productboard vs. StoriesOnBoard

productboard is a fantastic piece of software for capturing product insights. I use it frequently very week to update suggestions for the product for new features. I also use it for enhancement suggestions. When speaking to customers or prospects, if it comes to light that there are features or changes that they would like to see within our software, I log and record these through Insights. Its a great place to capture this information. It provides me a platform to ensure that this information is accurately captured and I can be confident that it will be addressed in an appropriate manner and not get ignored.

Incentivized

As mentioned earlier, we also use StoriesOnBoard to create other processes (customer and employee journey). We use the swim lanes to differentiate between measures, tools and processes and working with them is very easy and understandable for this purpose.

Less easy is the use of context, i.e. when one part of a story map depends on another story map. This cannot be avoided (at least for us) to avoid creating redundancy (and the risk of creating different stages). At appropriate places, we refer to the other map in the title.

• Roadmap Management - Add/update the existing roadmap
• Progress Tracking - Track development progress of various features on the roadmap
• Gathering insights - Connect different sources to gather insights into a feature on the roadmap.

Incentivized

• User role management
• Jira integration
• Keyboard shortcuts
• Filtering by personas

• Far too expensive per seat
• No way to track/manage projects
• No way to abstract sets of features into larger buckets for high-level presentations

Incentivized

• Switching the view to a vertical mode (easier to scroll).
• Better availability of information on user story mapping.
• Possibility to link to activities and steps from other maps (Context).

StoriesOnBoard works really well; all features are well thought through. It could look a bit fresher, although the new updated dashboard is already much better than it was.

Support is awesome and very responsive

Incentivized

Productboard is leaner, easier to use, and cleaner than Aha! I switched from Aha! to productboard and did not regret the decision. Aha! may be better suited to larger operations or teams, but productboard is perfect for smaller teams and solo product managers.

Incentivized

The only other competitor we looked at was cardboardit.com. Both had solid functionality, but StoriesOnBoard was more user-friendly and quick to learn and use in our opinion.

• Handle better the needs/request of big customers
• Identify quick wins and big bets to positive impact the business
• Win time to report faster on roadmap to other stakeholders of the company

Incentivized

• StoriesOnBoard (and story mapping in general) creates a low-cost visual method of aligning on high-level business and technical requirements early in a project and provides an ongoing reference as the project progresses. Having this alignment is critical for the later stages of the project.