BrightInfo

BrightInfo is a real-time personalization engine. The product's algorithm learns website content and analyzes visitor behavior, then matches it in real time, serving relevant content to each visitor at suitable points within the natural browsing flow.

The vendors says the product triples engagement rates and doubles conversion rates. The company offers a free trial and runs it in an A/B test mode, with and without BrightInfo, so businesses can understand the boost in conversion rates during the trial.