TrustRadius: an HG Insights company

What is Easyinsights?

EasyInsights is a Platform built for the performance marketers to activate their first party data and Provide accurate attribution. It also integrate with various CRM to enable to real time data update on ad platforms.

EasyInsights is a solution to poor data signals, inaccurate attribution, and wasted ad spend. For those struggling to scale ROAS in performance marketing, EasyInsights helps fix the data foundation.

Here’s how EasyInsights supports marketing performance:

-Improves match rates on Meta for better attribution and smarter audience building.
-Automatically uploads GCLID to Google Ads to track conversions more accurately.
-Excludes low-intent audiences from retargeting campaigns to save budget and improve efficiency.
-Sends offline conversion data (like in-store sales or call center leads) back to ad platforms.
-Deduplicates conversions across Meta and Google for a clearer, more reliable performance view.
-Maps WhatsApp conversions to Meta, and syncs enriched leads directly to a CRM.
-Optimizes product catalogues by removing out-of-stock, low-converting, and low-performing items.

Screenshots

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Technical Details

Technical Details
Deployment TypesOn-Premise
Operating SystemsWindows, Linux, Mac
Mobile ApplicationApple iOS, Android, Windows Phone, Blackberry, Mobile Web
Supported CountriesIndia, United States
Supported LanguagesEnglish

FAQs

How much does Easyinsights cost?
Easyinsights starts at $250.
What are Easyinsights's top competitors?
Stape, Triple Whale, and Datahash are common alternatives for Easyinsights.
Who uses Easyinsights?
The most common users of Easyinsights are from B2B.