Great way to start conversations, but the limited feature set and scope hampers its impact.
Use Cases and Deployment Scope
We have been using Tumblr as a means for staff to share short stories, tips, and other content with each other. The focus of this content sharing practice has been an attempt to enhance engagement, but giving employees a way to share their thoughts, stories, and anything that might be going on as a means to get other employees involved in conversation. Whether it's best practices, or simply sharing a fun/engaging story to get a dialogue going, we encourage people to share and keep a conversation going.
Pros
- Simple microblogging platform that is easy to use.
- Easy to follow and share your own content.
- Wide variety of content for users to link to and respond to.
Cons
- Better filters to limit offensive or not safe for work content.
- More options for responding to posts.
- More robust privacy options to cater to a wider variety of users and needs.
Likelihood to Recommend
Tumblr can be complicated when it comes to using it in a work setting. With the privacy options being somewhat limited, you will want to make sure that your staff are only sharing information that they are comfortable with in the public realm. You'll need to put some effort into designing an appropriate policy that covers the use of Tumblr and what content can be shared.
If you're simply finding a way to engage staff and perhaps show outsiders what it is like to work at your organization, it can be used quite effectively, but you have to be mindful of how involved it gets.
