SOCi vs. Synup

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SOCi
Score 8.5 out of 10
N/A
SOCi, including the former Brandify (acquired July 2021) presents a range of local marketing solutions, such as store locators, local SEO driven landing pages, local advertising, and brand reputation management.N/A
Synup
Score 9.8 out of 10
N/A
Synup is a location intelligence tool that helps businesses with their local marketing, discovery, and engagement. Businesses and agencies alike can use Synup to get listed online, monitor online reputation, generate business reviews and track search engine analytics.N/A
Pricing
SOCiSynup
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
SOCiSynup
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
SOCiSynup
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Best Alternatives
SOCiSynup
Small Businesses
Google Business Profile
Google Business Profile
Score 9.5 out of 10
Google Business Profile
Google Business Profile
Score 9.5 out of 10
Medium-sized Companies
Google Business Profile
Google Business Profile
Score 9.5 out of 10
Google Business Profile
Google Business Profile
Score 9.5 out of 10
Enterprises

No answers on this topic

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
SOCiSynup
Likelihood to Recommend
8.4
(8 ratings)
10.0
(6 ratings)
Usability
8.2
(5 ratings)
-
(0 ratings)
Support Rating
10.0
(4 ratings)
-
(0 ratings)
User Testimonials
SOCiSynup
Likelihood to Recommend
SOCi, Inc
SOCi is a fantastic tool for a franchise business because it provides the ability to post in bulk while also posting localized content. So, you can share the same basic content across all of your locations, but SOCi's tagging system inserts a location's phone number or website for each individual location. This helps create a localized feel and personalized touch -- but you only schedule one post, making it easy and efficient to localize content in mass posting. This principle applies to paid ads as well. Because of these features, SOCi may not be the best platform for companies with just one location
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Synup
Synup is ideal for businesses with several locations, ensuring consistent and accurate information across all directories. This is crucial for franchises, restaurant chains, or retail stores. Small businesses and startups, often with limited resources, benefit from Synup's user-friendly interface and time-saving features. It simplifies the process of managing online listings without requiring extensive technical expertise. Businesses placing a high value on online reputation management find Synup valuable. The platform's review monitoring and centralized dashboard help businesses respond promptly to customer feedback, enhancing their overall online image.
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Pros
SOCi, Inc
  • Firstly, as a user of Brandify, I am really fond of their after-sales support services because as a user these services matter a lot.
  • Brandify has made the work so much easier as it avoids spending time looking for better options.
  • It is very helpful platform for the growth of a company.
  • Its analysis helps us in foreseeing situations that can be either good or bad and ensure that we think of a possible solution.
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Synup
  • Synup is extremely good at keeping track of customer reviews from various platforms in one centralised dashboard.
  • One of Synup's strengths is its ability to sync business information simultaneously across multiple platforms.
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Cons
SOCi, Inc
  • Their analytics are sub-par to other tools that I use.
  • Their website can be a little clunky until you learn to navigate it.
  • It takes a long time to be fully on-boarded and running on the platform with all information syncing together.
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Synup
  • Improving the mobile app experience could be beneficial.
  • Product is little too expensive.
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Usability
SOCi, Inc
There are some aspects of the scheduling of posts that could be more user friendly for the less tech-savvy users.
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Synup
No answers on this topic
Support Rating
SOCi, Inc
We have not had to contact support so there is nothing to say in response to this question. We are sure that if we needed to contact them we would be able to get any issues resolved quickly
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Synup
No answers on this topic
Alternatives Considered
SOCi, Inc
Soci is a lot better. It’s more user friendly and it makes better for one platform to have all my accounts on
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Synup
Synup was recommended by a colleague and had great results for their company. We did a trial period and noticed a big turnaround in customer engagement and a boost in the positivity of our business.
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Return on Investment
SOCi, Inc
  • Brandify allows us to analyze the reputation of the business and how happy our customers are with us.
  • It is a affordable local marketing software.
  • It has reliable and efficient support.
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Synup
  • My Business after using Synup experience an increase in local visibility.
  • We improved our rating from 3.5
  • to 4.1 and our posts get 65% more engagement.
  • Real-time analytics provided by Synup empower my business with valuable insights
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