Leads to improvement in Sales
October 29, 2025

Leads to improvement in Sales

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • Marketo Lead Management
  • Marketo Sales Insight
  • Marketo Analytics
  • Marketo ContentAI

Overall Satisfaction with Adobe Marketo Engage

Started using Adobe Marketo Engage a few years ago and found it incredibly easy to use. I currently use it for marketing print peripheral products and consumables. Adobe Marketo Engage has helped me penetrate the market by making me reach the right audience in short period of time which is very impressive.

Pros

  • Marketing print peripherals
  • Helps in reaching right audience
  • Deep market penetration
  • Easy to utilise

Cons

  • The rate to reach per contact needs to be reduced
  • Sales have improved and proven to be extremely beneficial to our business.
  • Product Launches
  • Upsell
  • Cross-Sell
  • Customer Service
  • Lead Management
  • Prospecting / New Business
The overall sales projections and outcome have been incredibly positive because Adobe Marketo Engage has increased our presence in the market.
10,000 to 25,000
B2B

Do you think Adobe Marketo Engage delivers good value for the price?

Yes

Are you happy with Adobe Marketo Engage's feature set?

Yes

Did Adobe Marketo Engage live up to sales and marketing promises?

Yes

Did implementation of Adobe Marketo Engage go as expected?

Yes

Would you buy Adobe Marketo Engage again?

Yes

Adobe Marketo Engage is best suited for our business because it helps me reach a personalized audience especially for industrial products and print peripherals. It easily dissects and bifurcates the audiences into small segments by state of the art Algorithm. Sales have gone through the roof thanks to Adobe Marketo Engage and its amazing features.

Adobe Marketo Engage Feature Ratings

9.2
WYSIWYG email editor
9
Dynamic content
9
Ability to test dynamic content
9
Landing pages
9
A/B testing
10
Mobile optimization
9
Email deliverability reporting
9
List management
10
Triggered drip sequences
9
9.2
Lead nurturing automation
10
Lead scoring and grading
9
Data quality management
9
Automated sales alerts and tasks
9
Lead segmentation and distribution
9
9.5
Calendaring
9
Event/webinar marketing
10
10.0
Social sharing and campaigns
10
9.5
Dashboards
10
Standard reports
9
Custom reports
Not Rated
9.3
API
10
Role-based workflow & approvals
10
Customizability
9
Integration with Salesforce.com
9
Integration with Microsoft Dynamics CRM
9
Integration with SugarCRM
Not Rated
Third-party software integrations
9

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