Great tool for advanced users but a paid training is necessary for beginners
March 27, 2020

Great tool for advanced users but a paid training is necessary for beginners

Anonymous | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User

Overall Satisfaction with AT Internet

We use AT Internet for web analytics purposes. The tool is being used by our digital marketing team. Among users, campaign managers and digital analysts use it in order to have a better view of campaign results and audience overview. We currently use two tools and we notice huge differences regarding ease of use and interface.

Pros

  • Pure attribution last click
  • 100% traffic
  • Customization

Cons

  • User interface
  • Tool intuitivity
  • Complexity of use
  • Quite expensive
  • 100% traffic but is still front-end tool
  • Not intuitive to combine goals and sessions
Quick answers from the support team.
AT Internet has a poor user interface and it is very difficult and not intuitive to quickly find the relevant information. However, there are a lot of fields (dimensions & metrics), so I guess if you are used to using the tool, it is quite interesting but paid training is necessary.
I guess AT Internet is great if you know the tool since it allows you to use many different dimensions and metrics. However, this strength is also to me a weak point since too many dimensions and metrics are available and you quickly lose your mind finding what you are looking for. Complex definitions of fields and poor user interface.

Comments

  • Declan Owens | TrustRadius Reviewer
    Dear customer, Thank you very much for taking time to share your review, we really value your feedback. We notice some concerns and interrogations about your user experience of the Analytics Suite, maybe we can help you with that. Did you know that our Support Centre provides free 30 minute one-on-one welcome demonstration sessions for all our users, to help you take the tool on board? A professional Digital Analytics Consultant can listen to you explain your day-to-day needs and then guide you around the tool. You can also stay in contact with the support team while getting used to the tool, to make sure you quickly get the value you need. From the description you are providing, it seems like you are mostly using Data Query. This tool of the Analytics Suite is destined to advanced users that are generally experienced with the solution. To begin, it is best to use Explorer (explorer.atinternet-solutions.com), that covers a wide range of needs in a more accessible UI. We hope this answers all your queries, and that you will not hesitate to reach out to us. To get your welcome demo and further assistance, you can contact the Support Centre directly via the usual means of communication. Kind regards from the AT Internet team.

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