Opal vs. SocialBee

I honestly cannot recommend this tool enough. Opal is such a valuable tool for brand content creators and there is nothing like it available. If you're serious about content marketing and have a need to find ways to collaborate, plan and provide more visibility among teams, then Opal really is the only way to go. One more thing that's not being mentioned: The tool is simply amazing but it's only as amazing is the team behind the tool. Their customer support and willingness to quickly be in touch when needed is a key feature within itself. Seriously, such a good team of people.

Incentivized

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

SocialBee is very ideal for busy individuals or small agencies that are not privileged with time. Social media management can be one of the most tedious tasks in anybody's business. SocialBee covers the majority of the tasks. Set it up once and you're done (practically forever) With all its powerful features though, it can be a little more complicated for a non-techie person. If your requirements are just simple post-scheduling, you can use other alternatives.

Incentivized

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• Content planning: you can look at one asset and see how it is being used across multiple channels by multiple teams.
• Content collaboration: it is really easy to see what other people and teams are contributing to an asset, or how they are using it. We can also duplicate content that was created by another team to use as a starting point in our own content collaboration.
• High level/big picture overview: Opal allows us to see content that is being created, planned and scheduled very easily; it goes beyond social content (which we can also see in Sprinklr) to show us content created across multiple channels.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• All major social platforms are available.
• Posts can be organized per category, per client.
• Hashtag organizer.
• Links manager, with integrations to popular link shortener tools (we use Switchy, and it works smoothly)

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Independently Invited by TrustRadius

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• No publishing capabilities, for the most part.
• No analytics tie-ins.
• Rather pricey.
• Requires someone to really manage the structure in order to keep the tool organized and use it effectively. When this is done right, though, it's worthwhile.

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Independently Invited by TrustRadius

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• Though it's not clunky, it can improve on the loading speeds while working.
• The UI/UX can be further improved (nice and neat instead of big cards especially on the categories page)
• I would love it if the scheduler can be expanded into 2-weeks or monthly range. So we can post categories that are on a 2x a month and 1x a month frequency.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Currently, SocialBee is the only software that we use for our social media clients, the confidence that we have for SB is above the fold. It saves us a lot of time and business management is easy because it's highly quantifiable with the client as to the number of posts, schedules, and results.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

I have encountered their support just a couple of times since the platform is very straightforward for me. But on those occasions, it was so smooth. They responded to my concerns in just a few hours. Not too many companies offer that convenience nowadays. Plus, they do live webinars regularly which is totally amazing!

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

You get for what you paid for. Opal has more features

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SocialBee provides multiple features that you can get from other multiple different tools. It's kinda all in one solution for social media management. So cost-wise, it saves us a lot of money. It is also from a stable company with a sufficient MRR that helps with the security and development of the software.

Incentivized

Independently Invited by TrustRadius

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• Opal allows for more discipline in marketing as teams are better aligned on messaging and big moments.
• Opal cuts down on communication breakdowns and mistakes, which in the end leads to more happy customers.
• I think Opal provides the team with more confidence as everyone is on the same page. With everything in one place rather than communications being lost in emails, etc., everyone is more efficient and can work knowing that there is one source of truth.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• It provides us higher margin because it requires minimal resources.
• Lesser working time means more marketing and leads generation time.
• Very cost efficient solution.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info