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Kindful, a Bloomerang product

Kindful, a Bloomerang product

Overview

What is Kindful, a Bloomerang product?

Kindful aims to help nonprofit organizations across the world fundraise more effectively. Kindful includes fundraising tools, reporting, and analytics all in one CRM.Kindful was acquired by Bloomerang in January, 2021. It is now a Bloomerang product.

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Recent Reviews

TrustRadius Insights

Kindful, a donor database software, has proven to be essential for nonprofit organizations in managing their donor and supporter lists. …
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Kindful: a great CRM

9 out of 10
February 10, 2020
Incentivized
We use Kindful as a CRM to manage our donors, programs, events and donations. It is used across the entire organization and it helps us …
Continue reading

Kindful really is kind

9 out of 10
February 09, 2020
Incentivized
Kindful is currently being used to track all our donors and sponsors. I am the only one who inputs anything, but others use it to look up …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

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Standard

$119

Cloud
per month

Standard

$239

Cloud
per month

Standard

$349

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttp://kindful.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $119 per month
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Product Details

What is Kindful, a Bloomerang product?

Kindful aims to help nonprofit organizations across the world fundraise more effectively. Kindful includes fundraising tools, reporting, and analytics all in one CRM.

Kindful was acquired by Bloomerang in January, 2021. It is now a Bloomerang product.

Kindful, a Bloomerang product Features

Additional Features

  • Supported: Unlimited Donation Pages
  • Supported: Unlimited Peer-to-Peer Fundraising Pages
  • Supported: Unlimited Admin Users
  • Supported: Automatic Acknowledgements
  • Supported: Built-in Mail Merge
  • Supported: Donation Tracking
  • Supported: Unlimited Groups
  • Supported: Unlimited Custom Searches
  • Supported: Prebuilt Search Templates
  • Supported: Built-in Integrations
  • Supported: Realtime Donor Records
  • Supported: Task Management
  • Supported: Reporting
  • Supported: Customizable Reports
  • Supported: Custom Fields
  • Supported: API for custom integration
  • Supported: Mobile access

Kindful, a Bloomerang product Screenshots

Screenshot of Reporting analyticsScreenshot of Contact profileScreenshot of Fundraising functionality

Kindful, a Bloomerang product Video

Kindful Overview Demo | Integrated Nonprofit CRM and Fundraising Tools

Kindful, a Bloomerang product Integrations

Kindful, a Bloomerang product Competitors

Kindful, a Bloomerang product Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Kindful, a Bloomerang product starts at $119.

Neon CRM, Blackbaud eTapestry, and DonorPerfect are common alternatives for Kindful, a Bloomerang product.

Reviewers rate Support Rating highest, with a score of 9.8.

The most common users of Kindful, a Bloomerang product are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(33)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Kindful, a donor database software, has proven to be essential for nonprofit organizations in managing their donor and supporter lists. With integration capabilities with various software tools such as QuickBooks, MailChimp, FundraiseUp, and Zapier, Kindful serves as a central source of truth for all contacts, volunteers, supporters, and board members. Users appreciate how Kindful allows them to track and compare donor activity, offering clear visibility into who donated and how much. The user-friendly interface and online accessibility make it convenient for staff members of all levels to access and utilize the information within the software. Additionally, Kindful's integration with QuickBooks eliminates the need for duplicate data entry and ensures accurate financial reporting. The specialist support provided during the onboarding process has also been highly valuable to users. While some users have experienced discrepancies in financial reports between Kindful and QuickBooks, these issues were resolved through modifications in payment methods and exporting reports. Overall, Kindful has proven helpful in managing donor relations, tracking engagement, generating reports, and acting as a hub for assimilating donors into organizations

Two-Way Integration with MailChimp: Several users have found the two-way integration between Kindful and MailChimp highly beneficial. They appreciate how contacts can sync instantly with minimal setup, streamlining their email marketing efforts and saving them time and effort.

User-Friendly Nature: Many reviewers praise Kindful for its user-friendly nature. They mention that the software is highly intuitive, making it easy to navigate through input screens and reports. This intuitive design allows teams to start using the software with minimal training, increasing their productivity.

Onboarding Process: Users are impressed with the onboarding process provided by Kindful. They specifically mention the personalized assistance they received, which includes help setting up initial integrations, reports, and training. This personalized support makes it easier for them to get started with the software and ensures a smooth transition from their previous systems.

