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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Publer

    Score9.5 out of 10
    N/APubler is a social media management tool used by individuals and businesses in crafting, scheduling, and analyzing their online presence across various social platforms. Publer aims to simplify the complexity of social media management, as a companion for digital marketers, influencers, and businesses of all sizes. Key Features: Scheduling: Publer enables users to plan and schedule posts across multiple social media platforms, to ensure a consistent…

    $5

    per month per user

    Synup

    Score9.5 out of 10
    N/ASynup is a location intelligence tool that helps businesses with their local marketing, discovery, and engagement. Businesses and agencies alike can use Synup to get listed online, monitor online reputation, generate business reviews and track search engine analytics.

    $99

    per month

    Pricing
    PublerSynup
    Editions & Modules
    Professional
    $5
    per month per user
    Business
    $10
    per month per user
    Enterprise
    Custom Pricing
    No answers on this topic
    Offerings
    Pricing Offerings
    PublerSynup
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsVAT not included in the price. 14 days money back guarantee. Discount available for annual pricing.Synup offers scalable pricing plans for agencies looking to grow their clientbase and expand their service offerings. A discount is available for annual billing.
    More Pricing Information
    Features
    PublerSynup
    Publishing
    Comparison of Publishing features of Publer and Synup
    Feature
    Publer
    9.0
    73 Ratings
    10% above category average
    Synup
    -
    Ratings
    Content planning and scheduling9.673 Ratings00 Ratings
    Content optimization8.769 Ratings00 Ratings
    Workflow management8.767 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Publer and Synup
    Feature
    Publer
    8.4
    61 Ratings
    3% above category average
    Synup
    -
    Ratings
    Automated routing and prioritization8.450 Ratings00 Ratings
    Bulk actions8.460 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Publer and Synup
    Feature
    Publer
    9.4
    70 Ratings
    12% above category average
    Synup
    -
    Ratings
    Twitter9.249 Ratings00 Ratings
    Facebook9.164 Ratings00 Ratings
    LinkedIn9.554 Ratings00 Ratings
    Google+9.729 Ratings00 Ratings
    Instagram9.465 Ratings00 Ratings
    Pinterest9.735 Ratings00 Ratings
    YouTube9.442 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Publer and Synup
    Feature
    Publer
    8.0
    54 Ratings
    3% above category average
    Synup
    -
    Ratings
    Campaign success analytics8.352 Ratings00 Ratings
    Competitor analysis7.743 Ratings00 Ratings
    Account management
    Comparison of Account management features of Publer and Synup
    Feature
    Publer
    8.7
    57 Ratings
    9% above category average
    Synup
    -
    Ratings
    Role-based user permissions & privileges8.651 Ratings00 Ratings
    Mobile access8.854 Ratings00 Ratings
    Best Alternatives
    PublerSynup
    Small Businesses
    Sendible
    Score7.2 out of 10
    Google Business Profile
    Score8.4 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Google Business Profile
    Score8.4 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    PublerSynup
    Likelihood to Recommend
    9.5
    (74 ratings)
    10.0
    (6 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    9.1
    (54 ratings)
    -
    (0 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    Configurability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    PublerSynup
    Likelihood to Recommend
    Publer
    Where Publer is well suited: + Organisation of multiple social media accounts for when you have multiple brands + The integration of Google Maps makes it easy to organise multiple locations + Calendar with a nice overview makes it easy to see your social media planning for the following period of time Where it is less suited for: - Comparing competition and ideal posting time is quite a surplus in cost - No native Dutch version
    Read full review
    Synup
    Synup is ideal for businesses with several locations, ensuring consistent and accurate information across all directories. This is crucial for franchises, restaurant chains, or retail stores. Small businesses and startups, often with limited resources, benefit from Synup's user-friendly interface and time-saving features. It simplifies the process of managing online listings without requiring extensive technical expertise. Businesses placing a high value on online reputation management find Synup valuable. The platform's review monitoring and centralized dashboard help businesses respond promptly to customer feedback, enhancing their overall online image.
