Rocketium Creative Automation

Rocketium Creative Automation is a software solution designed to streamline the creative production process for large enterprises. According to the vendor, this tool is aimed at marketers, designers, and product managers in various industries. Rocketium Creative Automation offers a range of features and capabilities to help businesses create on-brand custom templates, generate variants for different platforms, automate design processes, collaborate effectively, and organize digital assets efficiently.

Key Features

Win with on-brand custom templates: According to the vendor, users can create brand-compliant templates on Rocketium or import existing files. Templates can be customized with over 200 design styling options, and edit access can be locked for brand control. Users can also edit images, remove backgrounds, import from links, or add and style elements. The tool also enables the generation of ads with customized templates.

Generate variants anytime, from anywhere: Users can create variants for all platforms using one master template. According to the vendor, the tool can automatically resize creatives to different aspect ratios, powered by strong, creative copies generated with the AI-writer. The platform offers a form and data-feed based interface to create variants to the layers of the template. Users can also publish directly with multiple channel integrations.

Faster time to market with design automation: The vendor claims that Rocketium Creative Automation enables the automation of the creative production process through templatized creation, feed-based scale, and multi-point integration. The tool utilizes AI-powered resizing of creatives and copywriting to help businesses achieve faster go-live timelines.

Collaborate cross-functionally: According to the vendor, the tool facilitates seamless collaboration across teams. Users can create, evaluate, rework, and distribute visuals as per campaign requirements. Real-time tagging, commenting, revising, and collaboration features are available. The platform allows users to assign statuses to creatives, keeping teammates accountable, managing project stages, and simplifying workflows. The aim is to reduce manual tasks and enable users to focus on more productive and creative activities.

Organize all digital and brand assets: Rocketium Creative Automation provides a centralized storage solution for digital assets, ensuring consistent branding across all platforms. According to the vendor, users can store, organize, and distribute digital assets from one single source of truth. The platform also offers user-based permission management for viewing, editing, and downloading digital assets. Real-time tracking of asset usage under specific campaigns is also available.