Missing Features for Fundraising Planning: Some users have expressed frustration with the lack of functionality in Kindful for planning next actions in major gifts fundraising. They have resorted to planning outside of Kindful and entering actions as they occur, which can be cumbersome and time-consuming.

Challenges with Household Management: Several users find managing households in Kindful to be challenging, especially when it comes to soft-credits. This can lead to errors in reporting and cause confusion when trying to track relationships between contacts.

Complicated Filters and Information Retrieval: Many users have mentioned that the filters in Kindful are complicated and would prefer a clearer system for obtaining specific information or location-based filtering. They find it difficult to navigate through the system and sometimes struggle to find the desired information when generating reports.

Based on user reviews, users commonly recommend the following for Kindful:

  1. Taking the time to learn the program: Users suggest familiarizing yourself with Kindful before making any decisions. It is considered easy to use and navigate without requiring special training.

  2. Appreciating excellent customer service: Many users praise Kindful's customer service, noting their quick responses and issue resolution. They recommend reaching out to them for any requests or questions.

  3. Considering suitability for small nonprofits: Kindful is highly recommended for small to mid-sized nonprofits. Users believe it offers good value for smaller organizations and serves as a well-rounded CRM option. It is considered user-friendly, affordable, and continually improving based on customer input.

Other notable recommendations include doing a demo and speaking to current users to ensure user-friendliness, researching integration capabilities with desired products, and considering Kindful's evolving functionality. Some users mention that while Kindful may not suit larger organizations' complex reporting needs, it is still an excellent choice for small to mid-size nonprofits.

Attribute Ratings

Reviews

(1-19 of 19)
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Nick Shoff | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Kindful for all of our donor management and donation management. It is being used across the whole organization. As a small non-profit, we do not have the resources to dedicate people and time to these systems and so Kindful takes care of it for us. They have been very useful and important in helping us keep track of our donors and compare years. We are able to see clearly who donated, how much, and account for them in a way we would not have the ability to otherwise. Kindful has been very helpful for us.
  • Donor management - Clear and organized management of all of our donors.
  • Donation management - They help us set up donation pages and help us keep track of all of our donations. We are able to see how we did by month, year, and compare it to the others.
  • Can get expensive for a small non-profit without consistent income.
  • Takes time to get used to.
Kindful is well suited for any non-profit looking for more advanced donor management software. It is good for small non-profits and large ones as well.
Score 4 out of 10
Vetted Review
Verified User
Incentivized
We use Kindful in our fundraising/development department to keep track of donors and donations. It's a cloud-based CRM like you'd find in any nonprofit development shop.
  • It functions fairly well as a CRM
  • Easy to find donors and connected info
  • Support is pretty good
  • Printing a thank you from gift entry
  • Editing a thank you from kindful rather than downloading a PDF
  • Difficult to link donors to organizations and vise versa
  • Running reports is difficult
Kindful is good at straightforward donor entry, donor search, and visualizing donations from month to month or year to year with dashboard graphics. It was a tough migration from RE and we've got hundreds of messed up records and fields that I have to manually repair every time I encounter one of those records.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
As a new nonprofit, SERVANTEE wanted to get started on the right path with being able to manage all of our donor CRM and fundraising in one platform. We reviewed several top platforms and found Kindful to be the best fit for our needs. Being able to connect with our donors as well as setup and unlimited fundraising/event campaigns is key to our growth and sustainability.
  • Donor Management
  • Fundraising Campaigns
  • Donor Communication
[Kindful is well suited for] organizations with a lot of donors and multiple fundraising campaigns.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Kindful is used as a donor management system by our non-profit to collect donor information and create donation reports. We utilize the acknowledgement and tracking of correspondence features, campaign set up and synching between Mailchimp and QuickBooks.
  • Easy Reporting - just about anything you need reported on
  • Easy data entry of donors and information
  • The dashboard gives you a quick overview of year to date data
  • The donors have a hard time accessing their accounts and navigating how to make changes to their giving
We are a small organization that can use templates for fundraising campaigns.
It may be too limiting if you needed more options.
Toby J. Weiss | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Hope680 uses Kindful as our donor database, as well as to manage our list of volunteers and supporters. We use the integrations with QuickBooks, Mailchimp, FundraiseUp and Zapier. Kindful is used across our entire organization including board members. It serves as our central source of truth for all our contacts (donors, supporters, volunteers, board members), as well as all income.
  • Mailchimp Integration - I love how there is a two way integration so contacts added on either system sync instantly to the other with minimal setup
  • User friendly - the input screens and reports are very intuitive. Our team was able to start using them with minimal training
  • Onboarding - we were very impressed with the entire onboarding process which included help setting up initial integrations, reports and training
  • Volunteer tracking is possible with custom fields - but would be ideal if this were out of the box
  • Event tracking is possible but for a single registrant it requires them to enter their information twice (once as a registrant, and once as a payer) which is not ideal
Kindful is well suited when:
  • Important to integrate with a wide range of systems such as online fundraising tools or event registration without being tied to a single vendor
  • Small to medium sized organizations looking for an affordable but powerful donor database/CRM
  • Need a powerful but user friendly tool with customizable reports
Kindful is not well suited when:
  • You need very advanced customization such as the ability to built entire custom screens
  • You need to track donations in multiple currencies
Barbara L'Italien | TrustRadius Reviewer
Score 1 out of 10
Vetted Review
Verified User
Our nonprofit did our homework when looking for a donor management system. There were two in the final running and as a result of the Kindful demo and Q&A time, we decided to sign a contract with Kindful. Kindful seemed user friendly, we liked that it was an online platform so that all staff could access the information. I in particular liked that it would sync with QuickBooks to eliminate duplicate posting in the two individual platforms. WE also did not want to use Kindful as our credit card processor and were told that was not a problem, we could continue to use our current system.

