OpenCart vs. Optimizely Commerce Connect

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
OpenCart
Score 4.0 out of 10
N/A
OpenCart is an open-source eCommerce platform. It features support for unlimited categories and products, multiple currencies and languages, shipping, payments, and mobile access.N/A
Optimizely Commerce Connect
Score 6.5 out of 10
N/A
Optimizely Commerce Connect is a PaaS e-commerce backend solution coupled with Optimizely's PaaS CMS to help e-commerce organizations, of any type, create highly customized websites and buying experiences with a two-in-one content and commerce solution.N/A
Pricing
OpenCartOptimizely Commerce Connect
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
OpenCartOptimizely Commerce Connect
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
OpenCartOptimizely Commerce Connect
Considered Both Products
OpenCart
Chose OpenCart
Both platforms are feature-rich. I chose OpenCart because I found a theme that suits me. Plus there were many third-party extensions that I was interested in and they can be integrated with OpenCart.
Chose OpenCart
OpenCart is much more flexible then Magento in customization and does not have as many technical errors. Although some Magento users insist that one can easily create a beautiful customized eCommerce website, OpenCart is more flexible with a better user base, better …
Chose OpenCart
One advantage iOpenCart has is that it is easy to install and learn. But in all other cases (mainly in security) less buggy platforms should be used.
Chose OpenCart
Honestly, when consulting my clients, I would always recommend WooCommerce over OpenCart. Although I've had clients that had existing OpenCart websites and they were fairly happy with them, making additions/changes/customizations from a developer standpoint was not the easiest …
Chose OpenCart
Some of the products available on the market are cheap, but they are not as easily to use or understand as OpenCart. Many are also not open source products, so you need to buy. You can purchase modules for OpenCart. Support is also easily available for OpenCart in the OpenCart …
Chose OpenCart
OpenCart is way easier to understand than any other e-commerce platform like Shopify, Magento, etc. Integration to multiple websites. Some other e-commerce platforms are paid services, whereas OpenCart is an open-source, free platform, which you can customise according to your …
Chose OpenCart
Opencart and Magento both are very stable and easily useable. Learning OpenCart is often easier than learning Magento. Opencart also supports multi vendor websites using a single code, which is you with yearly upgrades. If you are not using open source like Shopify , you won't …
Chose OpenCart
  • Magento is more complex but has more functions/customizing ability.
  • OpenCart is more simple, great for small businesses.
Optimizely Commerce Connect
Chose Optimizely Commerce Connect
In my opinion, Sitecore is a developers and users' nightmare. Terrible UX. Way behind on the curve. Don't recommend.
Chose Optimizely Commerce Connect
Alderich Web Solutions worked great for us however when it came to diagnosing and fixing issues with the website we had to rely on the support with little ability for us to "get under the hood" and look at the issue for ourselves. After switching to Optimizely, having this …
Chose Optimizely Commerce Connect
We considered Optimizely Commerce Connect because it is a flexible dot net stack that is highly rated by analysts.
Chose Optimizely Commerce Connect
Stibo STEP MDM was a powerhouse. It seems we could do anything we could dream up, but we also had an in-house IT dev team to support it. The cost was the reason we went with Optimizely Commerce Connect. We did not explore HubSpot for this project.
Chose Optimizely Commerce Connect
Optimizely Commerce Connect offers a very wide range of features for admin users. There is less a need for an IT specialist or programmer to be involved when changes need to be made.
Chose Optimizely Commerce Connect
Optimizely is more flexible and more customizable, but also more efficient from a development standpoint. Salesforce Commerce Cloud has more capabilities but is more prone to become complex, and also generally more expensive. Magento is a comparable alternative but with less …
Chose Optimizely Commerce Connect
Just depends on the use case. Some clients are more heavily weighted towards a marketing CMS and don't need a ton of complex technical functions of their eCommerce platform. For these we recommend Episerver.
Chose Optimizely Commerce Connect
Episerver did not have a headless CMS offering when we implemented. They may offer one now, but they are very late to the game in offering an API-based CMS experience. If you use an Angular or React front end, and you want to communicate with this incredibly expensive product …
Chose Optimizely Commerce Connect
