Adobe Marketo Engage experience
October 30, 2025
Adobe Marketo Engage experience
Score 7 out of 10
Vetted Review
Verified User
Modules Used
- Marketo Analytics
- Marketo Lead Management
- Marketo ABM
Overall Satisfaction with Adobe Marketo Engage
We used Marketo as our marketing automation tool to route leads, send emails as well as integrate with AEM Adobe Experience Manager for forms
Pros
- Forms
- Emails
- Lead routing
Cons
- Development of email templates could use work it's more manual vs templetozed than I would prefer
- Marketo is a great tool and helped to streamline workflows across multiple businesses. With an economy of scale othe business utilized the experience and created greater ROI
- Upsell
- Cross-Sell
- Lead Management
- Prospecting / New Business
We are trying to reach higher engagement with our customers and return business through cross sell opportunitties
Not even clise Marketo is such a better tool. Forms alone. In Marketo you could set one form with an ID and market could use the referring URL as attribution SFMC forces us to remake each and every form for proper attribution. As simple changes need to roll out the level of effort is too much
1 to 5 million
Do you think Adobe Marketo Engage delivers good value for the price?
Yes
Are you happy with Adobe Marketo Engage's feature set?
Yes
Did Adobe Marketo Engage live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Adobe Marketo Engage go as expected?
Yes
Would you buy Adobe Marketo Engage again?
Yes
Comments
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