TrustRadius: an HG Insights company

What is Suger?

Suger is a platform for Cloud Go-to-Market (Cloud GTM), used by software companies to list, transact, and co-sell through cloud marketplaces and partner portals like AWS, Microsoft Azure, Google Cloud, Snowflake, and Alibaba.

Suger automates the manual, cross-functional work behind Cloud GTM—from private offers and CRM syncing to entitlement fulfillment and co-sell execution—so sales, ops, and finance teams can focus on closing deals, not chasing workflows.

Built API-first with 24+ integrations, Suger connects directly to cloud marketplaces and partner portals, CRM, CPQ, communications, billing & metering, accounting, data warehouse, file storage, IAM/SSO systems, and more to power marketplace motion end-to-end.

Suger boasts users among 200 software companies, including Intel, Notion, Webflow, Clari, and Fivetran.

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