will help you automate, segment and display that social content across websites, emails and events. Products as big as destinations can benefit from Stackla all the way down to merchandise such as clothing. Stackla can not benefit your product if your product is not very visual or if people aren't talking about your product.

Comments

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