Episerver's plug and play architecture is the winning factor comparing to AspDotNetStorefront. We did not choose Magento because it was not built on .Net.
Chose Optimizely Commerce Connect
Coming from a Software Engineering background, Episerver was the preferred system as it was an attractive platform from a developer's point of view. Today, I consult solely on Episerver solutions and still prefer the platform for multiple reasons (some already covered earlier …
Chose Optimizely Commerce Connect
Episerver was by far the most user friendly content platform allowing our business to easily manage the content with ease resulting in an overall productivity increase and time for the team to spend less time doing content management and more time managing the personalization …
Chose Optimizely Commerce Connect
During the evaluation, Episerver was by far the most flexible as far as features and implementation go. Some of the more SaaS-based products don't allow for the level of customization needed for our clients, clientele. While the other platform boasted similar features, they …
Chose Optimizely Commerce Connect
Overall, Episerver seemed easier to use from a user perspective and easier setup. There was also preexisting resources with Episerver experience. Factoring in costs it became an easy solution.
Chose Optimizely Commerce Connect
I did evaluate other products in addition to Episerver. The other finalist was Magento, which has a very robust cart and a large market share. I have used that platform in the past and overall had been happy with it's performance. I ultimately selected Episerver because it was …
Features
OpenCartOptimizely Commerce Connect
Online Storefront
Comparison of Online Storefront features of Product A and Product B
OpenCart
8.7
Ratings
11% above category average
Optimizely Commerce Connect
8.8
Ratings
12% above category average
Product catalog & listings10.00 Ratings9.10 Ratings
Product management8.00 Ratings9.10 Ratings
Bulk product upload8.90 Ratings6.40 Ratings
Branding7.70 Ratings9.10 Ratings
Mobile storefront9.90 Ratings9.10 Ratings
Product variations7.20 Ratings9.10 Ratings
Website integration8.00 Ratings9.10 Ratings
Visual customization8.10 Ratings9.10 Ratings
CMS10.00 Ratings9.10 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
OpenCart
8.0
Ratings
4% above category average
Optimizely Commerce Connect
8.2
Ratings
7% above category average
Abandoned cart recovery7.00 Ratings8.20 Ratings
Checkout user experience9.00 Ratings8.20 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
OpenCart
9.0
Ratings
7% above category average
Optimizely Commerce Connect
8.2
Ratings
2% below category average
eCommerce security9.00 Ratings8.20 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
OpenCart
6.8
Ratings
12% below category average
Optimizely Commerce Connect
8.8
Ratings
13% above category average
Promotions & discounts8.30 Ratings8.20 Ratings
Personalized recommendations7.00 Ratings9.10 Ratings
SEO5.00 Ratings9.10 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
OpenCart
8.1
Ratings
1% above category average
Optimizely Commerce Connect
8.0
Ratings
1% below category average
Multi-site management8.00 Ratings9.10 Ratings
Order processing8.00 Ratings7.30 Ratings
Inventory management7.60 Ratings7.30 Ratings
Shipping8.00 Ratings7.30 Ratings
Custom functionality8.80 Ratings9.10 Ratings
Best Alternatives
OpenCartOptimizely Commerce Connect
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
OpenCartOptimizely Commerce Connect
Likelihood to Recommend
9.9
(0 ratings)
7.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
4.6
(0 ratings)
Usability
-
(0 ratings)
7.7
(0 ratings)
Support Rating
-
(0 ratings)
8.2
(0 ratings)
Implementation Rating
-
(0 ratings)
2.7
(0 ratings)
User Testimonials
OpenCartOptimizely Commerce Connect
Likelihood to Recommend
OpenCart is great for web developers familiar with PHP who have clients who want very specific eCommerce functionalities. OpenCart is "open-source," meaning its source code is open to the public and downloadable and editable by anyone. This makes customizing its functionalities possible with nearly an infinite variety of possibilities. If you are not tech savvy and don't like to read documentation and configure advanced settings, then OpenCart is not the best solution for you.
Read full review
Very strong fit for mid-sized organizations that need more flexibility and customization as compared to canned or template-based offerings, but also want the efficiency and externalization that comes with a pre-existing, cloud-hosted platform (as compared to a full custom offering). Works well with a PIM and more mature catalog data in order to fully leverage the dynamic data capabilities.
Read full review
Pros
  • OpenCart is open-source software, free to use. Free is always a plus for software.