    Incentivized
    Read full review
    Pros
    Publer
    • A unified drag-and-drop calendar with genuine native previews allows us to bulk-upload images or videos, shuffle posts between dates and platforms, and see exactly how each platform (FB, IG, TikTok, Threads, etc.) will display before we hit “Schedule.”
    • Role-based approvals that streamline teamwork: interns draft, managers approve, and the audit trail ensures that nothing inconsistent slips through.
    • Quick-glance analytics built right into the calendar, surface engagement spikes, best-time suggestions and post-level stats without exporting to another tool, so we can tweak campaigns on the spot.
    Read full review
    Synup
    • Synup is extremely good at keeping track of customer reviews from various platforms in one centralised dashboard.
    • One of Synup's strengths is its ability to sync business information simultaneously across multiple platforms.
    Incentivized
    Read full review
    Cons
    Publer
    • Some IG features are currently missing, like syncing with trending sounds, but I think that's more of an API limitation than a fault with Publer
    • The website interface can be a bit challenging to navigate. It isn't quite as intuitive as I'd like with where things are placed.
    • Some of the terms are confusing, like "recycling" and "recurring." I wish they'd combine these two particular posting options into one.
    • I'd also love to see better integration with my personalized AI, trained on my business.
    Incentivized
    Read full review
    Synup
    • Improving the mobile app experience could be beneficial.
    • Product is little too expensive.
    Incentivized
    Read full review
    Likelihood to Renew
    Publer
    I love the tool, is simple and useful
    Read full review
    Synup
    No answers on this topic
    Usability
    Publer
    The menu is very clear. The big green button for adding a post makes it obvious where to post from. There are all the tools I might need for scheduling, and more. I gave a 9 instead of 10 because I find the "Explore" menu to be superfluous for the way I use Publer and feel it adds clutter to the experience. But honestly - I can just not go to that menu and it's fine.
    Read full review
    Synup
    No answers on this topic
    Performance
    Publer
    The pages do load very quick but in the the iPad form
    Read full review
    Synup
    No answers on this topic
    Support Rating
    Publer
    Every time I have contacted Publer, I get answers right away
    Read full review
    Synup
    No answers on this topic
    Alternatives Considered
    Publer
    In our opinion, Sendible is poorly designed and takes too many menus, clicks, opens and closes to perform a simple task. Their pricing structure changes suddenly with price increases and loss of seats. Socialbee was a contender but had restraints for a multi brand company that we did not want to workaround.
    Incentivized
    Read full review
    Synup
    Synup was recommended by a colleague and had great results for their company. We did a trial period and noticed a big turnaround in customer engagement and a boost in the positivity of our business.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Publer
    I just used the web integration
    Read full review
    Synup
    No answers on this topic
    Scalability
    Publer
    I think this is well designed product. I really enjoy that I am able to learn it quick, integrate all the socials very easily
    Read full review
    Synup
    No answers on this topic
    Return on Investment
    Publer
    • I can on-charge the price of the subscription within my package, so I can charge it out for what I want, allowing me to make some profit
    • Every one of my clients has loved using it, so they are more inclined to keep using our social media services
    • Publer helps my business to look professional
    Incentivized
    Read full review
    Synup
    • My Business after using Synup experience an increase in local visibility.
    • We improved our rating from 3.5
    • to 4.1 and our posts get 65% more engagement.
    • Real-time analytics provided by Synup empower my business with valuable insights
    Incentivized
    Read full review
    ScreenShots

    Synup Screenshots

    Screenshot of Agency Operating SystemScreenshot of Local Listing Management SoftwareScreenshot of Online Reputation Management SoftwareScreenshot of Social Media Management SoftwareScreenshot of SMB Prospecting Tool for AgenciesScreenshot of Sales Pipeline & CRM