The boarding presentation seemed very strong, and always a concern when getting involved with a new system. We paid extra to have 1 hour a month of specialist support, one on one time. We had to have several separate exports of information put into Excel format so that Kindful could manually upload into to Kindful account, items that would not transfer during the onboarding upload. One report I had to create was of all invoices posted in Quickbooks as Kindful did not recognize them when during our onboarding upload. This was a bit time consuming needed to be done for Kindful to be uploaded with accurate information.

After a few months of working with Kindful I realized that some of the transactions posted in QuickBooks were not syncing with Kindful. There were discrepancies in the reports. It was discovered that Kindful was not recognizing a payment method in QuickBooks, and therefore did not accept them and add them to the Kindful donors profile.

We were told we had to modify how we posted payment methods in QuickBooks so that Kindful would recognize the transaction. I had to export a report from QuickBooks of those transactions that did not post in Kindful so that they could add them to Kindful. When the upload was completed, I was horrified to see that this caused a duplication of the transaction in our QuickBooks account, causing 10 years of duplicated deposits. The process to correct our QuickBooks account required that I manually deleted each deposit, one at a time, and there were over 700. The tech support rep from Kindful said there was no other way to correct the duplication in Quickbooks. Who could this happen? It was discovered after the fact that one simple step could have been done, turn off the Kindful to QuickBooks automatic sync feature. How did our onboarding specialist miss this?

After 6 months of working in Kindful, spending approx. 60-70 hours of staff time to add the additional information the initial onboarding upload did not add to Kindful, the time spent working with our specialist to determine what was causing the discrepancies in the financial reports with Kindful and QuickBooks, the time spent correcting the information synced to QuickBooks that corrupted the integrity of QuickBooks, the one program we depend on for accurate financial information, we had to break our ties with Kindful.

During all of the hardships discovered between Kindful and Quickbooks, and the staff hours lost in fixing so many issues, I made an appeal to Kindful asking if they would consider some form of compensation for the staff hours paid to fix the mistakes that could have been avoided if the issues sync feature was set up correctly, and proactively by our contracted specialist and not found after that fact by the technical support person who discovered the problem. They offered a $300 discount for our 2021 renewal, which I again appealed as it did not cover the staff hours paid to fix the mistakes caused by Kindful. They increased that offer to a $600 renewal discount, and that was gracious of them.

