Pabbly vs. Twilio SendGrid

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Pabbly
Score 8.4 out of 10
N/A
Pabbly is a suite of applications to support small to midsize businesses. These include the Pabbly Connect workflow automation tool, as well as tools supporting email verification and marketing, subscription management, and forms.
$49
per month
Twilio SendGrid
Score 7.7 out of 10
N/A
Twilio SendGrid Marketing Campaigns provides users with segmentation, campaign editing, and deliverability. According to the vendor, Twilio SendGrid Marketing Campaigns is trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. Twilio SendGrid Marketing Campaigns aims to help users by providing: MORE EFFICIENT EMAIL BUILDING The campaign building process is free from frustrating, rigid step-by-step wizards that slow users down. The vendor says…
$15
per month
Pricing
PabblyTwilio SendGrid
Editions & Modules
Standard
$49
per month
Pro
$99
per month
Ultimate
$199
per month
Ultimate Plus
$399
per month
Basic
$15
per month
Advanced
$60
per month
Free
Free
Offerings
Pricing Offerings
PabblyTwilio SendGrid
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
PabblyTwilio SendGrid
Features
PabblyTwilio SendGrid
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Pabbly
-
Ratings
Twilio SendGrid
7.6
49 Ratings
5% below category average
WYSIWYG email editor00 Ratings7.736 Ratings
Dynamic content00 Ratings7.439 Ratings
Ability to test dynamic content00 Ratings6.737 Ratings
Landing pages00 Ratings7.824 Ratings
A/B testing00 Ratings7.729 Ratings
Mobile optimization00 Ratings7.437 Ratings
Email deliverability reporting00 Ratings8.149 Ratings
List management00 Ratings7.843 Ratings
Triggered drip sequences00 Ratings7.723 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Pabbly
-
Ratings
Twilio SendGrid
8.1
49 Ratings
6% above category average
Dashboards00 Ratings8.047 Ratings
Standard reports00 Ratings8.747 Ratings
Custom reports00 Ratings7.731 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Pabbly
-
Ratings
Twilio SendGrid
8.0
11 Ratings
0% above category average
URL Validation00 Ratings7.411 Ratings
Link Tracking00 Ratings8.011 Ratings
Image Validation00 Ratings8.59 Ratings
Inbox Display00 Ratings7.711 Ratings
Email Accessibility Tools00 Ratings7.711 Ratings
Spelling and Grammar Check00 Ratings8.09 Ratings
Spam Testing00 Ratings8.011 Ratings
Email Previews00 Ratings8.311 Ratings
Best Alternatives
PabblyTwilio SendGrid
Small Businesses
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Score 9.4 out of 10
Mad Mimi
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Score 10.0 out of 10
Medium-sized Companies
IBM App Connect
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Score 9.5 out of 10
VerticalResponse
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Score 10.0 out of 10
Enterprises
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Score 9.5 out of 10
Emma by Marigold
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Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
PabblyTwilio SendGrid
Likelihood to Recommend
8.0
(1 ratings)
7.1
(60 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(1 ratings)
Usability
-
(0 ratings)
8.0
(7 ratings)
Support Rating
-
(0 ratings)
3.0
(9 ratings)
User Testimonials
PabblyTwilio SendGrid
Likelihood to Recommend
Pabbly (Magnet Brains LLC)
  • It is great for companies or people that are using software that is mainstream and would like to extend the capability of that software with added features.
  • Also great for companies that use more than 1 software and need to have them interact with each other to make them more efficient
  • Great for companies that need to automate functions that are repetitive throughout the organization
Read full review
Twilio
Twilio SendGrid is well suited for those organizations who need to send mass emails very often to their prospects and customers and thus may be wary of a reliable tool that can do that without affecting domain reputation. It may be less suited for organizations which do not have say more than 10,000 target prospects and thus may rely only on 1:few ABM for sending emails.
Read full review
Pros
Pabbly (Magnet Brains LLC)
  • Connect software applications that are not already integrated or connected
  • Automate processes within a single software
  • Transform data and then using that data across different software applications
Read full review
Twilio
  • Managing email lists / audiences is easy with features like groups and segments.
  • They provide pre-built email templates that are very easy to modify. It is also super easy to create new email templates with their drag-and-drop email builder.
  • Provides clear / easy-to-read analytics of email campaigns.
  • I can easily import large email contact lists all at once or add a user manually one-at-a-time, when needed.
Read full review
Cons
Pabbly (Magnet Brains LLC)
  • The trigger action needs improvement
  • The method of connecting different software also needs to be simplified
  • The actions for some software applications need to have more capability (things that can be done between different software)
Read full review
Twilio
  • Not necessarily their Email API but their email in general - they are currently in beta for automated email sequences but are still bare bones. Much more work is needed before it can be used mainstream and be able to convert everything to SendGrid.
  • Helping with warming up our dedicated IP for the best-sending score.
  • We seem to hit the promotions folder a decent amount (maybe the IP problem above) and even a lot of their emails hit my spam or promotions folder (whether they be transactional or marketing) which isn't a great sign when trusting an ESP.
  • Transactional email sequences would be a huge plus.
  • Now that Twilio owns SenGrid, having an integrated platform where you could see all our transactional emails together.
  • Better reporting and split reporting between transactional and marketing emails.
Read full review
Usability
Pabbly (Magnet Brains LLC)
No answers on this topic
Twilio
It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument
Read full review
Support Rating
Pabbly (Magnet Brains LLC)
No answers on this topic
Twilio
Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
Read full review
Alternatives Considered
Pabbly (Magnet Brains LLC)
Most platforms do one thing well so you are limited to that one thing. And then those platforms add some functionality later, plus most systems don't have native integration between other systems. From our experience, Pabbly Plus was birthed by connecting different platforms/software so it works well in that regard. It is also easier than most systems as most other platforms charge a premium for integration systems, where as Pabbly doesn't.
Read full review
Twilio
Sendgrid has a lot of features that other providers have and a few more - like the dynamic template builder, which AWS SES doesn't have. We choose the provider based on the scenario of use and the provider we're using. If we're going to be making regular changes to a template, then we'd go with Sendgrid, as the changes will be easier to make and don't necessarily require developer intervention.
Read full review
Return on Investment
Pabbly (Magnet Brains LLC)
  • Saved us thousands of dollars in manual labor costs
  • Made us more profitable due to automating our marketing effort
  • Allowed us to meet with more prospects by reducing our effort
  • Made us more intelligent by capturing important information that we were not able to capture
Read full review
Twilio
  • As it was cheaper than the transactional service we previously used, it saved costs.
  • The API was relatively easy to work with so it helped us ship the service and test it quickly.
  • We still use the transactional email service, even though we recognize its limits as it meets our immediate needs.
Read full review
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