Perfect Audience (discontinued) vs. Vbout

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Perfect Audience (discontinued)
Score 8.0 out of 10
N/A
Perfect Audience was a retargeting solution for X.com (Twitter), and part of Marin Software. The service is no longer available.N/A
Vbout
Score 9.9 out of 10
N/A
Vbout is a marketing automation solution focused on agencies. Features include email marketing, lead scoring, social media management, and behavioral marketing.N/A
Pricing
Perfect Audience (discontinued)Vbout
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Perfect Audience (discontinued)Vbout
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Perfect Audience (discontinued)Vbout
Features
Perfect Audience (discontinued)Vbout
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Perfect Audience (discontinued)
8.0
1 Ratings
8% above category average
Vbout
-
Ratings
Data Transfer8.01 Ratings00 Ratings
DSP integration8.01 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Perfect Audience (discontinued)
8.4
1 Ratings
7% above category average
Vbout
-
Ratings
Ad campaign creation8.01 Ratings00 Ratings
Ad deployment9.01 Ratings00 Ratings
Display advertising9.01 Ratings00 Ratings
Ad display and retargeting segmentation8.01 Ratings00 Ratings
Sequence targeting8.01 Ratings00 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Perfect Audience (discontinued)
8.3
1 Ratings
7% above category average
Vbout
-
Ratings
Ad dashboards8.01 Ratings00 Ratings
Ad performance reports9.01 Ratings00 Ratings
Ad conversion tracking9.01 Ratings00 Ratings
Ad attribution reporting8.01 Ratings00 Ratings
Cross-channel ad management8.01 Ratings00 Ratings
Ad forecasting and optimization8.01 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Perfect Audience (discontinued)
-
Ratings
Vbout
8.7
5 Ratings
13% above category average
WYSIWYG email editor00 Ratings8.45 Ratings
Dynamic content00 Ratings8.45 Ratings
Ability to test dynamic content00 Ratings8.45 Ratings
Landing pages00 Ratings8.95 Ratings
A/B testing00 Ratings10.04 Ratings
Mobile optimization00 Ratings8.45 Ratings
Email deliverability reporting00 Ratings7.55 Ratings
List management00 Ratings8.45 Ratings
Triggered drip sequences00 Ratings10.04 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Perfect Audience (discontinued)
-
Ratings
Vbout
9.7
4 Ratings
22% above category average
Lead nurturing automation00 Ratings10.04 Ratings
Lead scoring and grading00 Ratings10.04 Ratings
Data quality management00 Ratings9.33 Ratings
Automated sales alerts and tasks00 Ratings9.43 Ratings
Lead segmentation and distribution00 Ratings10.01 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Perfect Audience (discontinued)
-
Ratings
Vbout
7.9
5 Ratings
6% above category average
Calendaring00 Ratings7.85 Ratings
Event/webinar marketing00 Ratings8.13 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Perfect Audience (discontinued)
-
Ratings
Vbout
9.4
4 Ratings
24% above category average
Social sharing and campaigns00 Ratings9.44 Ratings
Social profile integration00 Ratings9.44 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Perfect Audience (discontinued)
-
Ratings
Vbout
8.4
5 Ratings
14% above category average
Dashboards00 Ratings7.85 Ratings
Standard reports00 Ratings7.55 Ratings
Custom reports00 Ratings10.04 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Perfect Audience (discontinued)
-
Ratings
Vbout
9.3
5 Ratings
22% above category average
API00 Ratings9.34 Ratings
Role-based workflow & approvals00 Ratings9.32 Ratings
Customizability00 Ratings9.33 Ratings
Integration with Salesforce.com00 Ratings10.04 Ratings
Integration with Microsoft Dynamics CRM00 Ratings9.32 Ratings
Integration with SugarCRM00 Ratings9.32 Ratings
Third-party software integrations00 Ratings8.93 Ratings
Best Alternatives
Perfect Audience (discontinued)Vbout
Small Businesses
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
Ortto
Ortto
Score 9.0 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Enterprises
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Perfect Audience (discontinued)Vbout
Likelihood to Recommend
8.0
(1 ratings)
8.4
(5 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
9.0
(1 ratings)
7.3
(1 ratings)
Support Rating
6.0
(1 ratings)
-
(0 ratings)
User Testimonials
Perfect Audience (discontinued)Vbout
Likelihood to Recommend
Discontinued Products
I would recommend Perfect Audience to anyone who wants to use a 3rd party to scale up. I find the audience builder pretty terrible in Google AdWords so I was looking for something a bit easier to use and this fit the bill easily.
Read full review
Vbout.com
To Automate your social media presence by bulk scheduling content. Create multiple drip email marketing campaigns to support different marketing promotion initiatives. Visualize your marketing funnel. Learn what is your best referral traffic source per each initiative (for example, I learned that Quora was bringing us highly qualified leads). Create lead scores and start qualifying your prospects. Create multiple landing pages to promote your product to different audiences.
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Pros
Discontinued Products
  • Great to up your inbound marketing game
  • The bulk uploading feature is great and makes it easy to upload numerous ad campaigns
  • Can customize each ad easily
Read full review
Vbout.com
  • On email marketing, it has petty good recommendation for sending methods.
  • The landing pages can be fully customized with code editor and works with Bootstrap frameworks.
  • The automation comes in handy since it works on all Vbout tools.
  • We can also install the Tracking Code on external websites to utilize Vbout tools.
  • Awesome support team!
Read full review
Cons
Discontinued Products
  • Constantly left Googling how to do things because the system is sometimes confusing
  • Weak native reporting
  • Landing page editor needs work
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Vbout.com
  • Since their team is so focused on being the best, they occasionally have small feature appearance issues
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Likelihood to Renew
Discontinued Products
No answers on this topic
Vbout.com
The better relation quality / features / pricing in the market
Read full review
Usability
Discontinued Products
The bulk uploading feature is certainly my preferred feature of Perfect Audience. This tool has made creating new ad campaigns quick and easy. I used to have to upload facebook then Instagram then another social media page and instead I upload everything all at once and it certainly makes it easier for all of us.
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Vbout.com
Great experience so far. Vbout has low learning curve. It's a user-friendly product with comprehensive knowledge base. Even if we meet a blocker, their team is ready to help us solve the issue. Their keep the dashboard straightforward that contains all tools, so we can access each one of them right away.
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Support Rating
Discontinued Products
The support team could be a little more useful. After our implementation calls and getting everything setup, we did feel that they were not as responsive and I did find myself googling solutions to things that the support team could have helped us with.
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Vbout.com
No answers on this topic
Alternatives Considered
Discontinued Products
I have used Google Ads which has a difficult interface to use as well as Ad Roll. Perfect Audience beats them both in functionality and usability.
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Vbout.com
Vbout offers a very robust overall solution, with a more basic solution, and a much lower price point than the Constant Contact Lead Gen & CRM solution.
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Return on Investment
Discontinued Products
  • The convenience of Perfect Audience has made things smoother for us. This convenience means less time spent managing ads and more time focusing on running our business.
  • Re-marketing features have been superior to AdWords.
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Vbout.com
  • The platform has saved us a lot of money
  • It's highly functional and allows us to do a lot more than Marketo
  • It's easy to manage, and it saves us a lot of time on a regular basis.
Read full review
ScreenShots