ResponsePoint vs. S2M-group

ResponsePoint works great when you’re trying to reach senior B2B decision-makers and need more than just basic lead gen. It helped us re-engage cold accounts and improve our pipeline conversion rate. You may have to define your audience or have your strengths and target personas in place when you approach ResponsePoint. In either case, they will help you figure out solutions for you.

The services S2M provides are high quality and the teams they provide consist of skilled professionals. S2M is well suited to be seen as partner that can support and guide you to achieve sustained pipeline growth. They put in a lot effort to understand your solution, processes, plans, and dedicate themselves to be in line with your strategy. They have been perfectly able to understand our identity and the way we want to be seen by our customers, and have subsequently put in practice. Based on the leads generated by S2M and the feedback from customers we have gained thanks to them, I can conclude that S2M has represented an accurate image of us already when touching base with them for the very first time

• Identifying serious prospects which saves us a lot of time by helping us focus on the leads that matter most.
• Personalized outreach that really connects and has helped us get in touch with decision-makers who are usually hard to reach and much more likely to respond.
• Reviving cold or lost accounts by re-engaging accounts that had gone cold or been missed earlier and warm up these contacts, turning dormant leads into active conversations and new opportunities for us.

• s2m-group is particularly effective in creating brand awareness among prospects, identifying where interest in services exists, and converting those prospects into qualified leads. They are also responsive to any needs or concerns that arise during the project, and their regular reports and alignment calls help to keep communication clear and transparent.

• More onboarding tutorials to help new users get comfortable quickly.
• Slightly faster load times in some areas for a smoother experience.
• Additional template options for outreach messages to save time.

• Sometimes S2M-group cannot achieve a balance of results across markets, and subsequently sales representatives. We are working with them clearly on this to improve the targeting in markets with lower results.

Excellent partners in our demand generation programs and have supported us immensely in our prioritization efforts saving hours of work and $ spent on advertising.

We learned about S2M from a new colleague who had previously worked with them. We had never worked with an agency like S2M before and decided to test it out. Therefore, we had not evaluated or used other agencies like S2M.

• In just the first 90 days, we saw a 32% increase in qualified meetings
• Their ABM re-engagement strategy also helped revive several cold accounts one of which is now a $1.2M opportunity in late-stage pipeline.
• On top of that, their dashboards gave our marketing and sales teams a single view, cutting reporting time by over 40%.

• They delivered at least 4 highly quailifed leads per month
• 50% of these leads were qualified sales opportunities
• We signed 2-3 new clients per year thanks to opportunities from S2M
• Hundreds of relevant market feedbacks that helped us shape and improve our startegy