Vibe.co vs. Yahoo DSP

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Vibe.co
Score 0.0 out of 10
N/A
Vibe.co is a self-serve platform built for performance marketers who want to turn Streaming TV into a growth channel. Vibe aims to bring digital precision, transparency, and ROI to Connected TV advertising.N/A
Yahoo DSP
Score 8.0 out of 10
N/A
Yahoo DSP (formerly the Verizon Media DSP, and formerly Oath) combines the former services and technologies of the companies it comprises including the former Brightroll, One by AOL, Right Media Exchange, and ADTECH, as well as Yahoo!'s own ad tech. The solution currently includes Yahoo's premium content access, Yahoo's identity services and cookieless advertising, and internal machine learning based analytics tools.N/A
Pricing
Vibe.coYahoo DSP
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Vibe.coYahoo DSP
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Vibe.coYahoo DSP
Best Alternatives
Vibe.coYahoo DSP
Small Businesses
Criteo Commerce Growth
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Score 8.0 out of 10
Adobe Advertising Cloud
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Score 8.7 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 9.0 out of 10
The Trade Desk
The Trade Desk
Score 9.0 out of 10
Enterprises
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Vibe.coYahoo DSP
Likelihood to Recommend
-
(0 ratings)
7.2
(10 ratings)
User Testimonials
Vibe.coYahoo DSP
Likelihood to Recommend
Vibe Advertising Inc.
No answers on this topic
Yahoo!
Customer demographics that are not typical of ours are being served by our marketing efforts. We've seen fast expansion as a result of the exposure Yahoo has given us. Because of the low cost per click, users can see results right away. The more traffic there is, the better.
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Pros
Vibe Advertising Inc.
No answers on this topic
Yahoo!
  • Predictive Modeling - always performs well for Conversion & CPA based campaigns; out-performed other DSPs with similar tools.
  • Email Receipt Retargeting - no other DSP offers the ability to do this, so it is 100% proprietary, as far as I know.
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Cons
Vibe Advertising Inc.
No answers on this topic
Yahoo!
  • Higher inventories for audience targeting
  • Greater effectiveness in the delivery of ads, as delivery takes place in many disqualified domains
  • More dynamism to achieve better performance in campaigns
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Alternatives Considered
Vibe Advertising Inc.
No answers on this topic
Yahoo!
Google Ad Manager is like an angel coming into your organization to save you when you've been battered, beaten, and bruised. The entire UI is a wonderful breath of fresh air. It just "works" where ONE doesn't. The costs, the learning curve, the data organization all outweigh EVERY SINGLE feature of ONE by AOL.
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Return on Investment
Vibe Advertising Inc.
No answers on this topic
Yahoo!
  • AdTech helps us determine where to steer our audience, and where to project our next campaign.
  • AdTech helps us view data based on user likes, clicks, and analyze trends among our audience.
  • What I don't like about AdTech is that it can sometimes put some people out of a job, as it streamlines work to the point that some on payroll may be...well, unnecessary.
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ScreenShots