Q: What are AppNexus's top competitors?

Adobe Advertising Cloud , Google Marketing Platform , and OpenX are common alternatives for AppNexus.

Question 1

What is AppNexus?

Accepted Answer

AppNexus AppNexus offers online auction infrastructure and technology for data management, optimization, financial clearing and support for directly negotiated advertising campaigns. It integrates with advertising sources including Google's DoubleClick, Microsoft's AdECN, and aggregators.[3]

Question 2

What are AppNexus's top competitors?

Accepted Answer

Adobe Advertising Cloud, Google Marketing Platform, and OpenX are common alternatives for AppNexus.

Question 3

What is AppNexus's best feature?

Accepted Answer

Reviewers rate DSP integration and Ad deployment and Ad dashboards highest, with a score of 9.

Question 4

Who uses AppNexus?

Accepted Answer

The most common users of AppNexus are from Mid-sized Companies (51-1,000 employees).