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SAS 360 Plan vs. SmartFocus, now part of Actito

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SAS 360 Plan

    Score8.9 out of 10
    N/AFormerly SAS Marketing Operations Management, a solution to integrate and manage all marketing processes for greater consistency, efficiency and effectiveness – from marketing strategy development and planning to content creation, campaign execution and post-campaign analysis.N/A

    SmartFocus, now part of Actito

    Score7.3 out of 10
    N/ASmartFocus offers real-time interaction management software. Their messaging cloud marketing platform encompasses email, social, mobile and analytics capabilities. Founded in 1999 as EmailVision, SmartFocus has grown to serve customers across the globe; SmartFocus boasts over 2,500 customers of its Message Cloud, including HP, Mercedes-Benz, and others. It's features are relatively broad and encompassing, though central to it is the ability to build and launch email marketing campaigns. It also…N/A
    Pricing
    SAS 360 PlanSmartFocus, now part of Actito
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    SAS 360 PlanSmartFocus, now part of Actito
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    SAS 360 PlanSmartFocus, now part of Actito
    Small Businesses
    monday marketer (discontinued)
    Score10 out of 10
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    Medium-sized Companies
    Adobe Marketing Cloud
    Score9.3 out of 10
    No answers on this topic
    Enterprises
    Adobe Marketing Cloud
    Score9.3 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SAS 360 PlanSmartFocus, now part of Actito
    Likelihood to Recommend
    8.0
    (1 ratings)
    7.0
    (1 ratings)
    Data Sharing and Collaboration
    9.0
    (1 ratings)
    -
    (0 ratings)
    Data Sources
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    SAS 360 PlanSmartFocus, now part of Actito
    Likelihood to Recommend
    SAS
    No answers on this topic
    Actito
    Before we used SmartFocus we had a simple bespoke drag and drop builder, where we could add as many "templates" as we wanted. In SmartFocus, the drag and drop builder is smoother and better, but you can't add your own templates. If you are happy with the provided templates, then building newsletters will be really good experience.
    Incentivized
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    Pros
    SAS
    • Create and manage a detailed plan for a marketing campaign: when you create detailed project plans and then task and role levels, SAS Marketing Operations Management (SAS MOM) makes it easier to coordinate between projects with very little, if any, issues.
    • Share, reuse and leverage existing marketing assets: Like some marketing tools, SAS MOM allows you to create and reuse assets across various channels.
    • Manage project collaboration and execution: You are allowed to set up a workflow that helps move processes along without having to manage each step of the project.
    Incentivized
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    Actito
    • Push newsletters to customers
    • Managing campaigns
    • Drag and drop builder
    Incentivized
    Read full review
    Cons
    SAS
    • It would be good to have a Storyboard feature to summarize and tie together some of the dashboard metrics.
    • Missing feature: Hubspot CRM integration.
    Incentivized
    Read full review
    Actito
    • Drag and drop builder
    • 2-factor authentication
    • Internal integration (the system is too big for an average user what make it hard to use sometimes)
    • Image gallery reliability
    Incentivized
    Read full review
    Alternatives Considered
    SAS
    No answers on this topic
    Actito
    We need a service where we can have support when necessary and a system that will handle a high amount of campaigns, with the functionality where even a junior member of the team can create a campaign from assets provided by the graphic team. SmartFocus has that.
    Incentivized
    Read full review
    Return on Investment
    SAS
    No answers on this topic
    Actito
    • By using Smart Focus we massively cut the cost of creating a new e-mail campaign
    • On the other hand, the cost of SmartFocus is much higher than a competitor
    Incentivized
    Read full review
    ScreenShots