Item: Clay
Rating: 10
Author: Verified User

Overall Satisfaction with Clay

Use Cases and Deployment Scope

Waterfall enrichment of contact and account data. Typically solving outbound efforts at scale for SDRs and marketing. Clay allows us to build a variety of tables that replace a significant amount of manual work that was previously done by SDRs. We're using clay to automatically enrich event data through agentic workflows that summarize data collected via waterfall enrichment.

Pros and Cons

Pros

Waterfall contact enrichment
Account enrichment
Agentic workflows

Cons

Flexibility with credit consumption information

Return on Investment

Overall positive impact replacing manual effort for contact data search, replaced multiple hours per day for our SDR team.

Usability

It's intuitive and the classes offered via various platforms are easy to ingest. The walk through within the app are not comprehensive however and often folks will need to see external information for setting up clay or accomplishing various workflows before they're confident in building something on their own.

Key Insights

Do you think Clay delivers good value for the price?

Yes

Are you happy with Clay's feature set?

Yes

Did Clay live up to sales and marketing promises?

Yes

Did implementation of Clay go as expected?

Yes

Would you buy Clay again?

Yes

Other Software Used

Chili Piper

Likelihood to Recommend

Well suited for: Creating waterfall enrichment scenarios for contact and account data, enabling AI summaries within those enrichment tables, pushing actions from tables based on the enriched data.

Not well suited for: taking direct action via email or some other outreach based on enriched data

Clay Feature Ratings

Comments

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Clay rocks

Software Version