Apptopia has a lot of potential
Use Cases and Deployment Scope
Our company used Apptopia for its mobile market analytics and insights. As a mobile advertising company, it is ideal to have a platform that allows us to locate new app publishers and developers. Apptopia was used by the Publisher Sales team to locate new potential partnerships. Apptopia gave us insight on the SDKs and traffic breakdown of users.
Pros
- Apptopia's user interface was very well made and easy to use.
- Apptopia gave us insights on mobile SDK information.
- With the Apptopia platform, we are able to find and locate fastest growing apps and target them accordingly.
- Apptopia gave us insight on where users where coming from for particular apps.
Cons
- Some of the data seemed inconsistent when we checked with existing partners.
- The lack of prospecting tool. Apptopia did not provide detailed contact info for companies.
- Apptopia provided revenue data for mobile apps, but we found there was inconsistency with that as well.
Likelihood to Recommend
Apptopia has a lot of potential. Their user interface and features are great, the data is where they lack.
