Qatalyst

Qatalyst – an Integrated User Research Platform with Insights AI

• Qatalyst is an Integrated User Research platform with Insights AI used to conduct moderated, unmoderated and task-based research across Concepts, Prototypes, and Live Applications.
• Its global Panel of 80 million+ Respondents gives access to reach the desired audience at the click of a button, making the research process agile.
• Qatalyst’s Insights AI Platform embeds technologies like Facial Coding, Eye Tracking, Voice AI, and Generative AI to mine unbiased insights and empower teams to build human-centric experiences with continuous user feedback.

Qatalyst Unmoderated

1. Unmoderated Testing

• Remote prototype testing at scale
• Flexible study builder with no coding
• Fast turnaround and feedback collection

2. Rich Data Capture

• Recordings of prototype interactions
• Think-aloud protocols and open-ended feedback
• Clickstream data and task analytics
• Emotion and behavior analysis with AI

3. Accelerated Iterative Cycles

• Rapid insights to validate concepts
• Quickly identify issues before the launch
• Refine designs and features based on user perspectives
• Frequent small tests drive agile development
• Lower costs than live sessions

Qatalyst Moderated

1. Interview Setup

• Builder to design studies
• Customizable logic and advanced settings
• Randomization and Personalization
• Invitations and reminders

2. Insights and Analysis

• Permission for first moderated interviews (IDI or FGD)
• Automated AI summaries, AI highlights, and AI themes
• Transcripts and translations in over 50+ languages
• Highlight reel sharing and annotations
• Interactive analysis page and player
• Customizable study reports
• Eye gaze behavior and emotion analytics

3. Participant Management

• Precision targeting and recruiting
• Custom screeners and bulk/individual communication

Qatalyst Panel Management

1. Custom Panel Setup

• Opt-in community for ongoing research
• Branded, tailored signup experience
• Screen and qualify research participants
• Management communication and invitations

2. Ongoing Panel Management

• Send targeting study invites to the panel
• Provide incentives for engagement
• Ensure privacy compliance and consent

3. Proprietary Panel Pool & Re-recruitment

• Source for ongoing feedback from target groups
• Access pre-screened participants
• Reduce recruitment costs for future studies
• Analyze longitudinal data across activities

Qatalyst Live Website

1. Live Website Testing

• No software installation or complex integration is needed
• No embedded tracking code to enable testing

2. Transparent Browsing Behavior

• Screen and webcam recordings of live website sessions
• Eye-tracking heatmaps and gaze plots
• Emotion tracking with webcam and voice tonality

3. Direct User Feedback

• Speak-out-loud activities
• Capture context-rich qualitative data

4. Holistic Experience Insights

• User behavior analysis
• Quickly test fixes and changes
• Optimize UX with actual user data

Qatalyst Live Mobile App

1. Mobile Research Setup

• Test apps, mobile web, and games seamlessly
• No app integration is required

2. Rich Mobile Usage Data

• Record screens during real app/web or game use
• Front camera captures the user’s emotions and eye gaze patterns to create heatmaps & gaze plots

3. Direct In-The-Moment Feedback

• “Think aloud” activities with voice tonality and transcription
• Capture contextual insights

4. Experience Analytics

• Analysis of user behavior and emotion
• Uncovers issues and opportunities
• Mobile UX Optimization