TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Roundforest

    N/AN/ARoundforest has created an end-to-end shopping ecosystem comprised of its proprietary websites, native publisher solution, social shopping community, and email newsletters. Their technology identifies the best product for each customer and provide highly specific buying recommendations to take the uncertainty out of online shopping.N/A

    TripleLift

    Score9.1 out of 10
    N/ATripleLift is an advertising technology from the New York based company of the same name which emphasizes bringing visual content to native advertising with persuasive publisher integration, as well as analytics. Founded in 2012, Triplelift has been backed by approximately $6.1 million in funding since its inception.N/A
    Pricing
    RoundforestTripleLift
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    RoundforestTripleLift
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Best Alternatives
    RoundforestTripleLift
    Small Businesses
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    Medium-sized Companies
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    Enterprises
    AdSense
    Score8.6 out of 10
    AdSense
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    RoundforestTripleLift
    Likelihood to Recommend
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    RoundforestTripleLift
    Likelihood to Recommend
    Roundforest
    No answers on this topic
    Triplelift
    TripleLift is very well suited for native campaigns and sponsored content posts that can mimic the look and feel of the original content. I would not use them for retargeting campaigns or performance-driven objectives. They have partnerships with top media publishers in the US, but those premium CPMs are not cheap.
    Incentivized
    Read full review
    Pros
    Roundforest
    No answers on this topic
    Triplelift
    • Great Support team.
    • Custom made ad formats to drive exposure.
    • Very competitive CPMs.
    Incentivized
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    Cons
    Roundforest
    No answers on this topic
    Triplelift
    • Reporting not very granular.
    • Not enough data integrations on the exchange.
    • PMPs on the platforms are expensive compared to the open exchange.
    Incentivized
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    Alternatives Considered
    Roundforest
    No answers on this topic
    Triplelift
    The main advantage that TripleLift has over its competitors is the native custom-made format that ensures the programmatic traffic bought through the platform blends with the original content in a convincing way to boost campaign results. Unlike AppNexus, their focus is not CTV and more focused on in-app inventory.
    Incentivized
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    Return on Investment
    Roundforest
    No answers on this topic
    Triplelift
    • Increases reach and budgets for more revenue.
    • Provides new formats to diversify media mix.
    • Margins are a bit high, decreasing ROI.
    Incentivized
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    ScreenShots