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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Profound

    Score8.5 out of 10
    N/AProfound offers an analytics platform to help enterprise brands understand and improve how they show up in AI Search.

    $99

    per month

    Screaming Frog

    Score9.2 out of 10
    N/AN/A

    $149

    per year

    Pricing
    ProfoundScreaming Frog
    Editions & Modules
    Starter
    $99
    per month
    Growth
    $399
    per month
    Enterprise
    Custom
    Paid Version
    $149.00
    per year
    Offerings
    Pricing Offerings
    ProfoundScreaming Frog
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscount available for annual billing.—
    More Pricing Information
    Community Pulse
    ProfoundScreaming Frog
    Considered Both Products
    Profound
    No answer on this topic
    Screaming Frog
    No answer on this topic
    Key User Insights
    Would buy again
    86%
    Would buy again
    6 Answers
    100%
    Would buy again
    28 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    6 Answers
    100%
    Delivers good value for the price
    27 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    7 Answers
    96%
    Happy with the feature set
    27 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    96%
    Lived up to sales and marketing promises
    25 Answers
    Implementation went as expected
    80%
    Implementation went as expected
    4 Answers
    100%
    Implementation went as expected
    27 Answers
    Features
    ProfoundScreaming Frog
    SEO
    Comparison of SEO features of Profound and Screaming Frog SEO Spider
    Feature
    Profound
    7.1
    5 Ratings
    8% below category average
    Screaming Frog SEO Spider
    6.6
    53 Ratings
    15% below category average
    Keyword analysis6.34 Ratings7.020 Ratings
    Backlink management6.73 Ratings5.023 Ratings
    SERP ranking tracking8.02 Ratings7.09 Ratings
    Page grader6.84 Ratings7.122 Ratings
    Competitive analysis8.85 Ratings7.827 Ratings
    Site audit / diagnostics5.33 Ratings8.353 Ratings
    Site recommendations7.25 Ratings7.824 Ratings
    Task management8.02 Ratings3.09 Ratings
    SEO Channels
    Comparison of SEO Channels features of Profound and Screaming Frog SEO Spider
    Feature
    Profound
    8.0
    3 Ratings
    5% above category average
    Screaming Frog SEO Spider
    6.9
    37 Ratings
    10% below category average
    Local SEO7.02 Ratings5.017 Ratings
    Social SEO10.01 Ratings7.112 Ratings
    Global SEO7.03 Ratings7.829 Ratings
    Mobile SEO00 Ratings7.823 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Profound and Screaming Frog SEO Spider
    Feature
    Profound
    7.0
    4 Ratings
    18% below category average
    Screaming Frog SEO Spider
    6.1
    42 Ratings
    32% below category average
    Multi-domain support8.33 Ratings7.731 Ratings
    Integration with web analytics tools5.84 Ratings4.435 Ratings
    Best Alternatives
    ProfoundScreaming Frog
    Small Businesses
    Serpstat
    Score10 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    Yoast
    Score8.4 out of 10
    Yoast
    Score8.4 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ProfoundScreaming Frog
    Likelihood to Recommend
    8.6
    (7 ratings)
    8.5
    (55 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (3 ratings)
    Usability
    7.6
    (7 ratings)
    7.6
    (5 ratings)
    Support Rating
    -
    (0 ratings)
    7.9
    (18 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.0
    (1 ratings)
    User Testimonials
    ProfoundScreaming Frog
    Likelihood to Recommend
    Profound
    Profound is a great AEO platform, with so much information and insights available around what competitors are doing and what prospects are searching for, and how we are cited. The down side is also just too much information and without enough resources or a full time person using the platform, it's difficult to know what to prioritize
    Incentivized
    Read full review
    Screaming Frog