As our staff reviewed all that had happened and the cost-benefit Kindful had brought our organization it was determined we would not renew our contract. When I informed Kindful that we were not going to renew, I asked if they would consider prorating our 2020 contract fee and honor the $600 loss of staff hours that was promised as a renewal discount to compensate for the issues we had experienced. I was very disappointed but not surprised when they told us they would not honor any type of financial refund. Therefore, the only conclusion I am left with is the Kindful was not kind to us!
  • Great response time to questions.
  • Takes ownership for their mistakes.
  • Onboarding uploads.
  • Better communication.
  • Better training system/structure.
Our small nonprofit did a lot of research when choosing a donor management system. Our choice landed with Kindful. After 6 months of onboarding experience, and a few uploading issues that corrupter our financial management program, QuickBooks, we had to break our ties with Kindful. If we had renewed, they would have honored a $600 discount, but with our poor experience, we decided not to renew. I am very disappointed they told us they would not honor any type of financial refund, despite the hours we had to pay employees to fix their mistake. I caution you, do not to allow Kindful to sync by uploading to Quickbooks until you are sure everything has been imported correctly into Kindful during your onboarding sessions.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Kindful acts as our donor database for our organization. It is primarily used by our development team while a number of people from other departments have access to it but are not the primary users. We use this to record donations, donor information and pull reports for data analysis and mailing lists.
  • Easy to use.
  • Straightforward design.
  • Could use more detailed reporting.
  • It seems unable to differentiate between state abbreviations and full state names.
Kindful is well suited for a small organization - especially one that has volunteers to enter information. While we currently don't practice this, a volunteer could easily record gifts for your organization with some training on Kindful. For a more robust organization looking for all data points and that uses heavy analysis in their gift solicitations, this might not be the best software.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Our organization utilizes Kindful as a donor management resource. Our fundraising team primarily uses Kindful but several of our key team members such as our executive director and finance department have access as well. Kindful allows us to easily capture donor information and analyze our database to determine how to best leverage each gift.
  • Campaign pages are easy to set up and donor information is captured for use in managing these donors long term.
  • Kindful syncs with a number of useful and applicable apps such as Eventbrite which reduces the amount of time we need to spend on administration.
  • Detailed custom email campaigns and reports can be confusing to navigate. However, Kindful provides excellent customer support and training to make it as easy as possible.
  • The price can be a turn off for many people, but if you have an aggressive plan to increase funding, Kindful pricing is scalable based on the size of your database.
Kindful is a great solution for small to medium-sized nonprofits with a small team who primarily use email and social media to solicit funds. If your organization utilizes the latest in social media apps and appeals to younger generations, then Kindful is an excellent choice. Crowdfunding is another great feature of Kindful, but again, this is best suited for younger generations using mobile phones and laptops to make donations and interact with nonprofits.
February 10, 2020

Kindful: a great CRM

Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Kindful as a CRM to manage our donors, programs, events and donations. It is used across the entire organization and it helps us keep accurate records of transactions, donor and constituent data.
  • Seamless QBO Integration.
  • Customization - can really customize contact settings, campaign settings etc. Make it work for you!
  • Program Management - the system is still evolving which is great, but it currently does not fill every single program management and event management need that we have.
  • Mail sync - Kindful no longer syncs with Gmail, which is a big issue with tracking emails and attaching those interactions to specific people.
Best suited to a smaller to midsized nonprofit that needs a great and easy donor management system and if the organization has simple or typical event structures it would be perfect.
Patrick Palmer | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Kindful is helping us manage our donor relations. Our primary use of the software is to manage and grow our donor engagement. Reporting and tracking are the two primary uses. We also use Kindful as a hub for the other software tools we are using. When someone donates, check-in as a guest, volunteers, or goes to one of our events, we port them over to Kindful and attempt to assimilate them further into our organization.
  • Kindful has a simple user interface that allows for an inexperienced team member to be able to navigate with ease.
  • Kindful is good for small to mid-sized nonprofits who need decent reporting features.
  • We use a handful of different software to meet our everyday needs, Kindful's integrations often time create duplicate contacts that we spend a lot of time cleaning up.
  • Kindful's donation pages aren't great, they have partners that you can use that have better donation pages and flows but they come at an additional cost.
I recommend Kindful as a good and affordable option for small to midsize non-profits. I find that it's easy to use, easy to integrate and an overall good off-the-shelf option. The learning curve to navigate Kindful is minimal, probably the most straightforward interface that I have used. I don't think Kindful is the best tool for groups that have a large donor base and need strong reporting.
February 09, 2020

