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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Perfect Audience (discontinued)

    Score8 out of 10
    N/APerfect Audience was a retargeting solution for X.com (Twitter), and part of Marin Software. The service is no longer available.N/A

    Vbout

    Score9.9 out of 10
    N/AVbout is a marketing automation solution focused on agencies. Features include email marketing, lead scoring, social media management, and behavioral marketing.N/A
    Pricing
    Perfect Audience (discontinued)Vbout
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Perfect Audience (discontinued)Vbout
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Perfect Audience (discontinued)Vbout
    Ad Network Integration
    Comparison of Ad Network Integration features of Perfect Audience (discontinued) and Vbout
    Feature
    Perfect Audience (discontinued)
    8.0
    1 Ratings
    8% above category average
    Vbout
    -
    Ratings
    Data Transfer8.01 Ratings00 Ratings
    DSP integration8.01 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Perfect Audience (discontinued) and Vbout
    Feature
    Perfect Audience (discontinued)
    8.4
    1 Ratings
    7% above category average
    Vbout
    -
    Ratings
    Ad campaign creation8.01 Ratings00 Ratings
    Ad deployment9.01 Ratings00 Ratings
    Display advertising9.01 Ratings00 Ratings
    Ad display and retargeting segmentation8.01 Ratings00 Ratings
    Sequence targeting8.01 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Perfect Audience (discontinued) and Vbout
    Feature
    Perfect Audience (discontinued)
    8.3
    1 Ratings
    7% above category average
    Vbout
    -
    Ratings
    Ad dashboards8.01 Ratings00 Ratings
    Ad performance reports9.01 Ratings00 Ratings
    Ad conversion tracking9.01 Ratings00 Ratings
    Ad attribution reporting8.01 Ratings00 Ratings
    Cross-channel ad management8.01 Ratings00 Ratings
    Ad forecasting and optimization8.01 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Perfect Audience (discontinued) and Vbout
    Feature
    Perfect Audience (discontinued)
    -
    Ratings
    Vbout
    8.6
    5 Ratings
    10% above category average
    WYSIWYG email editor00 Ratings8.35 Ratings
    Dynamic content00 Ratings8.35 Ratings
    Ability to test dynamic content00 Ratings8.35 Ratings
    Landing pages00 Ratings8.85 Ratings
    A/B testing00 Ratings10.04 Ratings
    Mobile optimization00 Ratings8.35 Ratings
    Email deliverability reporting00 Ratings7.45 Ratings
    List management00 Ratings8.35 Ratings
    Triggered drip sequences00 Ratings10.04 Ratings
    Lead Management
    Comparison of Lead Management features of Perfect Audience (discontinued) and Vbout
    Feature
    Perfect Audience (discontinued)
    -
    Ratings
    Vbout
    9.7
    4 Ratings
    20% above category average
    Lead nurturing automation00 Ratings10.04 Ratings
    Lead scoring and grading00 Ratings10.04 Ratings
    Data quality management00 Ratings9.33 Ratings
    Automated sales alerts and tasks00 Ratings9.43 Ratings
    Lead segmentation and distribution00 Ratings10.01 Ratings
    Campaign Management
    Comparison of Campaign Management features of Perfect Audience (discontinued) and Vbout
    Feature
    Perfect Audience (discontinued)
    -
    Ratings
    Vbout
    7.8
    5 Ratings
    3% above category average
    Calendaring00 Ratings7.75 Ratings
    Event/webinar marketing00 Ratings8.03 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Perfect Audience (discontinued) and Vbout
    Feature
    Perfect Audience (discontinued)
    -
    Ratings
    Vbout
    9.4
    4 Ratings
    22% above category average
    Social sharing and campaigns00 Ratings9.44 Ratings
    Social profile integration00 Ratings9.44 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Perfect Audience (discontinued) and Vbout
    Feature
    Perfect Audience (discontinued)
    -
    Ratings
    Vbout
    8.4
    5 Ratings
    11% above category average
    Dashboards00 Ratings7.75 Ratings
    Standard reports00 Ratings7.45 Ratings
    Custom reports00 Ratings10.04 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Perfect Audience (discontinued) and Vbout
    Feature
    Perfect Audience (discontinued)
    -
    Ratings
    Vbout
    9.3
    5 Ratings
    20% above category average
    API00 Ratings9.34 Ratings
    Role-based workflow & approvals00 Ratings9.32 Ratings
    Customizability00 Ratings9.33 Ratings
    Integration with Salesforce.com00 Ratings10.04 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings9.32 Ratings
    Integration with SugarCRM00 Ratings9.32 Ratings
    Third-party software integrations00 Ratings8.83 Ratings
    Best Alternatives
    Perfect Audience (discontinued)Vbout