    Screaming Frog SEO Spider is well suited to auditing brand new websites, when you need a quick, holistic view of the websites technical issues. Its great for providing a top line view of a websites architecture, perhaps for a new business approach where you need to assess the scale of work to maintain a website. Its also a useful tool in situations where you might need to see whether a large scale change in the website has taken place, you can see word counts, pages and their https response codes. Screaming Frog may be less useful if you need an idea of the customer experience on a website, it doesn't really provide information that helps assess how fast a website loads, what issues might come up when trying to convert or faults with the payment process. Screaming Frog is largely a technical SEO focused tool, it also can't assess the quality of a websites, layout or the quality of the content used on the website. As mentioned, its niche, but very useful within that niche.
    Read full review
    Pros
    Profound
    No answers on this topic
    Screaming Frog
    • Crawling client sites of up to thousands of pages. Gives you almost every tool that you need to do a proper SEO audit.
    • Custom extractions using CSSpath, Xpath, or Regex. I'm not even a techy, but their support section here is a huge help with the provided examples.
    • Customer service and support - Dan is ALWAYS very prompt to respond with helpful answers on Twitter if needed.
    Incentivized
    Read full review
    Cons
    Profound
    No answers on this topic
    Screaming Frog
    • Requires Java. This isn't a huge deal as many computers already have it installed, but it's yet another 3rd party component.
    • The free version has a crawl limit of 500 pages per site. This is fine for smaller sites, but if you're running a big e-commerce site then you'll need to pay for Pro version.
    • The user interface isn't very pretty. This is an analytics tool so it doesn't really have to be, but it might be helpful for improving the overall user experience.
    Incentivized
    Read full review
    Likelihood to Renew
    Profound
    No answers on this topic
    Screaming Frog
    The tool has become integrated into our teams daily workings and I have yet to find a tool other than scremaing frog to replicate all of our use cases for it. It's a great tool and we're sticking with it
    Incentivized
    Read full review
    Usability
    Profound
    Profound tracks A LOT of data, which is great, but it can also be overwhelming to look at/digest all the raw data without their internal measurements.
    Incentivized
    Read full review
    Screaming Frog
    The main problem of Screaming Frog SEO Spider is it being an offline software which limits itself to a single pc and that creates problem when multi user agents want to get involved or even work on it, it’s a difficult task to collaborate on it and do research for keywords at one place
    Incentivized
    Read full review
    Support Rating
    Profound
    No answers on this topic
    Screaming Frog
    Screaming Frog is a relatively primitive system, and doesn't need to be supported by devs or other software. Screaming Frog does interface directly with some programs that are most needed (Google Analytics, Search Console, Page Speed Insights), so that's convenient. It isn't widely supported by other programs, but it also doesn't need to be.
    Incentivized
    Read full review
    Implementation Rating
    Profound
    No answers on this topic
    Screaming Frog
    If the software was a little easier to use for beginners, there really wouldn't be an issue
    Incentivized
    Read full review
    Alternatives Considered
    Profound
    Semrush is much more mature for SEO but lacks the focus needed to be effective for AEO. Because Profound is build for AEO from the ground up, all of the associated features are optimized to be useful for AEO (for example focusing purely on topic visibility). SEMRush's AI Search tools feel a bit muddled in the system they have set up for SEO
    Incentivized
    Read full review
    Screaming Frog
    Screaming Frog SEO Spider is probably the best non-client facing SEO audit tool in terms of technical SEO. There are other tools on the market that do a more complete job of keyword tracking, competitive analysis, and backlink profiles...however, for analyzing the technical SEO health of any website, Screaming Frog is the best
    Incentivized
    Read full review
    Return on Investment
    Profound
    No answers on this topic
    Screaming Frog
    • Increased employee efficiency - We spend many less hours tracking down and reporting simple meta tags.
    • Better Client Servicing - We are able to ensure we have a total look at a client's site before we recommend anything.
    • True Pricing Structure - We are able to more accurately predict how much help a client may need based on factors such as size of site, number of redirects, proper use of meta tags, etc.
    Incentivized
    Read full review
    ScreenShots