Askable

Askable is a cloud-based Usability Testing and Market Research platform that combines global participant recruitment with modular study building, moderated interviews, and qualitative evidence analytics. Designed as an integrated research environment positioning itself as an alternative to single-point tools such as UserTesting, Maze, Dovetail, Lookback, and dscout, the system enables teams to execute moderated, unmoderated, human-led, and automated interviews. Askable incorporates a drag-and-drop study builder supporting conditional branching logic, Figma prototype testing, card sorting, tree testing, surveys, and live website evaluations. The platform links synthesized qualitative insights directly to source evidence, including video clip timestamps and transcript quotes, while backed by a verified first-party panel spanning over 50 countries. Askable maintains enterprise security controls, including System and Organization Controls (SOC 2) Type 2 examination, ISO/IEC 27001, ISO/IEC 27701, and ISO/IEC 42001 certifications, alongside Single Sign-On (SSO) via Security Assertion Markup Language 2.0 (SAML 2.0) and automated user provisioning via System for Cross-domain Identity Management (SCIM).