LiveRamp Data Collaboration Platform vs. Zeotap

LiveRamp Data Collaboration Platform

15 Reviews and Ratings

Zeotap

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
LiveRamp Data Collaboration Platform	Score10 out of 10	Enterprise companies (1,001+ employees)	LiveRamp is an enterprise Data Collaboration and Identity Resolution platform designed to connect, resolve, and activate first-party consumer data across advertisers, digital publishers, marketing platforms, data providers, and commerce media networks. The platform utilizes privacy-preserving identity matching (AbiliTec) and data clean room infrastructure to enable multi-party data sharing, audience segment activation, and cross-channel measurement without exposing underlying personally…	N/A
Zeotap	N/A	N/A	Zeotap is a Customer Intelligence Platform (CIP) that helps companies better understand their customers and predict behaviors, to invest in more meaningful experiences. The vendor aims to enable brands to build on a nucleus of first-party data to win new customers and grow their loyal base. Their independent but integrated modules include customer data unification, identity resolution, enrichment, analytics/modeling (including in data clean rooms), and activation to 100+ partners in the…	N/A

Pricing

LiveRamp Data Collaboration Platform

Zeotap

No answers on this topic

No answers on this topic

Pricing Offerings
LiveRamp Data Collaboration Platform	Zeotap
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

No setup fee

No setup fee

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Best Alternatives
	LiveRamp Data Collaboration Platform	Zeotap
Small Businesses	No answers on this topic	Twilio Segment Score8.5 out of 10
Medium-sized Companies	No answers on this topic	Treasure AI Score9 out of 10
Enterprises	No answers on this topic	Treasure AI Score9 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	LiveRamp Data Collaboration Platform	Zeotap
Likelihood to Recommend	7.7 (3 ratings)	- (0 ratings)

User Testimonials
	LiveRamp Data Collaboration Platform	Zeotap
Likelihood to Recommend	LiveRamp For marketers or advertising agencies who are trying to find better ways to activate first party data to improve advertising performance, LiveRamp is the industry leading data onboarding platform. Once data is onboarded, it can be segmented in granular ways to create unique audience segments using boolean logic. LiveRamp is also well suited for identity resolution. LiveRamp will be a key player in the post-cookie world for advertisers and agencies. LiveRamp is an enterprise product for brands and agencies who invest heavily in paid media - if you aren't investing heavily in paid media and aren't investing in ad tech, LiveRamp probably isn't a good fit. Incentivized Phil Parrish Co-founder, Managing Director Read full review	Zeotap No answers on this topic
Pros	LiveRamp The interface makes sense and is usable. Automated cleansing. Can assist in revenue generation for website. Great customer support. Incentivized Verified User Read full review	Zeotap No answers on this topic
Cons	LiveRamp Better UI API connectivity More complex ETL processes Incentivized George Yates Sales Engineer Read full review	Zeotap No answers on this topic
Alternatives Considered	LiveRamp LiveRamp has become the industry leader in data onboarding, identity resolution, and data management. LiveRamp has grown faster than Neustar and the business model is more specialized than Neustar. LiveRamp has chosen to just focus on identity resolution, data onboarding, and data management, whereas Neustar has several business units and is less focused. For these reasons, we prefer using LiveRamp's technology over Neustar. Incentivized Phil Parrish Co-founder, Managing Director Read full review	Zeotap No answers on this topic
Return on Investment	LiveRamp Has helped us to be able to monetize website. Saves us a lot of time and thus money. Incentivized Verified User Read full review	Zeotap No answers on this topic
ScreenShots	LiveRamp Data Collaboration Platform Screenshots