Bloomreach is a brilliant platform with everything at your fingertips
April 18, 2024
Bloomreach is a brilliant platform with everything at your fingertips
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Bloomreach Commerce Experience Cloud
DFS uses Bloomreach for a one stop shop to reach customers and analyse our data. We build out prospective Google audiences and marketing emails which are trigger or segmentation-based. It allows us to analyse customer data through reports, build out clever segmentation to target along with setting up unique strands of personalisation. It is a one-stop platform for us to see live customer data and make clever business decisions.
- Email Campaign set up including the drag-and-drop building tool
- Automated scenarios
- Reporting
- Customer Segmentation
- Reporting being easier to use and set up for those who aren't as familiar with it. It feels as though you have to do the analytics course to use it!
- Some email tests aren't as easy to set up as we would like
- Clever SMS campaigns can not be set up in this part of the tool but in scenarios
- Jinja is difficult to crack for personalisation to flourish
- Conversion YoY has doubled for email marketing
- 32% increase in revenue YoY
Bloomreach has enabled us to see live data within the tool which in turn we have used to increase our capabilities and segment customers and overall improve our CRM Strategy. Our customer journey's are extensively mapped out increasing a greater customer experience overall and encouraging brand loyalty.
Do you think Bloomreach Commerce Experience Cloud delivers good value for the price?
Yes
Are you happy with Bloomreach Commerce Experience Cloud's feature set?
Yes
Did Bloomreach Commerce Experience Cloud live up to sales and marketing promises?
Yes
Did implementation of Bloomreach Commerce Experience Cloud go as expected?
I wasn't involved with the implementation phase
Would you buy Bloomreach Commerce Experience Cloud again?
Yes