    Small Businesses
    AdRoll
    Score3.7 out of 10
    Bloomreach
    Score9.2 out of 10
    Medium-sized Companies
    Criteo Commerce Growth
    Score8 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Criteo Commerce Growth
    Score8 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Perfect Audience (discontinued)Vbout
    Likelihood to Recommend
    8.0
    (1 ratings)
    8.3
    (5 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (1 ratings)
    Usability
    9.0
    (1 ratings)
    7.3
    (1 ratings)
    Support Rating
    6.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Perfect Audience (discontinued)Vbout
    Likelihood to Recommend
    Discontinued Products
    I would recommend Perfect Audience to anyone who wants to use a 3rd party to scale up. I find the audience builder pretty terrible in Google AdWords so I was looking for something a bit easier to use and this fit the bill easily.
    Incentivized
    Read full review
    Vbout.com
    To Automate your social media presence by bulk scheduling content. Create multiple drip email marketing campaigns to support different marketing promotion initiatives. Visualize your marketing funnel. Learn what is your best referral traffic source per each initiative (for example, I learned that Quora was bringing us highly qualified leads). Create lead scores and start qualifying your prospects. Create multiple landing pages to promote your product to different audiences.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Great to up your inbound marketing game
    • The bulk uploading feature is great and makes it easy to upload numerous ad campaigns
    • Can customize each ad easily
    Incentivized
    Read full review
    Vbout.com
    • On email marketing, it has petty good recommendation for sending methods.
    • The landing pages can be fully customized with code editor and works with Bootstrap frameworks.
    • The automation comes in handy since it works on all Vbout tools.
    • We can also install the Tracking Code on external websites to utilize Vbout tools.
    • Awesome support team!
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Constantly left Googling how to do things because the system is sometimes confusing
    • Weak native reporting
    • Landing page editor needs work
    Incentivized
    Read full review
    Vbout.com
    • Since their team is so focused on being the best, they occasionally have small feature appearance issues
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    No answers on this topic
    Vbout.com
    The better relation quality / features / pricing in the market
    Incentivized
    Read full review
    Usability
    Discontinued Products
    The bulk uploading feature is certainly my preferred feature of Perfect Audience. This tool has made creating new ad campaigns quick and easy. I used to have to upload facebook then Instagram then another social media page and instead I upload everything all at once and it certainly makes it easier for all of us.
    Incentivized
    Read full review
    Vbout.com
    Great experience so far. Vbout has low learning curve. It's a user-friendly product with comprehensive knowledge base. Even if we meet a blocker, their team is ready to help us solve the issue. Their keep the dashboard straightforward that contains all tools, so we can access each one of them right away.
    Incentivized
    Read full review
    Support Rating
    Discontinued Products
    The support team could be a little more useful. After our implementation calls and getting everything setup, we did feel that they were not as responsive and I did find myself googling solutions to things that the support team could have helped us with.
    Incentivized
    Read full review
    Vbout.com
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    I have used Google Ads which has a difficult interface to use as well as Ad Roll. Perfect Audience beats them both in functionality and usability.
    Incentivized
    Read full review
    Vbout.com
    Vbout offers a very robust overall solution, with a more basic solution, and a much lower price point than the Constant Contact Lead Gen & CRM solution.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • The convenience of Perfect Audience has made things smoother for us. This convenience means less time spent managing ads and more time focusing on running our business.
    • Re-marketing features have been superior to AdWords.
    Incentivized
    Read full review
    Vbout.com
    • The platform has saved us a lot of money
    • It's highly functional and allows us to do a lot more than Marketo
    • It's easy to manage, and it saves us a lot of time on a regular basis.
    Incentivized
    Read full review
    ScreenShots