Social Data Intelligence SM2

Social Data Intelligence is based on technology acquired with SM2, following its acquisition of Alterian in 2011. Alterian, in turn, had acquired the product from Techrigy in 2009. After SDL acquired Alterian, they divested Social Data Intelligence and SM2 in 2017. Social Data Intelligence (formerly SM2) was a listening platform that competed directly with Radian6 and Sysomos. It is used by both enterprises and PR/marketing agencies.

Social Data Intelligence SM2 starts at $400.

Brandwatch, Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media), and Simplify360 are common alternatives for Social Data Intelligence SM2.

The most common users of Social Data Intelligence SM2 are from Enterprises (1,001+ employees) and the Computer Software industry.