Kindful really is kind

Score 9 out of 10
Vetted Review
Verified User
Incentivized
Kindful is currently being used to track all our donors and sponsors. I am the only one who inputs anything, but others use it to look up information. We have several fund raisers throughout the year, and Kindful helps to keep us organized. It is also very helpful with our year end reports.
  • Very easy to send donors their year end giving form.
  • Love being able to group by different donors to the correct fundraiser, so we know who to contact for what fundraiser in the future.
  • Reports. Sometimes its difficult to get exactly what you are looking for.
  • Would love it if it would sync with Ministry Sync so I did not have to import info from another site into Kindful.
I use to think of Kindful as "not so kind", but over the last year, they have made it more user-friendly, or maybe I have just gotten more used to it. A year ago, I struggled to do my year-end tax statements, this year they were done in no time. Many of them were able to be emailed and a note put into their file that it was sent. The others printed nicely with a letter and were able to be put into window envelopes and sent quickly.
February 08, 2020

Kindful at a glance

Score 10 out of 10
Vetted Review
Verified User
Incentivized
The entire organization uses Kindful. We use Kindful for collecting donations and tracking donors information.
  • Customer Services
  • Webinars
  • Text to Give
  • Snail Mail and Labeling option
It works great for us, and the cost is just right. We are a small non-profit working w/ a limited budget. Kindful allows users to be well organized, which in turn helps us better serve our donors.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Kindful across our whole organization as a CRM and donor management solution. It centralizes our communication, client management, and marketing initiatives.
  • A user-friendly CRM.
  • Robust search and report functions.
  • Non-tax deductible transactions sometimes get lumped into tax deductible transactions.
  • Robust reports can be confusing.
For small non-profits getting on their feet and moving to robust systems, Kindful is excellent. In the non-profit world, Kindful is unbeatable, and the scalability and functionality, combined with ease of use, make this product a clear winner. If a non-profit has a lot of sales or non-tax-exempt transactions, sometimes Kindful gets bulky or confusing.
Leigh Phillips | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Kindful is our organization's donor management system. We use it to track all donors' contact information and contribution history. We also use it to assign donor recognition tasks and run development reports. Our development-facing team members use this software.
  • Donor management.
  • Fundraising reports.
  • Tracking pledges for future fiscal years.
  • More customization of acknowledgement letters and emails.
Kindful is great for organizations looking to streamline their donor management efforts with an attractive and easy-to-use interface.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Kindful is the main CRM that we utilize for donors, customers, and participants for events, etc. It helps us keep all areas of involvement in one place.
  • Excellent customer service. They are ready to help at all times.
  • They partner with various other systems which helps keep all things working seamlessly such as email campaigns and categories needed for reporting.
  • Some of the 3rd party apps we use just don't all integrate with Kindful how we would hope. We end up with too many duplicate contacts. It is hard to constantly go through and make sure it is all cleaned up before you get behind.
  • Filters still get complicated when you want to get specific info or location. This could be a little clearer.
I started into this development side myself and needed a system that was easy to use and could handle thousands of contacts coming in, yet give me reports I needed for accounting purposes. Kindful has been a huge gift to our organization—a great solution, affordable, and just an all-around great system to work with.
Shaelina Holmes | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Kindful is used to manage donor and volunteer activity for the entire nonprofit. It helps us manage events, communications, and fundraising goals.
  • Donor management.
  • Integration with other software such as Eventbrite, Golden, and Mail Chimp.
  • Event management internally
  • Email design features and communication features
Kindful is perfect for small to mid-size nonprofits that need to get a lot done with limited staff members. It is user-friendly and their help desk is always available for fast and customized responses. Their help website is a wonderful wealth of information that made it easy to learn how to use the system at our own pace and to meet our own needs.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Our organization uses Kindful as a CRM system to manage our donor database to record donations, gifts, and pledges. Kindful is used by our fundraising department and the system works really well to manage our day to day donor's affairs and donations and outreach program.
  • Kindful integrates with other apps such as Stripe payment system, among other payment apps, that allows the organization to easily collect donations and pledges from donors.
  • Kindful has the ability to be linked to your company website using your company's logo in order to accept donations and maintain your donor database
  • Kindful platform integrates with many different apps that allow the user to add useful apps such as reporting and donor mailing apps.
  • The system performs very well with minimum interruption of service.
  • The system collects and organizes the donor's data really well especially in terms of donor follow-ups, which helps the organization keep nourishing the relationship with its major donors.
  • Kindful needs to improve its filtering features. The system provides so many filtering options that at times it is too confusing. Make the filtering option user-friendly and simple.
  • The system doesn't stop refunds. If you click refund by accident, then there is no way to go back and undo it. It seems that this can be fixed.
  • I wish the team at Kindful would work on creative charts, bars and other forms of financial reporting on progress and other useful resources that organizations can use to optimize the fundraising department. There are apps that can do this and integrate with Kindful, but in my humble opinion, Kindful should own this part. It also creates a burden on the organization who needs to pay more for these apps, and sometimes when you integrate the app with Kindful, the platform doesn't look as user-friendly as it was before integration.
  • Last but not least, I wish Kindful could work with the Stripe app team to also allow the organization to show the fee charges per transactions. At the moment, the system only shows the total donated amount which is fine, but having a filtering option to see fees charges would be a nice thing to have.
Compared to other CRM systems such as DonorSnap, Raiser's Edge etc, I believe Kindful does a better job at managing the donor database and is easier to use. It also maintains the relevant donor information as long as you're able to input the information in a timely manner. The system allows you to quickly generate the information you need about that donor and the history allows you to continue the conversation in a very detailed and user-friendly way.
December 10, 2018