  • Good basic set of features that provides for a quick setup of a simple e-commerce website.
  • Administration is fairly user-friendly and makes it easy for a non-technical user to find things.
Read full review
  • Web content management -- the interface is drag and drop and makes it very easy for business users to create product pages.
  • In site search with Episerver Find -- it is easy to promote attributes and make quick tweaks to fine-tune results.
  • Integrate with other systems -- we have integrated with our ERP, our product information management system, our digital asset management system and our marketing automation system to take advantage of investments we have already made in content and customer data.
Read full review
Cons
  • Sometimes developer skill is required to work on admin module.
  • Add-on modules are often necessary, and you need to purchase them separately
  • Hard to update it to new versions, and it is constantly updating
  • Though it is smooth to use, it works on a read-edit-delete system. Deleting data is very critical.
Read full review
  • Support. Episerver used to have direct support and access to the tech team to discuss and resolve issues. The new support portal is not enough for developer needs.
  • Quality Assurance. We find issues in the Episerver code that should have been resolved in QA before release.
  • Sales. Episervers sells the framework as a solution while showing Alloy. While it helps Episerver sell more, it puts the implementation partner into trouble as the client thinks they bought the solution. Episerver does not provide a solution. It provides a framework that you can build a solution on.
Read full review
Likelihood to Renew
No answers on this topic
Really want to be able to spend more time and resources on rolling out new things with Episerver but at the moment we seem to be fixing alot of issues and pain points with the way our system was setup.
Read full review
Usability
No answers on this topic
The job functionality is one of the strongest benefits Optimizely offers. It allows a savvy user to quickly go in to a given job, see the job history to find errors and then even take the steps of a job, copy the code and paste it back into your source to diagnose a potential issue.
Read full review
Support Rating
No answers on this topic
We had an incredible team at Episerver Supporting us with the go live, reviewing our integration, and pushing our integration partner to deliver a quality product
Read full review
Implementation Rating
No answers on this topic
Fully understand what is OOTB feature of the platform before proceeding to develop. Then implement a customization of key features once you can prove they are working as OOTB to make them more user friendly and productive for the business. Eg pre order and e gift card
Read full review
Alternatives Considered
Both platforms are feature-rich. I chose OpenCart because I found a theme that suits me. Plus there were many third-party extensions that I was interested in and they can be integrated with OpenCart.
Read full review
Stibo STEP MDM was a powerhouse. It seems we could do anything we could dream up, but we also had an in-house IT dev team to support it. The cost was the reason we went with Optimizely Commerce Connect. We did not explore HubSpot for this project.
Read full review
Return on Investment
  • At the time of starting a business, OpenCart helped us with easy setup and catalog management. We have stared and deployed e-commerce sites very easily.
  • The websites didn't look good at first (we modified later) and that impacted our business as our clients received a lot of orders.
Read full review
  • Positive: We have a usable website - better than what we had before and we are seeing a constant increase in adoption.
  • Positive: Counter associates are using the website to help customers.
  • Negative: Too much time being spent QCing previous work.
Read full review
ScreenShots

OpenCart Screenshots

Screenshot of the dashboardScreenshot of dashboard iconsScreenshot of a customer dashboardScreenshot of a product, as it appears in OpenCartScreenshot of OpenCart settingsScreenshot of OpenCart quick checkout

Optimizely Commerce Connect Screenshots

Screenshot of the customizable checkout workflow, used to tailor the customer checkout experience.Screenshot of where catalogs, custom attributes, UOM, catalog restrictions, and multiple sites are managed at once.Screenshot of an example of a personalized promotion based on user web activity, used to drive conversion and increase average order value.Screenshot of customized recommendations reportingScreenshot of Optimizely Commerce Connect's personalizationScreenshot of Optimizely Opal, available within Commerce Connect to automate promotion creation by mapping products and variants from your existing product data. Turn tedious campaign work into high velocity scalable promotions.