Amazing Marketing Platform!
March 06, 2020

Amazing Marketing Platform!

Paige Jordan | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Conductor Searchlight

Conductor is mainly used by myself as I oversee our organic search program for all of our brands. Our content team also uses Conductor, but what I really like about the tool is its ease of use and that it is easy to understand the data. It's a large tool, so it definitely takes a little while to get used to. I like that my team at Conductor is always available to answer questions.
  • Keyword ranking and analysis
  • Competitive analysis and marketshare
  • Provides excellent customer service
  • Pricing is a little expensive
  • Driven more organic traffic to our site
  • Improved search rank position
Conductor's data is always real-time and accurate which is vital for my job. It's important to see this information so that we can make informed data-driven decisions when looking at strategies and ideas to improve content, keyword rankings, and the overall user experience of our websites.
Conductor makes it easy for you to create custom reports and workspaces that you can then share with different departments. Specifically I use these reports and share them with our content team to make informed decisions on content optimization and SEO efforts.
I give the Conductor team a score of 10 for customer service. The team is always there to answer all of my questions and they are genuinely happy to help. I meet with my support team bi-weekly and this works great for my schedule. Conductor has a chat feature which is great if you have a quick question about something. I truly feel like they are an extension of my team and they are so vital to the overall success of the organic performance for all brands.
At my previous job, I used brightedge and since coming to Direct Energy I have been using Conductor. Conductor is without a doubt much better than bright edge and easier to use!
I would highly recommend this tool to anyone trying to track their organic search program and identify challenges as well as opportunities for improvement, as well as areas of success. If you're just looking to track keywords, then this isn't for you. You can do so much more than that in Conductor and that's one of the great things about it!

Conductor Feature Ratings

Keyword analysis
Backlink management
SERP ranking tracking
Page grader
Competitive analysis
Site audit / diagnostics
Site recommendations
Task management
Local SEO
Mobile SEO
Global SEO
Multi-domain support
Integration with web analytics tools

Using Conductor Searchlight

I would say it's relatively easy, just like any new platform it will take some training and using on your own to fully understand it. The teams at Conductor are very knowledgeable and helpful with training and answering any questions you have about the platform.