Kindful is Killer!

Score 8 out of 10
Vetted Review
Verified User
Incentivized
Kindful is used by all of our staff to navigate, manage, and engage our donors. Kindful really has made it so much easier to manage our donors, automatic donations, donor profiles, and incoming funds. We use Kindful to know how much funding we will get for our monthly auto-pay donors as well as manual single-time donors.
  • Great at managing recurring donations
  • Accurate reports of lifetime giving
  • Auto-generates lists of LYBUNT donors for annual campaigns
  • Sometimes I'm concerned with the accuracy of the lifetime donor amounts.
  • It's expensive ($500 annually) which may deter some other non-profits.
  • I'd like to be able to email a specific group of donors within the interface.
Kindful is great for managing large groups of donor information. When we inputted our previous donor database information, it didn't necessarily grab it all very easily, but we did have years of donor information so it was a big task. Kindful would be great for newer organizations because it would automatically be accurate with donor information.
Amanda Mulder | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Kindful is our CRM for fundraising, outreach, volunteers and event registrants. Its primary use is for fundraising to securely accept online donations, track all donors, and acknowledge donors. We use it across all departments and it effectively streamlines many back-office functions for our organization.
  • We particularly love the flexibility of Kindful's donation pages and donation plug-ins. They make it possible for us to accept donations on our website, without having donors have to leave the website.
  • Kindful effectively streamlines back-office functions including acknowledgements for gifts - which saves our small 2-person team vital hours each week.
  • Kindful integrates to a variety of valuable platforms, allowing us to manage all of our data in one place. Currently, we integrate with MailChimp [so all email recipients are segmented in Kindful, emails are sent from MailChimp], Fundraising Report Card, and several custom integrations through Kindful's open API [including one that tracks volunteer events and another that connects to CauseVox].
  • Kindful's basic metrics and "dashboard" give us instant access to live fundraising results that are shown against historical information - giving us the ability to see how we're doing at all times.
  • While Kindful is the best at tracking and showing us what interactions have happened in the past with our constituents, it leaves a lot to be desired in terms of planning next actions for major gifts fundraising. There is some basic functionality, but we have resorted to planning future actions outside of Kindful and entering them into Kindful as they occur.
  • The "households" in Kindful can be a challenge, which goes hand-in-hand with the challenges with soft-credits. You can show these things, but when reporting, there can be errors since Kindful treats a "transaction" differently than a "credit. So if I ask for a list of donors whose largest gift is over $1,000 - It can miss people who give through Donor Advised Funds. But since it will generally pull in the donor advised fund, I can usually extrapolate and find the missing records.
  • The "Organization" accounts in Kindful could be more robust. But since Kindful offers "Custom Fields" - that can be used to pull reports - we've been able to work around this.
  • Kindful does include a peer-to-peer fundraising tool, but these are very basic and we ended up using a different tool to do our peer-to-peer. That being said, we still use that open API to bring all of that information into Kindful... which works wonderfully!
If your primary goals are: the ability to accept online donations [best/easiest to use donation form I've seen], acknowledge donors, and keep constituent data in one location - and you're willing to look for integrated solutions for other specific uses based on your needs - Kindful is for you. Bonus: Pricing for Kindful makes it easy to find the budget for other integrated solutions... because even if it doesn't do it all - it is still really inexpensive for what it does accomplish.
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