TrustRadius: an HG Insights company

Winning by Design

Score8.2 out of 10

7 Reviews and Ratings

What is Winning by Design?

Sales by Design is a sales training and coaching organization,

Amazing booster of your SaaS sales organization

Use Cases and Deployment Scope

We started with our SDR team, afterward, the management team and the AE’s took the appropriate course. We used it to boost our company wide SaaS knowledge after growing super fast for 3 years without true SaaS practices.

Pros

  • E-Learning
  • Course Reminders
  • Interactive sessions
  • Making things simple

Cons

  • Sometimes their style is very “American” and not useable in Europe. For example, how to act during cold calls

Most Important Features

  • Flexibility in courses and start dates
  • SaaS orientated
  • The E-learning platform (also for accountability - do your “homework” which you need to do before the sessions to prepare)

Return on Investment

  • Faster onboarding of SDRs which results in more quality demo’s planned, and faster
  • Speaking the same SaaS language in the office saves time
  • Employees want to learn and develop. In-house we don’t have a dedicated person to do so, so it saves an FTE and time

Other Software Used

HubSpot CRM, ZoomInfo SalesOS, Gong, LinkedIn Sales Navigator, Aircall

Overall, I recommend this product because it has helped me manage my business better than ever before!

Use Cases and Deployment Scope

A big part of the success of my business has been implementing Winning by Design since it has helped us follow a set of methods and processes that focus on the customer every time, and my work now achieves great results where clients are satisfied as a result. It has worked wonders for me!

Pros

  • The process and methodology are well defined
  • Focused approach to customer satisfaction
  • Guide on how to resolve challenges through the implementationn

Cons

  • Putting the software into practice requires great commitment
  • The only problem with the software is that it is a time taking process
  • Customization is a little cumbersome

Most Important Features

  • This software is very useful for business owner who wants to build their sales.
  • The software provides a way to track your clients and their needs, allowing you to see what they are looking for.
  • Provides better results for your business as a whole.

Return on Investment

  • The software is great for managing my client base, which is always important because it helps me to make sure that I am providing the services that my clients need.
  • The software also makes it easy to keep track of all of my clients so that I know who is doing what and when they are next due.
  • I have used other software before, and this one far outshines them all.

Alternatives Considered

INFUSEmedia

Other Software Used

INFUSEmedia

Winning by Design is SaaS companies' best friend for team training

Use Cases and Deployment Scope

Winning by Design teaches several courses within the company: account management, customer success, and new business development, among others. I participated in the recent account management class, where we learned about time management, sales strategies, communication, and expansion. During the classes, several playbooks were shared that helped us in the day-to-day.

Pros

  • teaching didactics
  • success cases
  • integration between participants
  • complementary material
  • teachers' know-how
  • accessible communication
  • uses examples from the contracting company for cases

Cons

  • more cross-selling content
  • courses for people, not just companies
  • platform with all recorded courses that professionals can sign without depending on your company to hire Winning by Design

Most Important Features

  • course was customized
  • example of real situations
  • exchange of experience between teams

Return on Investment

  • more organized meetings
  • targeted and strategic actions
  • increase in the number of return contact with customers
  • positive customer feedback
  • more sales opportunities

Alternatives Considered

Coursera and EBSCO Stacks

Other Software Used

Google Analytics 360 (formerly Google Analytics Premium), Microsoft 365 (formerly Office 365), Salesforce Experience Cloud (formerly Salesforce Community Cloud)

Winning by Design's training is great for any customer-facing role!

Pros

  • Takes the best of 'old' and 'new' sales methodologies and teaches how to apply this in SaaS
  • Very valuable insights on how to attract, retain, and grow customers in tech/SaaS
  • Great hands-on sessions with lots of interaction

Cons

  • Every company/sales team has its own culture and you have to see how the concepts and teachings fit your own corporate culture

Return on Investment

  • The Training gave our SDRs a better understanding of how to approach our prospective buyers
  • Our Account Executives really focussed more on selling value after the sessions and their performance improved a lot!
  • Customer success coaches got better at cross- and upselling our customer base while keeping them happy.