Flexibility Meets Efficiency
July 19, 2021
Flexibility Meets Efficiency

Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Optimizely Commerce Cloud (formerly Episerver Commerce Cloud)
Optimizely Commerce Connect is the platform upon which we have built a direct-to-consumer eCommerce website. It represents our brand to the end consumers and also facilitates the sale of products. All departments within the organization have a stake in the platform, but the primary interactions are within the Digital Marketing team, IT, and Product. Optimizely has given us an excellent balance between out-of-the-box functionality, and customization opportunities, which together allowed us to produce the eCommerce site we envisioned at an efficient pace, and to maintain and expand it on an ongoing basis.
Pros
- Building blocks: develop in reusable pieces, rather than developing every page individually
- Dynamic capabilities: data-driven and dynamic generation of content, rather than static
- Headless platform: integrating with other systems and channels is easy.
Cons
- Promos out-of-box capabilities are limited.
- Catalog audit history could be expanded.
- Talent pool for development could be expanded.
- Efficient handling of orders from multiple channels and brands.
- Requires a strong support team both administratively and technically.
Optimizely is more flexible and more customizable, but also more efficient from a development standpoint. Salesforce Commerce Cloud has more capabilities but is more prone to become complex, and also generally more expensive. Magento is a comparable alternative but with less headless capability and a more rigid nature. Shopify is much more templated and faster to implement, but far more limited in features, customization, and expandability.
Do you think Optimizely Commerce Connect delivers good value for the price?
Yes
Are you happy with Optimizely Commerce Connect's feature set?
Yes
Did Optimizely Commerce Connect live up to sales and marketing promises?
Yes
Did implementation of Optimizely Commerce Connect go as expected?
Yes
Would you buy Optimizely Commerce Connect again?
Yes
Comments
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