TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Pathmatics

    Score8.8 out of 10
    N/APathmatics is a marketing intelligence solution that tracks video, display, mobile, tablet, & native ads in the US, UK, Canada, and Australia. Pathmatics delivers industry benchmarks, newsfeeds that report on ad activity for specific customers, prospects, or competitors, and Pathsource insight around the full ad creation journey (from publisher to advertiser).N/A

    Sprinklr Insights

    Score7.5 out of 10
    N/ASprinklr Insights is a Market Intelligence platform that provides enterprises with consumer, competitor, and market data across more than 30 channels. It centralizes Social Media Monitoring, Brand Intelligence, Voice of the Customer, crisis-management, and Competitive Intelligence workflows on one platform. Sprinklr Insights analyzes conversations from social, digital, news, review, and owned-data sources to help teams monitor audiences, reputation, market trends, and brand performance.…N/A
    Pricing
    PathmaticsSprinklr Insights
    Editions & Modules
    No answers on this topic
    Sprinklr Insights
    Custom, quote-based pricing
    per year
    Offerings
    Pricing Offerings
    PathmaticsSprinklr Insights
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details
    More Pricing Information
    Community Pulse
    PathmaticsSprinklr Insights
    Considered Both Products
    Sensor Tower
    No answer on this topic
    Sprinklr
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    96%
    Would buy again
    24 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    22 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    25 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    14 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    18 Answers
    Best Alternatives
    PathmaticsSprinklr Insights
    Small Businesses
    No answers on this topic
    No answers on this topic
    Medium-sized Companies
    HG Insights Platform
    Score9.2 out of 10
    HG Insights Platform
    Score9.2 out of 10
    Enterprises
    HG Insights Platform
    Score9.2 out of 10
    HG Insights Platform
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    PathmaticsSprinklr Insights
    Likelihood to Recommend
    -
    (0 ratings)
    8.1
    (27 ratings)
    Usability
    -
    (0 ratings)
    8.2
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    7.4
    (3 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    4.5
    (1 ratings)
    User Testimonials
    PathmaticsSprinklr Insights
    Likelihood to Recommend
    Sensor Tower
    No answers on this topic
    Sprinklr
    Sprinklr Modern Research offers us a good amount of coverage when we want to search for our chosen keywords or brand mentions across the wider social & news landscape. Certain platforms are of course harder to track than others, while others offer a huge amount of opportunity and Sprinklr does a fantastic job of visualising this. We find that image recognition is one area where there is room for improvement.
    Incentivized
    Read full review
    Pros
    Sensor Tower
    No answers on this topic
    Sprinklr
    • Product Insight — Being able to add in our products so we can have positive and negative insights.
    • Community Insights — We were able to watch out community and see what they were talking about.
    • Crisis Monitoring — Being able to have dashboards that would monitor for crises across the internet.
    Incentivized
    Read full review
    Cons
    Sensor Tower
    No answers on this topic
    Sprinklr
    • Include more sources in listening, every time we share listening data with a wider team we also make them aware of listening limitations as our data is very often challenged
    • 'Uncategorized' age category in demographics for listening - it's always a majority which doesn't look great
    • Overall the main feedback is that there is so much data available but it's very difficult to extract any insights from listening/benchmarking. Some inspiration/advice would be much appreciated.
    Incentivized
    Read full review
    Usability
    Sensor Tower
    No answers on this topic
    Sprinklr
    The interface is user-friendly and quite intuitive. However, the tool is very complete and the app can seem a bit dense at times with a lot of different places and categories. It just takes a bit of time to adjust before being a great tool
    Incentivized
    Read full review
    Support Rating
    Sensor Tower
    No answers on this topic
    Sprinklr
    We have had some good experiences, especially during renewal periods, but support has suddenly disappeared when the renewal is completed. Also, while we have multiple teams, those deemed more important or more likely to expand their purchase are given more attention. This decision comes from Sprinklr, not internally, so they are prioritizing support for teams which are actually not the teams paying the majority of the money for the service.
    Incentivized
    Read full review
    Alternatives Considered
    Sensor Tower
    No answers on this topic
    Sprinklr
    They are not included in all the things. It is integrated with different AI technologies. I like working with the Sprinklr team and building my own dashboards for new initiatives. The insights presented about the market are unmatched. See what people say about my brand or category like the hashtag research function for Instagram and Twitter. It would even suggest hashtags. Ease of use—from bullion coding/keyword building to analytics dashboarding
    Incentivized
    Read full review
    Return on Investment
    Sensor Tower
    No answers on this topic
    Sprinklr
    • It has definitely improved our analytical insights by making the platform flexible enough to be able to deep dive and pull up a report on any metric and drive it.
    • Real-time data is the boss of all. It helps us fix things with engagement team before the damage is done.
    • User friendly UI has made it easy to operate and increase productivity.
    Incentivized
    Read full review
    ScreenShots